Product Offerings
Product Categories:
Packaging Solutions, Information Technology and Software
Products:
Sustainability Initiatives, Industry Research, Consumer Education Programs, Promotional Campaigns
The Paper and Packaging Board (P+PB) is a commodity checkoff program overseen by the United States Department of Agriculture (USDA). It is funded by U.S. manufacturers and importers of paper and paper-based packaging products. P+PB's mission is to promote the use of paper products and paper-based packaging by highlighting their sustainable nature and the industry's practices that contribute to a healthier planet. The organization manages the 'How Life Unfolds®' campaign, which emphasizes the functional and emotional benefits of paper and packaging, aiming to increase consumer awareness and preference for these products. :contentReference[oaicite:0]{index=0}