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Exhibiting at Asia Fruit Logistica 2025

AsiaWorld-Expo
3 Sept - 5 Sept, 2025

Product Offerings

Product Categories:

fruits and vegetables

Products:

Fresh Fruits And Vegetables

Origine Group Soc. Consortile a r.l. is an Italian consortium uniting some of Italy's leading fresh fruit producers and exporters. Headquartered in Ferrara, the group was established in 2015 to enhance the international competitiveness of Italian fruit by consolidating resources, coordinating export efforts, and promoting high-quality produce under unified standards. Origine Group focuses on premium kiwifruit and pears but also offers a broad portfolio of other fresh fruits.

Core Business and Product Offerings

Origine Group operates as a unified export and marketing platform for its member companies. The group collectively manages the cultivation, packing, promotion, and global distribution of Italian fresh fruits.

Product Categories:

  • Kiwifruit:

    • Green (Hayward)
    • Yellow (Soreli, Dori)
  • Pears:

    • Abate Fetel
    • William
    • Conference
    • Kaiser
  • Other Fruits:

    • Peaches and Nectarines
    • Plums
    • Apples
    • Grapes

These products are distributed under the “Made in Blu” brand, a mark of quality and traceability that highlights Italian origin, sustainable farming, and high post-harvest standards.

Specialization and Unique Value Proposition

Origine Group differentiates itself with:

  • Consortium Model: Combines the production capacity and infrastructure of multiple major growers and cooperatives under one export framework.
  • Focused Excellence in Kiwifruit and Pears: Specialized expertise in post-harvest management, controlled atmosphere storage, and export compliance.
  • Made in Italy Value Proposition: Promotes geographical indication, food safety, and eco-conscious production methods.
  • Strong Branding Strategy: The Made in Blu brand resonates with international retail partners as a signal of consistent quality and origin assurance.

Origine Group's integrated strategy gives international buyers access to scalable volumes and diverse fruit types while maintaining quality consistency.

Financials and Export Data

While individual member company financials may vary, the consortium’s collective output reflects significant scale:

  • Annual Kiwifruit Volume: Over 30,000 tons
  • Annual Pear Production: Approx. 50,000 tons
  • Total Export Reach: Over 50 countries across Europe, Asia, the Americas, and the Middle East
  • Export Volume: Approx. 1,200–1,500 containers/year
  • Estimated Group Turnover: EUR 50–70 million annually

Exports are conducted via major Italian ports including Ravenna, Livorno, and Genoa, with a strong focus on long-distance markets through reefer containers.

Target Market

Origine Group serves both B2B and retail-oriented clients including:

  • International Importers and Wholesalers
  • European and Asian Supermarket Chains
  • Private Label Retail Programs
  • Fresh-Cut and Foodservice Operators

Their main export destinations include Germany, France, Spain, UK, China, Vietnam, India, Brazil, UAE, and expanding presence in Southeast Asia.

Capabilities

  • Post-Harvest Infrastructure: Cold storage, sorting, and packaging facilities operated by member companies
  • Integrated Supply Chain: End-to-end control from orchard to port
  • Custom Packaging: Cartons, trays, and flow-packs with multi-language labeling options
  • Marketing Support: Co-branding opportunities, trade fair participation, and in-store promotion campaigns
  • Digital Traceability: QR code-enabled packaging for origin and farm-level data access

The consortium also provides centralized export documentation services and customer-specific quality protocols.

Certifications and Compliance

Origine Group and its members hold a range of international certifications including:

  • GLOBALG.A.P.
  • GRASP
  • IFS Food
  • BRCGS Food Safety
  • ISO 22000
  • Organic Certification (EU)
  • QS Certification (for German market)

Their adherence to multi-market standards enables smooth market entry across the EU, Middle East, Asia-Pacific, and the Americas.

Customer Testimonials

Retail and wholesale buyers consistently highlight:

  • “Reliable delivery windows and premium kiwifruit with good sugar levels.”
  • “Made in Blu pears have become a category standard in our stores.”
  • “Traceable, well-packed, and consistently within spec—Origine Group delivers.”

The brand’s visibility in global trade fairs like Fruit Logistica, Macfrut, and Asia Fruit Logistica has helped build strong customer relationships.

Major Achievements

  • Exported over 30,000 tons of Italian kiwifruit globally in 2023
  • Successfully introduced yellow-fleshed kiwifruit in new Asian markets
  • Expanded into South America and India with strategic trade partnerships
  • Developed online traceability platform for “Made in Blu” packaging
  • Recognized as one of Italy’s most successful produce consortiums

Through a unified approach to global trade, Origine Group continues to strengthen the position of Italian fruit on the world stage with quality, sustainability, and scale.