Product Offerings
Product Categories:
Consulting and Professional Services
Products:
Checkout Merchandising Design, Category Management, Brand Development, Merchandising Insights
Founded in 2002, Impulse Marketing Co. (IMC) focuses on creating shopper-focused solutions for the front of store, moving the discussion from simply buying fixtures to enhancing shopper experience and increasing sales at checkout. IMC is known for its analytic approach to developing successful checkout programs, providing insights on single-serve items, category conversion, and merchandising trends. They offer services in strategy development, design, insights, and execution, working with both retailers and brands to optimize checkout merchandising and drive impulse sales.