Product Offerings
Products:
Advertising Services: Business Card Advertising, Hotel Advertising, Digital Advertising
Design Services: Graphic Design, Visual Identity, Website Creation
Publishing: Wine Tourism Guides
Founded in Bordeaux, France, ADVB Tourisme International is a seasoned communications and marketing agency with a specialized focus on tourism, gastronomy, and viticulture. With over two decades of operational experience, ADVB has carved a niche in promoting French and international tourism through compelling advertising, design, and editorial content.
Core Business and Offerings
ADVB’s primary domain lies in advertising, visual communication, and publishing—catering extensively to clients in the tourism, hospitality, and wine sectors. The agency is especially noted for the creation of wine tourism guides, city maps, restaurant guides, and custom marketing tools that position destinations and businesses to attract global visitors.
Their service portfolio includes:
- Advertising Services: Hotel and tourist business card distribution, digital advertising, billboard placements, and urban visibility campaigns.
- Design and Communication: Visual identity creation, web design, and UX consulting tailored for regional and international tourism agencies.
- Publishing: Print and digital wine and tourism guides, distributed across hotels, tourism offices, and airports.
ADVB has created and disseminated thousands of regional guides and city-specific publications, enhancing the visibility of over 400 partner businesses and destinations annually.
Specialisation and USP
The unique strength of ADVB lies in their deep-rooted partnerships with local institutions and tourism stakeholders in France. Their ability to blend graphic design, content writing, and spatial distribution makes them a one-stop-shop for regional tourism communication.
Key USPs include:
- Proven ability to connect businesses with a target audience of over 1 million annual tourists across France.
- Proprietary distribution network including over 2,500 strategic drop points (hotels, tourist offices, cultural venues).
- Expertise in multi-language publishing for international tourism outreach.
Financial Overview
While ADVB remains a private entity with limited publicly available financial disclosures, estimated operational scale—based on published campaigns and client volume—suggests a small to mid-size business model generating revenues between €2–5 million annually, primarily from advertising contracts, design services, and publication sponsorships.
Export and Shipment Data
Based on trade and content footprint rather than physical exports, ADVB’s influence is more in terms of service export. According to third-party media metrics and tourism publication reach, ADVB’s guides are accessed by international travelers and businesses from over 15 countries, including key markets like Germany, the UK, Spain, and the USA.
Import-export platforms such as Volza and ImportYeti do not list significant physical shipment data for ADVB, consistent with their operational model rooted in media and services.
Target Market
ADVB targets a dual audience:
- Public Institutions and Tourism Boards: Municipal governments, tourism promotion agencies, and regional wine route managers.
- Private Sector Clients: Restaurants, hotels, châteaux, museums, and travel operators seeking broader exposure.
Their end-consumer reach includes international tourists, especially wine and gastronomy enthusiasts, visiting Bordeaux, Saint-Émilion, Arcachon, and other prominent French destinations.
Capabilities
- In-house Design Studio: Capable of multilingual print and digital content creation.
- Distribution & Logistics Network: Coverage across Nouvelle-Aquitaine and other regions with monitored brochure delivery and shelf stocking.
- Content Strategy: Research-backed copywriting and visual storytelling for tourism campaigns.
Certifications and Compliance
- Registered with the French Chamber of Commerce.
- Complies with GDPR and French advertising laws under the Loi Sapin II transparency regulations.
- Collaborates with local municipalities and follows regional tourism promotion compliance frameworks.
Testimonials and Recognition
While direct customer testimonials are not published on their official site, ADVB’s work has been consistently used by recognized institutions like:
- Bordeaux Métropole
- Office de Tourisme de Saint-Émilion
- Interprofession des Vins de Bordeaux
Their wine guides are featured at global tourism events and have received favorable reviews for quality, accuracy, and design from industry professionals and hoteliers.
Major Achievements
- Over 1 million guides distributed annually across France’s tourism circuit.
- Successfully managed visibility campaigns for more than 400 clients in a calendar year.
- Expanded operations beyond Bordeaux to encompass the entire Nouvelle-Aquitaine region and select national markets.