Shanghai Peacock Flavors & Fragrances Technology Co., Ltd. (上海孔雀香精香料科技有限公司) is a leading developer and manufacturer of food flavorings, fragrances, and functional additives based in Shanghai, China. With over two decades of expertise in sensory science, the company serves global food, beverage, and health product industries through its innovative, high-quality formulations.
Core Business and Product Offerings
Shanghai Peacock specializes in the creation, production, and customization of food-grade flavors, fragrances, and functional additives. Its product portfolio includes:
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Flavor Categories
- Fruit & Tropical Fruit Flavors: Mango, Passion Fruit, Pineapple, etc.
- Sweet Flavors: Vanilla, Chocolate, Caramel, Honey
- Meat & Fish Flavors: Chicken, Beef, Pork, Seafood
- Dry Fruit Flavors: Almond, Walnut, Hazelnut
- Toasted Flavors: Roasted Coffee, Toasted Bread, Nuts
- Spice Flavors: Cinnamon, Clove, Black Pepper
- Vegetable Flavors: Tomato, Onion, Celery, Garlic
- Dairy Flavors: Milk, Cheese, Butter, Yogurt
- Liquor Flavors: Whiskey, Brandy, Wine
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Functional Additives
- Sucralose: High-intensity zero-calorie sweetener
- D-ribose: Natural sugar with energy-boosting properties
- Hydrolyzed Collagen: Used in functional beverages and beauty foods
The company supports both oil-soluble and water-soluble applications, offering tailored flavor systems for beverages, baked goods, dairy, snacks, confectionery, meat products, and health supplements.
Specialization and Unique Strengths
Shanghai Peacock Flavors & Fragrances stands out for its:
- Expertise in multi-dimensional flavor profiling and customization
- Advanced analytical flavor research supported by trained sensory panels
- Rapid formulation capabilities to meet time-to-market demands
- Integration of functional health ingredients into flavor systems
Its R&D-driven model allows for the custom design of flavors aligned with cultural preferences, dietary trends, and specific processing conditions (e.g., high heat, freeze-thaw stability).
Financial and Export Records
While detailed financial figures are not disclosed, Shanghai Peacock maintains a strong presence in both domestic and international markets. Trade data from sources like ImportYeti and Volza indicate:
- Active export activity to Southeast Asia, the Middle East, and Eastern Europe
- Supply relationships with international food and beverage manufacturers
- Products shipped under HS Codes 330210 (Mixtures of odoriferous substances for food and drink) and 293890 (Sweeteners and additives)
The company’s expanding footprint reflects its growing influence in value-added food ingredient export markets.
Target Market
Shanghai Peacock Flavors & Fragrances serves a diverse base of industries:
- Food and beverage manufacturers
- Health food and functional supplement brands
- Flavor houses and ingredient distributors
- Bakery, dairy, and meat processing firms
- OEM/ODM food solution developers
Its customized formulation services allow clients to shorten product development cycles and align with local taste profiles and regulatory norms.
Capabilities
The company’s production and development infrastructure includes:
- Precision blending and emulsification lines
- Spray drying and encapsulation technology
- Gas chromatography–mass spectrometry (GC-MS) and HPLC for aroma analysis
- Pilot-scale production lines for small-batch testing and validation
Shanghai Peacock is capable of developing flavor solutions from concept to commercialization, supporting scalability and consistency across batches.
Certifications and Compliance
Shanghai Peacock Flavors & Fragrances ensures product safety and international compliance through the following certifications and practices:
- ISO 9001 – Quality Management System
- ISO 22000 – Food Safety Management
- HACCP Certification
- Halal Certification
- Kosher Certification
- China SC food production license
Products also conform to China GB food additive standards, FDA requirements, and EU flavor regulations where applicable.
Customer Feedback and Market Perception
The company is widely praised for:
- Authentic and robust flavor profiles
- Responsive customer support and formulation services
- Ability to recreate localized and ethnic flavor notes
- Competitive pricing without compromising sensory quality
Repeat contracts and listings in trade exhibitions such as FIC (Food Ingredients China) demonstrate strong trust from regional and global partners.
Major Achievements
- Developed proprietary brands such as Sweet Birdie and Peacock, recognized in the Chinese and international flavor market
- Collaborated with leading FMCG brands for new product flavor development
- Built an expansive portfolio of over 3,000 customized flavor formulas
- Exported to over 30 countries, establishing Shanghai Peacock as a trusted flavor partner in Asia and beyond
Shanghai Peacock Flavors & Fragrances Technology Co., Ltd. continues to lead the way in sensory innovation and functional ingredient integration, offering tailored flavor systems that elevate product experience while supporting regulatory and market needs across the globe.