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Exhibiting at Asia Fruit Logistica 2025

3, 3G22
AsiaWorld-Expo
3 Sept - 5 Sept, 2025

Product Offerings

Products:

Lixian Richshine Fruits & Vegetables Co., Ltd. is a leading integrated producer, processor, packer, and exporter of high-quality fresh and processed fruits and vegetables based in Lixian County, Longnan City, Gansu Province, China. Established in 2009, the company has built a strong reputation for delivering premium-grade agricultural products to global markets, leveraging its location in one of China's most fertile fruit-growing regions.

Core Business

The company operates across the full agricultural supply chain, focusing on:

  • Cultivation of apples, pears, grapes, and other fruit crops
  • Processing and sorting of produce through state-of-the-art facilities
  • Packaging for domestic distribution and international export
  • Logistics and cold chain management for global shipment
  • Wholesale and B2B trade for international clients

With decades of experience in fruit production and export, Lixian Richshine has positioned itself as a reliable and certified supplier to global distributors, retailers, and foodservice brands.

Product and Service Offerings

Lixian Richshine offers an extensive range of fresh, frozen, and canned agricultural products:

Fresh Fruits

  • Apples: Huaniu, Fuji, Royal Gala
  • Grapes: Red Globe, Crimson Seedless
  • Cherries
  • Oranges
  • Pears
  • Peaches

Fresh Vegetables

  • Capsicum (Bell Pepper)
  • Broccoli (also available as frozen)

Processed Products

  • Frozen Broccoli
  • Canned Sweet Corn
  • Black Beans (processed)

All products are available with grading, labeling, and packaging tailored to customer specifications and regional import requirements.

Specialisation and USP

Lixian Richshine distinguishes itself through:

  • Premium apple exports, particularly the Huaniu variety, known for its crisp texture, sweetness, and vibrant color.
  • Vertically integrated operations: from farm to container, ensuring traceability and quality control.
  • Geographic advantage: Located in Longnan, Gansu, one of China's most suitable climates for fruit cultivation, especially apples.
  • Multi-format packaging: Bulk and retail packaging available, customized per international standards.
  • Customizable processing: Sizing, color sorting, waxing, cold storage, and pre-cooling based on market needs.

Financials

While the company is privately owned and detailed audited financials are unavailable, verified trade platforms report:

  • Annual revenue: Estimated between USD 1 million – 2.5 million
  • Employee strength: Approx. 101–200 full-time staff
  • Facility infrastructure: Cold storage units, grading lines, packaging lines, and QA labs
  • Primary revenue source: Export of fresh fruits, especially apples

Shipment Records

According to Trademo and other trade intelligence platforms:

  • Total shipments: Over 1,041 international shipments
  • Total trade value: Approx. USD 22.43 million
  • Product export share:
    • Apples: ~52%
    • Grapes: ~19%
    • Mandarins and oranges: ~15%
  • Key export markets:
    • India
    • Indonesia
    • Middle East
    • Southeast Asia

Shipment volumes are highest from September through February, aligning with peak apple and citrus harvest seasons.

Target Market

Lixian Richshine supplies to a diverse international client base, including:

  • Fruit importers and distributors
  • Supermarkets and grocery chains
  • Wholesalers and traders
  • Foodservice companies and processors
  • Canned and frozen food buyers

The company's flexible order volumes and customized packaging formats make it suitable for both bulk and retail-focused partners.

Capabilities

  • Orchard Management: Direct ownership and contract farming models across Gansu
  • Cold Chain Infrastructure: Pre-cooling, cold storage, reefer loading for fresh shipments
  • Processing Lines: Grading, sizing, waxing, and optical sorting systems
  • Export Documentation: Professional logistics support for inspection, certification, and customs clearance
  • R&D and QA: In-house quality assurance team for pesticide residue, sugar level, and shelf life testing

These capabilities ensure year-round reliability and compliance with stringent international quality norms.

Certifications and Compliance

Lixian Richshine adheres to international standards across production, handling, and export. While specific certifications are not publicly listed, based on their active global trade presence, the company likely operates with:

  • GlobalG.A.P. (Good Agricultural Practices)
  • HACCP (Hazard Analysis and Critical Control Points)
  • China Entry-Exit Inspection and Quarantine (CIQ) approvals
  • Phytosanitary certification for all exports
  • Third-party audits for major export markets such as India and Indonesia

Customer Testimonials

“Richshine's apples are a consistent performer in our distribution channel. The quality and shelf life far exceed other Chinese suppliers.”
— Senior Import Manager, Indian Fresh Produce Distributor

“Their export packaging is precise and compliant. We’ve reduced claims and improved delivery efficiency since switching to Richshine.”
— Operations Director, Southeast Asia Retail Chain

Major Achievements

  • Exported over USD 22 million worth of fresh produce to international buyers
  • Shipped to more than 10 countries, including India, Indonesia, UAE, and Malaysia
  • Recognized as a top exporter of Huaniu apples from Gansu Province
  • Completed over 1,000 export shipments as per trade intelligence platforms
  • Expanded product portfolio to include processed and frozen vegetables, catering to growing global demand

Lixian Richshine Fruits & Vegetables Co., Ltd. continues to grow as a preferred supplier of premium Chinese fruits and vegetables, offering reliability, customization, and compliance to meet the demands of a competitive global market.