Exhibiting at Thaifex - Anuga Asia 2025

DAEJOO INC., headquartered in Seoul, Republic of Korea, is a publicly listed company specializing in the production of livestock feed, pet food, and pet-related equipment. With a history spanning over six decades, DAEJOO INC. has evolved into a comprehensive animal nutrition company, recognized for its scientifically formulated feeds, advanced R&D, and diversified product portfolio addressing the needs of both agricultural and domestic animal sectors.

Company Background

Established in 1962, DAEJOO INC. initially focused on agricultural supplies before transitioning into animal nutrition and feed manufacturing. Over the decades, the company has played a pivotal role in modernizing Korea’s livestock industry through high-performance feed solutions. With a strong foundation in research and development, DAEJOO now serves a wide client base ranging from farmers and commercial animal husbandry units to pet owners and veterinary clinics.

The company is listed on the Korea Exchange (KRX), which further underlines its transparency, governance standards, and sustained profitability. DAEJOO operates multiple manufacturing plants across Korea and maintains strategic distribution partnerships in Asia and other regions.

Product and Service Offerings

DAEJOO INC. offers a comprehensive array of feed and nutrition products, broadly categorized into:

• Livestock Feed

  • Cattle Feed (Dairy and Beef)
  • Swine Feed (Sows, Growers, Finishers)
  • Poultry Feed (Broilers, Layers, Quails, Ducks)
  • Goat and Deer Feed
  • Specialized Formulas for Growth Stages and Performance Targets

• Pet Food

  • Lua Puppy: Nutrient-dense dry food for puppies
  • Lua Jindo: Breed-specific formulation for Jindo dogs
  • Lua Adult Light: Low-calorie formula for aging and weight-sensitive dogs
  • Grain-free and hypoallergenic formulations

• Pet Equipment

  • Feeding Accessories
  • Pet Bowls, Carriers, and Training Pads
  • Wellness Products for Pet Hygiene and Grooming

All products are developed using a mix of locally sourced and imported high-grade ingredients, with safety and palatability as the cornerstone of production.

Specialization and Core USP

DAEJOO’s unique value proposition lies in its science-backed nutrition programs and breed-specific, age-specific product development. The core USPs include:

• In-house R&D division with veterinary scientists and animal nutritionists
• Feed formulations tailored for performance, fertility, immunity, and digestibility
• State-of-the-art quality control labs ensuring zero contamination
• Breed- and species-targeted nutrition for optimized health outcomes

Its diversified product suite serves both industrial livestock operations and the fast-growing pet wellness market.

Financial and Market Performance

DAEJOO INC. consistently reports strong financial performance as a public company. Key data include:

• Annual Revenue: Exceeds USD 250 million (based on public financial filings)
• Net Income Margin: Maintains 5–8% profitability range
• Market Share: One of Korea’s Top 5 compound feed manufacturers
• Domestic Presence: 10+ feed mills across the Korean peninsula
• International Operations: Export partnerships in Vietnam, China, and the Middle East

DAEJOO’s success is driven by long-standing B2B relationships and rising demand for functional pet food across Asia.

International Shipments

The company actively participates in international trade and maintains export relations with various distributors and agribusinesses. According to trade data:

• Key Export Markets: Vietnam, Philippines, China, UAE, Qatar
• Product Format for Export: Bulk feed in pellet and mash form; vacuum-sealed pet food bags
• Volume: Over 60,000 metric tons exported annually
• Certifications for Export: Complies with importing country regulations and is registered with several Asian food and agriculture authorities

DAEJOO’s multilingual labeling, shipping flexibility, and responsive customer service support its international reputation.

Target Market

The company’s primary customers include:

• Commercial livestock farms and cooperatives
• Pet retailers and veterinary clinics
• Government and NGO agricultural programs
• Export-focused agri-distributors

DAEJOO also focuses on urban pet owners seeking scientifically developed, high-quality nutrition for companion animals.

Operational Capabilities

DAEJOO operates several production plants equipped with:

• Automated mixing and pelleting lines
• Precision dosing systems for micronutrients
• Real-time monitoring and traceability software
• Cold chain systems for pet food storage and distribution

Its research center collaborates with universities and veterinary institutions to validate product efficacy.

Certifications and Compliance

The company holds a range of certifications demonstrating compliance with domestic and international standards:

• ISO 9001:2015 – Quality Management
• HACCP Certification
• GMP (Good Manufacturing Practice)
• KFDA Registered Facilities
• Export Registration with ASEAN member states

DAEJOO regularly audits its facilities and supplier network to ensure consistent raw material quality and production safety.

Customer Testimonials and Recognition

DAEJOO’s long-term client relationships are a testament to its reliability. Although individual testimonials are not public, repeat contracts with Korea’s leading agricultural cooperatives and vet clinics highlight trust and satisfaction.

The company is also recognized in industry publications and forums as a model for nutrition-forward product development in the livestock and pet food sectors.

Achievements

• Recognized as a Top Animal Feed Exporter by Korea Agro-Fisheries & Food Trade Corporation (2023)
• Developed the Lua Jindo Series, one of the first breed-specific dog foods in Korea
• Achieved zero recall incidents over the past decade
• Successfully launched a low-emission feed formula to reduce livestock methane output (pilot-tested in 2024)

DAEJOO INC. continues to lead Korea’s animal nutrition landscape with innovation, operational excellence, and an enduring commitment to animal health and food safety.