Overview of Hong Kong Food Festival 2024

Date & Venue:

The Hong Kong Food Festival 2024 will be held from December 25 to 29, 2024, at the Hong Kong Convention and Exhibition Centre (HKCEC), Hall 3. The event promises to be a grand convergence of culinary delights and industry stakeholders.

About:

The Hong Kong Food Festival is an annual trade fair celebrating the best of local and international cuisines. It has grown into a key platform for showcasing food trends, connecting industry professionals, and delighting food enthusiasts. The 2024 edition marks the 22nd iteration of this event, renowned for its diverse exhibits and engaging activities such as live cooking demonstrations, expert talks, and exciting competitions.

Industry Segments:

Food and Beverage, International Gourmet, Wine and Coffee, Asian Cuisine, Healthy and Organic Food, Chinese New Year Foods, Dried Seafood, Cooking Essentials.

Market Size & Overview of the Industry Segment:

The global food and beverage industry is valued at over USD 7 trillion and is projected to grow steadily due to increasing consumer demand for diverse, high-quality, and convenient food options. In Asia, Hong Kong remains a major hub for the import and export of food products, with an industry valued at approximately USD 15 billion. The festival highlights the significance of Hong Kong as a gateway to Asian markets, focusing on consumer preferences for premium and innovative culinary experiences.

Attendance & Participation:

The event is expected to attract over 1,000 exhibitors from around the world and tens of thousands of visitors, including trade professionals, buyers, and food enthusiasts. Participants will benefit from opportunities for networking, market exploration, and showcasing products in a vibrant environment.

Who Should Visit:

Food and beverage importers, exporters, and distributors
Supermarket and retail chain representatives
Foodservice industry professionals (hotels, restaurants, catering services)
Chefs and culinary experts
Food enthusiasts, bloggers, and influencers
Manufacturers of food processing and packaging equipment

This section offers a comprehensive snapshot of the Hong Kong Food Festival 2024, setting the stage for deeper analysis in subsequent sections.

Exhibitor Analysis for Hong Kong Food Festival 2024

Top 5 Major Exhibitors with Short Descriptions:

Jisen food co., ltd. - Jisen Food Co., Ltd. has been operating in Hong Kong for more than 25 years. It is committed to searching for healthy food from all over the world, providing retail and wholesale services of fresh ingredients, and strictly abiding by food safety standards.
Hong Kong City Brewing Co., Ltd. - Hong Kong City Brewing Co., Ltd. was established in 2014 and is located in Tsuen Wan. It is a local craft beer brewery in Hong Kong. Inspired by local stories, the company brews a variety of handcrafted beers that are loved by Hong Kong people, such as Hong Kong Girl IPA, Hong Kong Boy Stout, etc. In 2021, the company launched the "Honeymoon" sparkling mead series fermented with pure honey, using local honey and combining the flavor of champagne with the sweetness of honey. However, due to the decline in the retail catering market and increasing economic pressure, the company announced its closure at the end of 2024.
The King's Kitchen - The King's Kitchen is a private company specializing in nonprofit organization management, headquartered in Charlotte, North Carolina, USA. The company employs between 25 to 100 individuals and has an annual revenue ranging from $5 million to $25 million.
Eat Bird's Nest Co., Ltd. - Established in December 2015, 喖喖Bird's Nest Co., Ltd. is the first specialty store in Hong Kong to provide same-day delivery service of ready-to-eat bird's nests. The company uses high-quality ingredients to produce more than 50 types of ready-to-eat bird's nests, stews, desserts and specialty chicken hot pots without added preservatives. It also provides door-to-door service within 4 hours on the same day, which is very popular among customers.
Zhangzhou Vitality Digital Technology Co., Ltd. - Zhangzhou Vitality Digital Technology Co., Ltd., formerly known as Live Stone Toys, was established in 2009 and is headquartered in Zhangzhou City, Fujian Province. The company focuses on the design, R&D, sales and service of drones, maternal and infant products, children's toys and other products. It has 7 independent brands, its products cover consumers of all ages, and its business covers more than 20 countries and regions around the world. The company has more than 200 stores on more than 30 e-commerce platforms around the world, including Tmall, JD.com, Pinduoduo, Amazon, Aliexpress, eBay, and Lazada.

Participating Countries:

Total Participating Countries: 20
Top 5 Participating Countries (Percentage Wise):

Hong Kong: 246 companies (85%)
China: 26 companies (9%)
Taiwan: 5 companies (2%)
Macao: 3 companies (1%)
Japan: 3 companies (1%)

Major Types of Companies:

Total Number of Company Types: 127
Top 5 Company Types (Percentage Wise):

Retail: 91 companies (31%)
Food Processing: 46 companies (16%)
Food Manufacturing: 44 companies (15%)
Importer: 38 companies (13%)
Wholesale: 35 companies (12%)

Major Product Categories:

Total Number of Product Categories: 324
Top 5 Product Categories (Percentage Wise):

Beverages: 51 companies (17%)
Snack Foods: 24 companies (8%)
Bakery Products: 13 companies (5%)
Drinks: 13 companies (4%)
Confectionery: 12 companies (4%)

Major Product Items:

Total Number of Unique Product Items: 324
Top 15 Products (Based on Frequency): Beverages, Snack Foods, Bakery Products, Drinks, Confectionery, Ready-to-Eat, Frozen Foods, Meat, Seafood, Fruits and Vegetables, Ginjo Sake, Peanut Brittle, Red Wine, Fish Maw, Dried Seafood.

This section provides a detailed breakdown of the exhibitors and their contributions to the Hong Kong Food Festival 2024.

Interesting Insights

Exhibiting Countries of Top 5 Company Types

Retail - Hong Kong, China, Taiwan, Macao, Japan
Food Processing - Hong Kong, China, Taiwan, Macao
Food Manufacturing - Hong Kong, China, Taiwan, Macao, Japan
Importer - Hong Kong, China, Japan
Wholesale - Hong Kong, China, Macao

Exhibiting Countries of Top 5 Product Categories

Beverages - Hong Kong, China, Taiwan, Macao, Japan
Snack Foods - Hong Kong, China, Taiwan, Macao
Bakery Products - Hong Kong, China, Macao
Drinks - Hong Kong, China, Japan
Confectionery - Hong Kong, China, Taiwan

Exhibiting Countries of Top 10 Products

Beverages - Hong Kong, China, Taiwan, Macao, Japan
Snack Foods - Hong Kong, China, Taiwan, Macao
Bakery Products - Hong Kong, China, Macao
Drinks - Hong Kong, China, Japan
Confectionery - Hong Kong, China, Taiwan
Ready-to-Eat - Hong Kong, China, Macao
Frozen Foods - Hong Kong, China, Taiwan
Meat - Hong Kong, China, Japan
Seafood - Hong Kong, China, Macao
Fruits and Vegetables - Hong Kong, China, Taiwan

Top 5 Exhibiting Countries and Their Product Details

Hong Kong
Retail, Food Processing, Food Manufacturing, Importer, Wholesale
Beverages, Snack Foods, Bakery Products, Ready-to-Eat
Fish Maw, Red Wine, White Wine, Dried Seafood
China
Food Processing, Retail, Exporter, Import and Export Trade, Wholesale
Agricultural Products, Beverages, Bakery Products
Daily Necessities, Snacks, Frozen Foods
Taiwan
Food Manufacturing, Import and Export Trade, Exporter, Retail, Wholesale
Grain, Machinery Hardware, Canned Food
Grain, Noodles, Dried Fruit
Macao
Food Manufacturing, Trade, Retail, Wholesale, Distributor
Pastries, Baked Goods, Beverages
Peanut Brittle, Walnut Cookies, Cashew Cakes
Japan
Retail, Technical Services, Consulting Services, Distributor, Importer
Fruits and Vegetables, Seafood, Beverages
Fresh Vegetables, Ginjo Sake, Liquor

Key Highlights of the Hong Kong Food Festival 2024

Key Industry Segments

The Hong Kong Food Festival 2024 caters to a wide array of industry segments, reflecting the global and local diversity of the food and beverage market. Key segments include:

Food and Beverage: A central focus of the festival, encompassing everything from packaged goods to fresh produce and artisanal items.
International Gourmet: High-end culinary experiences, showcasing premium products such as specialty wines, artisanal cheeses, and unique snacks.
Asian Cuisine: Strong representation of Japanese, Chinese, Korean, and Southeast Asian flavors, including traditional and modern takes on regional dishes.
Healthy and Organic Foods: A growing segment, featuring vegetarian, vegan, gluten-free, and organic options for health-conscious consumers.
Chinese New Year Foods: Preparations for the festive season, highlighting dried seafood, traditional sweets, and festive treats.
Beverages and Desserts: A wide selection of alcoholic and non-alcoholic drinks paired with indulgent sweets and desserts.
Cooking Essentials and Food Technology: Ingredients, spices, and cutting-edge culinary equipment for chefs and enthusiasts.

Market Trends

The Hong Kong Food Festival 2024 reflects several key trends shaping the global food and beverage industry:

Sustainability and Green Choices: Many exhibitors are highlighting eco-friendly packaging, plant-based alternatives, and organic ingredients to align with the growing consumer demand for sustainability.
Rise of Regional Flavors: There is increasing interest in authentic and regional specialties, with strong representation from Japan, Southeast Asia, and Macao.
Health-Focused Products: An emphasis on functional foods, superfoods, and dietary-specific products caters to the health-conscious audience.
Convenience and Ready-to-Eat Products: Time-saving options such as frozen and pre-cooked meals are a significant draw, especially for urban consumers.
Tech Integration in Food: Food technology, including smart kitchen tools and innovative preparation methods, is gaining traction as part of the festival's exhibits.
Wine and Coffee Culture: The event showcases a growing interest in premium wines and artisanal coffee, reflecting lifestyle shifts toward connoisseurship in beverages.
Cross-Cultural Fusion: Exhibitors are exploring new culinary frontiers by blending ingredients and techniques from different cuisines, appealing to adventurous palates.

This section highlights the breadth and dynamism of the Hong Kong Food Festival 2024, emphasizing its role as a premier event for exploring industry trends and innovations.

Conclusion

The Hong Kong Food Festival 2024 is more than just a trade show—it’s a vibrant celebration of culinary excellence and innovation. With its diverse exhibitors, global representation, and focus on emerging trends, the event serves as a gateway to the evolving food and beverage industry. Whether you’re a professional seeking market insights or a food enthusiast exploring global cuisines, this festival offers something for everyone.

Hong Kong Food Festival 2024: Exhibitors