Exhibiting at Asia Fruit Logistica 2025

Jiangxi Xinjiangyuan Trading Co., Ltd. is a dynamic fruit trading and export enterprise based in Jiangxi Province, China, with a focused specialization in the sourcing and international distribution of high-quality citrus fruits. The company plays an increasingly vital role in China's fresh produce export landscape by leveraging Jiangxi’s rich agricultural ecosystem and established trade networks to bring regionally renowned mandarins to global markets.

Core Business and Specialization

Xinjiangyuan Trading operates as a fruit exporter and commercial distributor, with particular emphasis on mandarin varieties sourced from reputable orchards in southern China. The company’s specialization includes:

• Procurement of fresh mandarins (notably the Wuming Wogan variety)
• Sorting, quality control, and export packaging
• Trade coordination and overseas logistics

Through partnerships with certified growers and cooperatives, Xinjiangyuan ensures the delivery of export-grade produce that meets both regulatory and consumer expectations in target markets.

Product Focus

The company’s primary offering is the Wuming Wogan Mandarin, a citrus fruit characterized by:

• Smooth skin and easy peelability
• High juice content and sweetness (Brix 12–14%)
• Medium-sized, globular shape
• Shelf stability suitable for overseas shipping

The Wuming Wogan is a seasonal delicacy and is especially popular in regional export hubs due to its taste profile, appearance, and post-harvest resilience.

Unique Selling Proposition

• Strong procurement ties in major citrus-producing zones such as Wuming (Guangxi) and Nanfeng (Jiangxi)
• Access to high-quality fruit at peak harvest times, ensuring freshness and competitive pricing
• Ability to coordinate multi-ton shipments aligned with buyer-specific grading and packing requirements
• Focused service for Southeast Asian and South Asian markets, tailoring product selection to meet ethnic and diaspora preferences

Xinjiangyuan’s lean operational model allows for flexibility in sourcing, fast turnaround, and responsiveness to market demand.

Export and Shipment Data

According to third-party trade intelligence platforms (e.g., Volza, ImportYeti, Trademo):

• Jiangxi Xinjiangyuan Trading has been active in international shipments of fresh citrus since at least 2021
• Primary exports fall under HS Code 080521 (Mandarins including tangerines)
• Shipment volumes typically range from 10 to 50 metric tons per transaction, targeting seasonal windows
• Top destinations include:
  • Vietnam
  • Thailand
  • Philippines
  • Malaysia
• Logistics partnerships are concentrated around port hubs in Shenzhen and Guangzhou, facilitating efficient freight handling

This trade footprint highlights Xinjiangyuan’s growing role as a mid-scale exporter of Chinese mandarins in regional fruit supply chains.

Target Markets

Xinjiangyuan Trading services a wide range of B2B clients including:

• Fresh produce importers
• Wholesale distributors
• Retail chains and ethnic food retailers
• Food service procurement specialists

By focusing on cost-effective, seasonal citrus exports, the company positions itself as a dependable source for quality mandarins during key demand peaks such as Lunar New Year, winter festivals, and religious celebrations where fruit gifting is customary.

Capabilities and Infrastructure

While Xinjiangyuan does not own orchards, it partners with local growers and packhouses to:

• Implement fruit grading and selection protocols
• Coordinate packaging customization (e.g., private labels, branding)
• Ensure compliance with importing country requirements
• Execute cold-chain shipping procedures

The company maintains operational agility by tapping into regional infrastructure, optimizing cost-efficiency, and reducing inventory risk.

Certifications and Compliance

The company operates in accordance with:

• China Customs phytosanitary standards for citrus exports
• Relevant food safety and pesticide residue limits for target markets
• Packing protocols aligned with buyer-specified retail or bulk packaging formats

Although no third-party certifications (e.g., GlobalG.A.P.) are publicly listed, the successful clearance of shipments into regulated markets indicates effective compliance practices.

Regional and Economic Impact

• Supports the citrus trade economy in Jiangxi and Guangxi, indirectly benefiting dozens of smallholder growers
• Contributes to seasonal employment in sorting, packaging, and logistics operations
• Encourages local adoption of better post-harvest handling through buyer expectations and feedback loops

Xinjiangyuan is part of a growing cohort of Chinese SMEs that bridge traditional agriculture with modern export demand, helping elevate the profile of China’s fruit industry on the global stage.

Summary of Strengths

• Niche focus on Wuming Wogan mandarins
• Agile sourcing and export model
• Increasing presence in ASEAN markets
• Competitive pricing and seasonal reliability
• Consistent compliance with customs and quality standards

Jiangxi Xinjiangyuan Trading Co., Ltd. exemplifies the potential of focused trading firms to scale in the high-demand world of fresh produce exports. Through specialization, reliable partnerships, and market responsiveness, the company continues to grow as a trusted supplier in the citrus export ecosystem.