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The Investment, Trade and Tourism Promotion Center of Kien Giang Province (KITRA), headquartered in Rach Gia, Vietnam, is a government-affiliated agency responsible for fostering economic development in Kien Giang by attracting investment, promoting regional trade, and enhancing the province’s tourism profile. As the official body under the Provincial People’s Committee, KITRA plays a pivotal role in showcasing Kien Giang’s strategic advantages to domestic and international stakeholders.

Organization Overview

KITRA was established with the mission to coordinate and implement policies that boost local economic sectors through effective investment facilitation, business support, and regional branding. It operates as a multi-disciplinary promotion agency with specialized units for trade fairs, investor relations, business matching, and tourism development. The center also acts as a liaison between government authorities and enterprises, simplifying regulatory navigation for investors.

Core Services and Programs

1. Investment Promotion

• Provides comprehensive investment information, including:
  • Sector-specific investment guides
  • Provincial investment incentive packages
  • Site selection support for industrial zones and tourism projects
• Facilitates investor meetings, MoUs, and government licensing procedures
• In 2023, KITRA supported 34 new investment projects valued at over VND 12 trillion (approx. USD 500 million)

2. Trade Promotion

• Organizes national and provincial trade exhibitions
• Hosts Kien Giang Trade Fair annually, attracting over 300 domestic and international enterprises
• Supports SME market access to major cities like Ho Chi Minh City and Hanoi
• In 2022–2023, coordinated 140+ B2B matchmaking sessions across agriculture, seafood, and handicrafts sectors

3. Tourism Promotion

• Promotes Kien Giang’s top destinations including:
  • Phu Quoc Island – Vietnam’s first island city, a hub for luxury tourism and MICE events
  • U Minh Thuong National Park – A Ramsar-recognized wetland reserve
  • Ha Tien and Rach Gia – Cultural and coastal tourism centers
• Partners with Vietnam Tourism Board to run multimedia campaigns
• Achieved over 8 million tourist arrivals in 2023, a 16% YoY increase, including 1.1 million international visitors

4. Business Support Services

• Offers market research, branding strategy assistance, and trade documentation
• Provides Vietnamese enterprises with export readiness support and digital transformation consultation
• Assists in geographic indication (GI) labeling and product packaging improvement for rural brands

Infrastructure and Investment Zones

KITRA promotes several key economic zones and clusters:

• Thanh Loc Industrial Park: Specializing in agro-processing and logistics
• Kien Luong Industrial-Tourism Area: Dual-zoning for manufacturing and ecotourism
• Phu Quoc Economic Zone: A tax-incentivized hub for high-end resorts, finance, and digital services

Partnerships and Collaborations

KITRA works in coordination with:

• Ministry of Planning and Investment (MPI)
• Vietnam Trade Promotion Agency (VIETRADE)
• Provincial departments: DPI, DOIT, DOT
• International chambers of commerce including AmCham, EuroCham, and KoCham

Key Achievements

• Top 10 Provincial Promotion Centers recognized by Vietnam’s Ministry of Industry and Trade in 2022
• Successfully hosted Vietnam-Japan Trade and Investment Forum in 2023 with participation from 20 Japanese companies
• Organized cross-border trade mission to Cambodia, resulting in USD 3.5 million in signed MOUs
• Created digital investment portal supporting real-time project tracking and investor registration

Economic Impact

Metric (2023)	Value
New Investments Facilitated	34 projects (VND 12+ trillion)
Export Deals Supported	USD 58 million
Tourist Arrivals	8 million (1.1M international)
Trade Fair Participants	300+ enterprises
Investor Consultations Delivered	Over 500 individual consultations

Contact Information

• Contact Name: Mr. Nguyen Viet Anh
• Email: kitra@kiengiang.gov.vn, dqhuy.kitra@gmail.com
• Phone: +84 297 385 5888 / +84 297 382 2228 / +84 903 623 256
• Location: Rach Gia City, Kien Giang Province, Vietnam

Testimonials

“KITRA’s assistance in navigating provincial regulations helped us finalize our seafood processing plant investment within six months.”
— Nguyen Van Minh, CEO, BlueWave Foods Co.

“Thanks to their support, we showcased our coconut-based cosmetics at the Hanoi Export Fair and secured three new international distributors.”
— Tran Thi Hoa, Founder, Mekong Beauty Naturals

Brochures and Media

• Brochure: KITRA Company Brochure (PDF)
• Video: Kiên Giang – Cơ hội đầu tư và phát triển

KITRA continues to serve as a gateway to one of Vietnam’s most dynamic provinces, driving inclusive growth, cross-sector innovation, and international collaboration. Through dedicated facilitation, strategic partnerships, and sector-specific support, KITRA positions Kien Giang as a leading destination for investment, trade, and tourism in the Mekong Delta and beyond.