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All Things Honey. The Big Bee Farm Pattaya
Honey Dee Big Bee Farm, also known as Big Bee Garden, is one of Thailand’s premier honey producers and agri-tourism destinations. Operating under Thep-Prasit Honey Farm, the company is based in Nongplalai, Bang Lamung, Chonburi, with additional operations in Phuket and Pattaya. Known for its commitment to sustainable beekeeping and bee-derived wellness, the company has been in operation since the early 1990s, earning widespread recognition in Thailand’s health product and tourism sectors.
Core Business
The company’s operations focus on the production, packaging, and distribution of high-quality raw honey and other bee-related products, with integrated agri-tourism experiences. Its farms serve both as working honey production facilities and as tourist attractions offering educational bee tours, therapeutic services, and product tastings.
Product and Service Offerings
1. Raw & Wild Honey
- Multi-floral honey, stingless bee honey, and royal jelly
- Known for high purity, low moisture content (<18%), and enzymatic richness
- Harvested from diverse floral sources across Thailand's tropical regions
2. Propolis and Bee-Derived Health Products
- Bee pollen, propolis tinctures, and wax products
- Natural antioxidant and antimicrobial benefits
- Used in holistic and traditional medicine practices
3. Bee Therapy & Farm Tours
- Apitherapy education and demonstrations
- Live beehive tours and bee handling under supervision
- Retail shop and tasting room experiences
- Hands-on honey extraction and wax molding activities
Specialization and Core USP
Honey Dee Big Bee Farm’s unique selling proposition lies in its integration of agricultural production with immersive tourism. The farm:
- Specializes in stingless bee honey (Tetragonula), which commands premium pricing in health-conscious markets due to its higher phenolic content
- Promotes eco-friendly and non-chemical beekeeping practices
- Offers one of Thailand’s few educational bee farms with daily guided tours for both domestic and international tourists
Financials
Though private, the company benefits from both retail product sales and tourism revenue. Industry estimates suggest:
- Annual visitor volume at the Pattaya and Phuket farms exceeds 50,000 tourists per year
- Raw honey sales from multiple branches contribute to an estimated annual revenue of over THB 40 million (USD 1.1 million)
Shipments and Export Markets
While predominantly focused on the Thai domestic market, Big Bee Farm’s products are increasingly present in:
- Hong Kong
- Singapore
- Malaysia
- South Korea
Their premium honey and propolis items are sold via tourist export, online platforms, and Thai specialty stores abroad. Select SKUs are also featured at duty-free shops and airport terminals.
Target Market
The company's offerings appeal to:
- Health-conscious consumers seeking natural immunity boosters
- Tourists interested in local agribusiness and experiential travel
- Export buyers focused on Asian-origin wellness products
Their products serve:
- Wellness product distributors
- Duty-free operators
- Tour agencies and travel gift shops
Capabilities
- On-site production and bottling of raw honey and byproducts
- Multilingual staff for tourism services (English, Mandarin, Thai)
- Online and offline retail integration
- In-house branding and packaging design for private labels
Certifications and Compliance
- Thai FDA registered for food safety and wellness products
- Compliance with agri-tourism licensing regulations
- Traditional medicine endorsements for bee-based supplements
Customer Testimonials
“One of the best agri-tourism spots in Pattaya. The honey is delicious, and the tour is very informative.”
— Tourist review, TripAdvisor
“Their stingless bee honey is authentic and hard to find. I always bring some back to Singapore.”
— Frequent Visitor & Export Buyer, Singapore
Major Achievements
- Developed Thailand’s first full-scale stingless bee farm experience for tourists
- Established retail and wellness brand under “Honey Dee” and “Big Bee”
- Partnered with local educational institutions to promote bee conservation
- Accumulated over 100,000+ tourist reviews across social platforms
- Featured on YouTube and travel documentaries, such as “All Things Honey. The Big Bee Farm Pattaya”
Honey Dee Big Bee Farm continues to thrive as a symbol of sustainable Thai agriculture, offering pure bee-derived wellness products while educating the public on the ecological importance of pollinators.