McCormick & Company, Incorporated is a global leader in the manufacturing, marketing, and distribution of spices, seasoning mixes, condiments, and flavor solutions. With a strong operational presence in Brazil through its regional division McCormick Brasil, the company supplies both consumer and industrial markets with a broad portfolio of branded and custom flavor products tailored to Latin American tastes. ### Company Overview Founded in 1889 and headquartered in Hunt Valley, Maryland, USA, McCormick has grown into a Fortune 1000 company and the world’s largest spice and flavor manufacturer. As of 2025, McCormick operates in over 150 countries, with more than 14,000 employees and a diversified brand portfolio that includes household names like McCormick, Cholula, Frank’s RedHot, French’s, and Gourmet Garden. ### Presence in Brazil McCormick entered the Brazilian market to address the growing demand for international-quality spices and locally inspired flavor blends. Its Brazilian operations focus on both B2C (consumer goods) and B2B (flavor solutions for the food industry), supplying a wide range of seasoning products through retail stores, foodservice channels, and industrial contracts. The Brazil division operates under the McCormick Flavor Solutions brand and supports clients in sectors such as snacks, sauces, meats, ready meals, and dairy. ### Core Business Areas #### Consumer Products - Retail spice jars and seasoning packets - Marinades and grill seasonings - Extracts, food colors, and spice blends - Ethnic and regional spice lines (e.g., Brazilian Steakhouse blends) #### Flavor Solutions (Industrial) - Custom spice blends for large-scale food production - Seasonings for snacks and extruded products - Marinades, rubs, and sauces for meat processors - Clean-label and natural flavor options ### Key Product Categories - Herbs & Spices: Black pepper, paprika, cumin, oregano, cinnamon, turmeric - Spice Blends: Grill Mates Brazilian Steakhouse Seasoning, Cajun, Chimichurri - Extracts & Food Colors: Vanilla, almond, and lemon extracts; natural colorants - Condiments & Sauces: Cholula hot sauce, Frank’s RedHot, French’s mustard ### Brands Under McCormick - McCormick - Grill Mates - French’s - Frank’s RedHot - Cholula - Gourmet Garden - Old Bay - Zatarain’s - Thai Kitchen - Simply Asia - Lawry’s ### Financial Highlights (2024) - Global Revenue: USD 6.68 billion - Operating Income: USD 981 million - Consumer Segment Sales: USD 3.9 billion - Flavor Solutions Segment Sales: USD 2.78 billion - R&D Investment: Over USD 100 million globally McCormick continues to deliver strong shareholder returns, with a compound annual growth rate (CAGR) of ~5% over the past five years in core markets. ### Manufacturing and Supply Chain Capabilities - Brazil Facilities: Local operations supported by regional distribution hubs and co-packers - Global Footprint: 50+ manufacturing sites worldwide - Sustainability Initiatives: 100% recyclable consumer packaging targets by 2030; GHG emission reduction aligned with Science-Based Targets initiative ### Sustainability & Social Impact McCormick ranks in the top 100 of Barron’s “Most Sustainable Companies” and is a recognized leader in ESG metrics: - Top 1% in ESG Ratings (S&P Global CSA) - 100% of branded iconic herbs and spices sustainably sourced - Global Diversity & Inclusion goals in workforce representation - Commitment to regenerative agriculture and farmer livelihoods ### Certifications & Standards - ISO 9001 and FSSC 22000 certified facilities - Halal and Kosher-certified product lines - Non-GMO and Organic options available - Compliance with Brazilian ANVISA food safety and labeling standards ### Target Market McCormick Brazil targets: - Retail Consumers: Supermarkets, e-commerce platforms, food specialty stores - Food Manufacturers: Meat processing, snack food, ready meals, sauces - Foodservice Channels: Restaurants, fast food chains, catering companies ### Client Testimonials > “McCormick’s Brazilian Steakhouse blend is our bestseller—consistent, flavorful, and authentic.” > – Category Manager, Leading Brazilian Retail Chain > “Their industrial spice systems allow us to deliver consistent flavor across our national meat products.” > – Head of Procurement, Processed Meat Manufacturer ### Innovation and R&D McCormick is deeply committed to innovation through its global network of culinary centers and flavor laboratories. The company holds more than 300 flavor-related patents and continues to develop: - AI-powered flavor mapping tools - Proprietary sensory and emotion analytics - Clean-label and natural flavor extracts In Brazil, McCormick collaborates with local R&D teams to co-develop regional blends tailored to South American palates. ### Strategic Achievements and Outlook - Over 135 years of flavor innovation - Expanded Latin America distribution network - Accelerated growth in hot sauce and clean-label segments - Strategic acquisitions: Cholula (USD 800M in 2020), French’s & Frank’s RedHot (USD 4.2B in 2017) - Goal to achieve net-zero GHG emissions across global operations by 2050 McCormick’s Brazilian division continues to play a critical role in localizing global taste solutions, enhancing the regional food ecosystem with premium, sustainable, and customized flavor systems.
