Product Offerings
Products:
Lambanog (Original, single/double/triple distilled): 80‑proof, 90‑proof
Founded in Tayabas City, Quezon Province, Mallari Distillery stands as a proud custodian of Filipino heritage and craftsmanship. As one of the oldest family-owned distilleries in the Philippines, Mallari Distillery specializes in the production of Lambanog—a traditional Filipino distilled coconut spirit—with a reputation built on generations of mastery in native liquor production.
Company Overview
Mallari Distillery is a legacy enterprise tracing its roots back over a century, making it one of the most established names in the traditional Philippine spirits industry. Operating from the heart of Tayabas, the distillery is not just a business but a cultural institution, blending time-honored techniques with modern sensibilities to produce high-quality craft spirits.
Core Business and Products
The core of Mallari Distillery’s operations centers around crafting Lambanog, a local spirit derived from the fermented sap of coconut palms. In addition to its flagship Lambanog line, the distillery has expanded its product portfolio to include a selection of hand-crafted spirits:
- Lambanog (Original, Single, Double, and Triple Distilled)
- Available in 80-proof and 90-proof variants
- Known for purity and potency, made without chemical additives
- Craft Spirits
- Rum
- Gin
- Vodka
These spirits are produced in small batches to maintain quality and authenticity.
Specialization and Unique Value Proposition
Mallari Distillery’s distinguishing feature is its commitment to preserving traditional distillation techniques while upholding quality and safety standards. Its Lambanog products are made using a multi-distillation process, which enhances the clarity, strength, and smoothness of the spirit.
Furthermore, Mallari’s Lambanog has been cited for its natural fermentation and lack of chemical flavoring, ensuring that the product remains true to its heritage. The distillery also differentiates itself through its community-based sourcing model, supporting local coconut farmers and integrating rural livelihood into its supply chain.
Market Reach and Customer Base
While its operations are primarily based in Tayabas, Mallari Distillery caters to a growing national and niche international audience:
- Local Markets
- Specialty liquor stores
- Cultural souvenir shops
- Local festivals and events
- International Interest
- Boutique spirit importers
- Filipino cultural communities abroad
Production Capabilities
Despite its artisanal nature, the distillery maintains a production process capable of fulfilling medium-scale commercial orders. Key operational strengths include:
- Batch Distillation Infrastructure
- Natural Coconut Sap Fermentation Facilities
- Hand Bottling and Packaging Units
These capabilities are managed under the supervision of Mr. Joselito Reyes Mallari, the current proprietor and head distiller.
Compliance and Recognition
Mallari Distillery has achieved accreditation and operational compliance under Philippine regulatory bodies including:
- Philippine FDA (for food-grade alcoholic beverages)
- Barangay Business Registration & Permits
- Department of Trade and Industry (DTI)
Additionally, the distillery is recognized for its contributions to preserving Filipino heritage through various provincial and cultural awards.
Financial and Export Insights
While exact financial data for Mallari Distillery is not publicly disclosed, industry tracking platforms such as Tridge and trade reports indicate:
- Growing interest in Lambanog in niche export markets
- Active inquiries from U.S. and Japan-based importers
These trends suggest the potential for the distillery to scale its export footprint as global interest in heritage liquors rises.
Heritage and Community Impact
Mallari Distillery is not just a commercial entity but a custodian of Tayabas culture. The ancestral home where the distillery operates is a heritage site, and the brand actively participates in local festivals and tourism initiatives, offering distillery tours and cultural immersion.
Major Achievements
- Cultural Preservation Awardee in Quezon Province local governance
- Multi-generational family ownership maintaining authenticity and integrity
- Featured in local and international travel blogs as a must-visit cultural distillery
By combining tradition, quality, and community values, Mallari Distillery has not only preserved a centuries-old craft but also elevated it to modern standards, paving the way for global recognition of Filipino Lambanog.