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Exhibiting at Asia Fruit Logistica 2025

5
AsiaWorld-Expo
3 Sept - 5 Sept, 2025

Product Offerings

Product Categories:

fruits and vegetables

Products:

Fresh Blueberries, Fresh Raspberries, Fresh Strawberries, Fresh Blackberries

Product Gallery:

BerryWorld South Africa (Pty) Ltd, based in Stellenbosch, Western Cape, is a leading vertically integrated berry business specializing in the production, breeding, commercialization, and export of premium berries. As a regional extension of the global BerryWorld Group, the company plays a vital role in supplying premium Southern Hemisphere berries to international markets while spearheading varietal innovation and industry development within South Africa.

Core Business and Operations

Established in 1993, BerryWorld South Africa operates across multiple nodes of the berry supply chain:

  • Breeding & Nursery Propagation – Licensing of exclusive varieties and cultivation of elite plant material.
  • Berry Production – Partnerships with growers across key microclimates in South Africa.
  • Export Logistics & Quality Control – Cold chain integration and compliance with EU, UK, Middle East, and Asian market standards.
  • Market Access & Brand Development – BerryWorld® branded programs in major retail chains abroad.

The company’s operational footprint includes low- and high-chill production zones, allowing year-round supply and varietal diversification.

Product Portfolio

BerryWorld South Africa offers a diverse selection of berries, tailored to both fresh consumption and long shelf-life retail formats:

  • Blueberries – Including early, mid, and late-season varieties from proprietary and third-party breeding programs.
  • Strawberries – Grown under controlled tunnels and hydroponic systems.
  • Raspberries – Premium red raspberries selected for firmness, size, and sweetness.
  • Blackberries – Consistent sizing and extended shelf life for international trade.
  • Kiwi Berries – Specialty item with increasing global demand.

Varietal partnerships span Mountain Blue Orchards, BerryWorld Plus, Fall Creek Farm & Nursery, and the Universities of Florida and Georgia.

Breeding and R&D

BerryWorld SA is deeply engaged in trialling and commercializing exclusive cultivars, offering South African growers access to:

  • High-yielding, disease-resistant varieties
  • Improved post-harvest performance
  • Flavor-forward berries with higher Brix scores
  • Climate-adapted cultivars for diverse growing regions

Their R&D and nursery facility in Stellenbosch serves as the epicenter for varietal testing, performance monitoring, and clean plant propagation.

Grower Network and Scale

The company coordinates more than 2,000 hectares of berry production across South Africa, working with:

  • Independent growers
  • Export-focused commercial farms
  • Emerging black-owned farming operations via agri-development programs

These farms span diverse regions including Western Cape, Eastern Cape, Mpumalanga, and Limpopo, ensuring staggered harvest schedules and consistent export availability from June to December.

Export Reach and Market Performance

BerryWorld South Africa is South Africa’s largest blueberry exporter, shipping fresh berries to:

  • Europe (EU and UK)
  • Middle East (UAE, Saudi Arabia)
  • Asia (Hong Kong, Singapore, Malaysia, India)
  • Africa (cross-border wholesale)

Export Metrics:

  • Export volumes exceed 5,000 tons of berries per year
  • Advanced cold chain logistics ensure under 72-hour field-to-retail delivery in key markets
  • EU compliance via GlobalG.A.P., GRASP, SIZA, and BRC certifications

Quality, Compliance, and Certifications

BerryWorld SA operates under the highest global standards, ensuring compliance with:

  • GlobalG.A.P. & GRASP for sustainability and worker welfare
  • BRC Global Standard for Food Safety
  • SIZA (South African Initiative for Ethical Trade)
  • Phytosanitary protocols for EU, UK, and Middle Eastern markets

Full traceability systems and real-time quality audits are in place from farm through export cold store.

Sustainability and Ethical Sourcing

BerryWorld South Africa prioritizes:

  • Low-input cultivation techniques to reduce water, pesticide, and fertilizer use
  • Social development programs supporting rural employment and female workforce participation
  • Black Economic Empowerment (BEE) farming partnerships in alignment with national development goals
  • Investments in eco-packaging and carbon-efficient logistics

The company is aligned with the UN Sustainable Development Goals (SDGs) and is actively reducing its supply chain’s environmental footprint.

Strategic Brand – BerryWorld®

All premium berries are marketed under the BerryWorld® brand, known internationally for:

  • Eye-catching, recyclable packaging
  • Superior taste and visual appeal
  • High-value positioning in premium supermarket chains

Retail partnerships include stores in the UK, Netherlands, Germany, UAE, and Singapore, among others.

Major Achievements

  • Recognized as South Africa’s leading blueberry exporter
  • Commercialized multiple exclusive blueberry varieties in South Africa
  • Expanded production footprint to over 2,000 hectares
  • Built a robust, certified grower base across multiple provinces
  • Sustained year-on-year export growth, even during global logistics challenges

BerryWorld South Africa continues to shape the future of the berry category in Africa through breeding innovation, inclusive farming, and premium market positioning, offering the global fruit industry reliable access to some of the Southern Hemisphere’s finest berries.