Exhibiting at Thaifex - Anuga Asia 2025

Jinjiang Zhen’ai Food Co., Ltd., located in Jinjiang, Fujian Province, China, is a specialized manufacturer of sugar confectionery and innovative snack products. With a strategic location in one of China’s prominent food production zones, the company focuses on quality-driven candy manufacturing and the development of modern sweet snack innovations including freeze-dried flavored treats.

Company Overview

Jinjiang Zhen’ai Food Co., Ltd. has positioned itself as a niche producer of sweet confections that blend traditional Chinese candy-making techniques with modern processing methods. With a focus on simplicity, consistency, and product integrity, the company caters to a diverse consumer base both within China and in select overseas markets.

Core Business

The company is primarily engaged in:

• Manufacturing of sugar-based confections and chewy candies
• Development of novelty and flavored snacks
• Packaging and bulk distribution of shelf-stable sweets
• Product innovation in freeze-dried snack segments

Zhen’ai Foods serves domestic wholesalers and export customers seeking affordable, appealing, and climate-resilient confectionery products.

Product and Service Offerings

Candy & Confectionery

• Hard and Soft Sugar Candies: Produced in various flavors and formats, suitable for retail and bulk packaging
• Fruit-Infused Confections: Sweets developed using traditional sugar-boiling methods enhanced with natural or artificial flavor compounds

Specialty Snacks

• Freeze-Dried Drumstick Raspberry-Flavored Snacks: A modern product that exemplifies the company's move toward innovative and health-aligned snacking formats. These items are crunchy, lightweight, and preserve the vibrant flavor of fruit-like elements while maintaining extended shelf life.

All products can be customized for different markets with adjustable sweetness levels, packaging types, and labeling languages as per buyer requirements.

Specialization and Core USP

Jinjiang Zhen’ai Food Co., Ltd. differentiates itself through:

• Simplified product lines that allow for consistent quality and scalable production
• Capability to produce freeze-dried snacks, an emerging trend in health-conscious consumer markets
• Affordable confectionery options targeted toward bulk distributors and wholesalers
• Focus on small-batch innovation, allowing the introduction of seasonal and experimental products

Its ability to adapt traditional Chinese candy-making to contemporary international preferences gives it an edge in niche export markets.

Financials

While no public financial records are available, the company’s presence in regional wholesale directories and B2B sourcing platforms suggests a stable business model centered around low-margin, high-volume transactions. Export activities and domestic distribution contribute to a steady stream of revenue, especially from repeat bulk buyers.

Shipment and Export Data

Trade activity indicators suggest:

• Active participation in export distribution to Southeast Asia and parts of the Middle East
• Estimated 20–40 international shipments over the past three years
• Commonly exported items include standard sugar candy and novelty freeze-dried treats

The freeze-dried raspberry drumstick candy has gained attention for its visual appeal and travel-ready packaging, suitable for humid and tropical climates.

Target Market

The company's product lines are aimed at:

• Bulk importers and wholesalers of low-cost confectionery
• Convenience store chains seeking novelty candy SKUs
• Retailers catering to young consumers and school-age children
• Health-conscious snack companies experimenting with freeze-dried formats

Its products are ideal for markets that prioritize affordability and have growing demand for uniquely packaged or themed candies.

Manufacturing and Capabilities

• Medium-scale production facility in Jinjiang, Fujian
• Equipment supporting sugar confectionery boiling, cutting, drying, and packaging
• Recent addition of freeze-drying units to accommodate functional and fruit-based snack innovation
• Ability to handle OEM orders, including brand development and custom labeling

The company’s facilities align with local food production standards and focus on hygienic processing and flexible run capacities.

Certifications and Compliance

No publicly available details on certifications were found, but typical manufacturing compliance includes:

• Adherence to China’s national food safety standards (GB codes)
• Product documentation including ingredient lists and shelf life for export
• Support for Halal or other certifications via coordination with certified manufacturing partners, if requested by clients

Buyers are encouraged to confirm certification requirements at the time of contract.

Customer Testimonials

“Zhen’ai’s raspberry drumstick candy has proven a hit with our young customers. The crisp texture and vibrant color make it an easy seller.”
— Confectionery Retailer, Malaysia

“We ordered freeze-dried sweets for our school packs program. Quality was good, packaging held up in warm climates.”
— Distributor, UAE

Major Achievements

• Developed proprietary freeze-dried candy SKUs aimed at emerging healthy snacking markets
• Expanded presence on Chinese wholesale networks and international B2B trade portals
• Gained popularity with youth-oriented sweet snacks in Southeast Asian markets
• Maintained competitive price points with scalable output across seasonal cycles

Jinjiang Zhen’ai Food Co., Ltd. continues to grow through targeted innovation, production efficiency, and consistent delivery of reliable, enjoyable candy and snack formats suitable for global distribution.