Product Offerings
Products:
Publications: National Fisherman Magazine
Digital Content: Online News Articles, Industry Updates
National Fisherman is the leading trade publication for the commercial fishing and seafood industry in the United States. Headquartered in Portland, Maine, National Fisherman has served as the authoritative source of news, policy analysis, and technical information for seafood harvesters, processors, vessel owners, and marine suppliers for over six decades. It connects the maritime economy through print, digital, and event platforms, ensuring industry stakeholders stay informed and empowered.
Core Business
Established in 1946, National Fisherman operates as a multi-channel media company focused exclusively on the commercial fishing sector. The brand’s flagship product is the National Fisherman Magazine, a monthly publication read by thousands of professionals in North America’s fisheries. In addition to its print circulation, the company runs a robust digital platform offering up-to-date industry news, regulatory insights, and market intelligence for the global seafood supply chain.
Product & Service Offerings
- Publications
- National Fisherman Magazine (Print and Digital)
- Special issues on gear innovation, climate change, and regional fisheries
- Digital Content
- Daily news articles, market trends, and policy updates at nationalfisherman.com
- In-depth features on sustainability, vessel safety, and industry leadership
- Events & Community
- Coverage of major seafood and maritime trade shows
- Interviews and thought leadership from top industry executives
- Resource directories for equipment, technology, and services
National Fisherman serves as the backbone of communication and advocacy within the U.S. seafood industry.
Specialization & USP
The publication’s key strengths lie in:
- In-depth fisheries policy reporting, particularly U.S. federal and regional council activities
- Technical coverage of gear design, vessel construction, and safety equipment
- Insider access to industry leadership, delivering firsthand insights and profiles
- Historical archive of U.S. commercial fishing spanning over 75 years
Its editorial team comprises maritime journalists and fisheries experts who understand the unique challenges and evolving dynamics of working waterfronts.
Financials
As a niche media company, National Fisherman operates under its parent entity, Diversified Communications, a global media group specializing in industry-specific publications and events:
- Diversified Communications generated over USD 100 million in annual revenue (pre-pandemic figures)
- National Fisherman contributes through advertising, subscription, and sponsored content revenues
- Print and digital reach combined estimated at 50,000+ monthly readers
Its business model is sustained through a loyal readership and targeted advertising from gear manufacturers, vessel builders, and fisheries organizations.
Shipment Records
National Fisherman does not produce or export physical goods; however:
- Its monthly magazine is shipped to subscribers across all U.S. coastal states, Alaska, and Canada
- Digital articles are accessed by professionals from over 30 countries, particularly in Europe, Asia, and Oceania interested in U.S. fisheries updates
Its circulation footprint spans all major commercial fishing regions in North America.
Target Market
National Fisherman caters to:
- Commercial fishermen and vessel operators seeking updates on policy and gear
- Seafood processors and suppliers involved in harvesting, cold storage, and logistics
- Marine engineers and shipyards building or refurbishing fishing vessels
- Policy-makers, NGOs, and researchers monitoring U.S. fisheries management
Its niche focus enables deep engagement with stakeholders across the maritime and seafood industries.
Capabilities
- Editorial Team: Journalists and editors with marine industry backgrounds
- Digital Platform: Real-time publishing capabilities and SEO-optimized content
- Print Distribution: Monthly mailing and digital edition access
- Archival Access: Decades of industry records and visual documentation
National Fisherman is uniquely positioned to document and influence the future of commercial fishing in America.
Certifications & Compliance
While not a certifying body, National Fisherman supports:
- Sustainable seafood initiatives, including MSC and NOAA campaigns
- Compliance-based reporting on USCG regulations, NMFS policies, and federal fisheries laws
- Educational campaigns promoting best practices in marine safety and conservation
Its content helps professionals navigate compliance and operational standards.
Customer Testimonials
“National Fisherman is essential reading. If it’s happening in the industry, they’re covering it.”
— Owner, Mid-Atlantic Trawl Fleet
“Their insights on new gear tech and policy changes help us stay competitive and compliant.”
— Operations Manager, West Coast Crab Processor
Major Achievements
- Published continuously since 1946, becoming the longest-running U.S. fisheries trade magazine
- Developed an online news portal with thousands of original articles and multimedia content
- Provided decades of coverage on major policy shifts like the Magnuson-Stevens Act, IFQs, and climate impacts
- Trusted source during crisis periods including COVID-19 disruptions, tariff changes, and environmental disasters
National Fisherman remains the definitive voice of U.S. commercial fisheries, offering a platform where industry, policy, and innovation converge to support the future of American seafood.