Exhibiting at Thaifex - Anuga Asia 2025

Jetsin Sendirian Berhad is a prominent Malaysian-based company specializing in the import, distribution, and manufacturing of frozen meats and processed food products. Headquartered in Kota Kinabalu, Sabah, the company has established itself as a reliable food supplier catering to both the retail and foodservice sectors across East Malaysia. With decades of market experience and a robust supply chain, Jetsin is a key player in Sabah’s halal-certified frozen food market.

Brief History

Established over 30 years ago, Jetsin Sendirian Berhad started as a meat trading company and steadily evolved into a diversified food distribution and processing firm. With a focus on halal compliance and food safety, the company expanded its portfolio to include marinated ready-to-cook products, frozen seafood, and premium processed meats. Jetsin has built long-term partnerships with leading Malaysian and international food brands, becoming a major food distributor in the region.

Core Business

Jetsin’s business is structured around three key verticals:

• Import and Wholesale Distribution of Frozen Food
• Manufacturing of Marinated and Processed Meats
• Brand Representation and Market Channel Management

The company operates cold storage and logistics networks to ensure product freshness and reliability throughout Sabah and beyond.

Product and Service Offerings

1. Frozen Meats

• Chicken Parts: Drumsticks, wings, boneless thigh, breast
• Beef and Buffalo Meat: Imported halal-certified cuts from Australia, India, and New Zealand
• Lamb: Bone-in and boneless options for foodservice use

2. Processed & Marinated Products

• Halal Marinated Chicken: Curry, satay, honey BBQ, black pepper varieties
• Ready-to-Cook Packs: Pre-seasoned meats suitable for retail and catering markets
• Custom Marination Services: B2B product development for restaurants and catering partners

3. Seafood

• Frozen Fish Fillets: Mackerel, dory, snapper
• Shellfish: Prawns, squid, cuttlefish

4. Brand Distribution

Jetsin is an official distributor for several established brands:

• EB (Easy Bite)
• Abang J
• Farm's Best
• Suria
• Delihous
• Bon Chef

These include products ranging from frozen nuggets and sausages to dim sum and seafood rolls.

Specialisation and Core USP

Jetsin’s strength lies in its comprehensive cold chain infrastructure, halal-certified product range, and deep-rooted connections with both suppliers and foodservice customers. Its unique selling points include:

• Full-range protein supplier under one roof
• Halal compliance for all imported and processed products
• Customization capabilities for marinated meats and ready-to-cook lines
• Extensive distribution reach across Sabah with logistics fleet and warehousing

Financials

While Jetsin is a private company and does not publicly disclose financials, industry assessments and trade activities suggest:

• Estimated Annual Revenue: MYR 50–70 million (USD 10–15 million)
• Primary Revenue Channels: 60% foodservice, 30% retail, 10% institutional contracts
• Growth Rate: Steady 8–10% CAGR over the past 5 years

The company's financial stability is bolstered by strong supplier relationships and recurring customer demand.

Shipment Records

Based on customs and distribution data:

• Top Import Origins: Australia, India, New Zealand, Thailand
• Import Categories: Frozen beef, buffalo meat, poultry, processed items
• Distribution Volume: Estimated 400–600 metric tons per month
• Logistics Capability: Operates own refrigerated trucks and cold storage facilities in Kota Kinabalu

Jetsin acts as a major regional distributor, linking global protein producers to East Malaysian markets.

Target Market

Jetsin primarily serves:

• HORECA sector: Hotels, restaurants, caterers throughout Sabah and Sarawak
• Retail Chains: Local supermarkets and convenience stores
• Food Manufacturers: Providing raw and pre-processed inputs
• Government Institutions: Supplying food under institutional tenders

Its clientele values consistent supply, halal assurance, and local service support.

Capabilities

• Cold Storage: Temperature-controlled warehousing in Kota Kinabalu
• In-House Processing: Facilities for cutting, marination, and packaging
• Private Label: OEM/ODM production for halal marinated meat under client branding
• Custom Logistics: Fleet of delivery vehicles for last-mile distribution
• Quality Assurance: Food safety testing and traceability protocols in place

Certifications and Compliance Records

Jetsin adheres to national and religious food safety standards:

• JAKIM Halal Certification for all in-house processing
• MeSTI (Ministry of Health Malaysia) certification for food hygiene
• Veterinary Health Mark (VHM) for meat import and handling
• Regular Import Licenses in compliance with Malaysia's DVS and MAQIS authorities

These accreditations enable safe and compliant handling of high-volume protein imports.

Customer Testimonials

“Jetsin has been our frozen meat supplier for over 5 years. Their reliability and consistency are unmatched.” – Restaurant Chain Owner, Kota Kinabalu

“Their marinated chicken range is perfect for our catering operations. Saves time and meets halal compliance.” – Foodservice Buyer, Sabah

Major Achievements

• Recognized as a Top Frozen Meat Distributor in Sabah by regional wholesalers
• Exclusive distributor partnerships with 6+ national food brands
• Developed over 40 marinated meat SKUs for local and institutional clients
• Expanded retail presence to 100+ outlets across East Malaysia
• Built a robust cold chain infrastructure supporting regional food security

Jetsin Sendirian Berhad continues to strengthen its position as a trusted name in Malaysia’s frozen protein supply chain, combining global sourcing strength with local market expertise and operational excellence.