Nam Duong International Foodstuff Corporation, headquartered in Ho Chi Minh City, Vietnam, is one of the country’s most iconic and enduring names in the condiments and sauces industry. With a heritage that dates back to 1951, the company is best known for its flagship brand “Nam Duong Black Cat Soy Sauce,” which has been a staple in Vietnamese households for decades. Now operating as a joint venture with Wilmar International, Nam Duong combines traditional culinary knowledge with global manufacturing standards to deliver high-quality, safe, and flavorful products.
Company Overview
Founded originally as Nam Duong Soy Sauce Factory in Hanoi, the company relocated to the South post-1975 and gradually expanded its portfolio. In 2015, it officially became Nam Duong International Foodstuff Corporation (NDFC) through a strategic partnership with Singapore-based Wilmar International. This transformation enabled Nam Duong to scale its operations, modernize its facilities, and expand into global markets while preserving the authenticity of its traditional products.
Core Business and Product Lines
Nam Duong’s product catalog spans a wide variety of sauces and seasonings, each tailored to the flavor profiles of Vietnamese and broader Asian cuisines:
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Soy Sauce:
- Nam Duong Black Cat Soy Sauce: Vietnam’s most iconic dark soy sauce.
- Condensed Soy Sauce: Richer and more intense, used for cooking and dipping.
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Chili Sauce:
- Made from red chili peppers with garlic and vinegar, a staple in Vietnamese meals.
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Tomato Sauce:
- Made from ripe tomatoes, tailored for both home cooking and industrial use.
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Bouillon Granules (Neptune brand):
- Used to enhance soups, stews, and meat-based dishes.
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Mayonnaise (Simply brand):
- Creamy, egg-rich mayonnaise ideal for salads and sandwiches.
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MSG and Seasoning Powders (Meizan brand):
- Flavor enhancers designed for food service and retail markets.
These products are distributed through retail channels, food service networks, and exported to several countries across Asia, Europe, and North America.
Unique Selling Propositions
- Legacy Brand: “Nam Duong” is one of the oldest Vietnamese food brands with over 70 years of consumer trust.
- Joint Venture Strength: Partnership with Wilmar International provides access to global supply chains, R&D, and capital investment.
- Modernized Production: The new facility in Hiep Phuoc Industrial Park, HCMC, spans 20,000 sqm with advanced automation.
- Product Authenticity: Maintains traditional flavor profiles, particularly in soy sauce fermentation and seasoning formulation.
- Certified Quality: Adheres to international standards including FSSC 22000, ISO 9001, Halal, and HACCP.
Financial Performance and Market Presence
- Employees: Over 300 staff members.
- Production Volume: 30,000+ tons annually (combined sauces and condiments).
- Domestic Market:
- Products available in all major Vietnamese retail chains including Co.opmart, VinMart, Big C, and Bach Hoa Xanh.
- Export Market:
- Exporting to over 20 countries including USA, Japan, Korea, Australia, and Canada.
- Revenue Estimate: Not publicly disclosed, but estimated in the hundreds of billions VND range (industry benchmark based on market position).
Shipment and Export Data
- Key Export Markets: United States, Australia, Korea, Japan, Canada, Europe.
- Top Export Products: Nam Duong Black Cat Soy Sauce, Chili Sauce, Meizan MSG.
- Annual Export Volume: Estimated 8,000–10,000 tons of product.
- Certifications for Export: FDA-compliant, Halal certified, EU regulation aligned labeling.
(Data references: ImportYeti, Trademo, Wilmar reports)
Target Market
- Retail Consumers: Middle-class families and loyal brand users in Vietnam and diaspora communities abroad.
- Food Service: Restaurants, catering services, street food vendors.
- Export Distributors: Asian food distributors and ethnic grocery stores worldwide.
Capabilities
- Production Facility: Located in Hiep Phuoc Industrial Park; GMP and ISO certified.
- R&D Center: Joint R&D with Wilmar supports product innovation and reformulation.
- Private Label Manufacturing: Provides OEM/ODM services for domestic and export clients.
- Distribution Infrastructure: National distribution network and cold chain integration.
Certifications and Compliance
- FSSC 22000 – Global food safety certification
- ISO 9001 – Quality management system
- HACCP – Hazard analysis and critical control points
- HALAL Certified – For Islamic markets
- FDA & EU Standards Compliant – For global exports
Customer Testimonials
- “Black Cat soy sauce is my go-to marinade base—it’s been in our kitchen since I was a child.” – Vietnamese home cook, Ho Chi Minh City
- “Nam Duong sauces offer the same depth of flavor as premium imports but at a local price point.” – Restaurant owner, Hanoi
- “The Simply mayonnaise is smooth and rich, great for sandwiches and sushi rolls.” – Food blogger, Malaysia
Achievements and Recognition
- Vietnam High-Quality Goods Award – Multiple Years
- Top 5 Soy Sauce Brand in Vietnam by Market Share
- Certified Export Brand by Ministry of Industry and Trade
- Selected by Vietnam Trade Promotion Agency (Vietrade) for international expos
Nam Duong International Foodstuff Corporation continues to set the benchmark for Vietnam’s condiment industry by combining heritage with innovation. With a robust domestic presence and a growing international footprint, Nam Duong remains committed to delivering authentic, high-quality sauces and seasonings that resonate across generations and borders.
