Exhibiting at Fi South America 2025

Plantara Veg is a Brazilian food company dedicated to the development and commercialization of clean-label, allergen-free, and 100% plant-based snacks. With a mission rooted in sustainability, transparency, and nutritional quality, Plantara Veg stands out as a pioneer in the Brazilian market for functional vegan food products that are free from common allergens and artificial additives. ## Core Business and Operations Founded by Adriana Zimbarg, Plantara Veg operates with a strong commitment to food innovation and wellness. The company specializes in plant-based snack production, creating unique formulations that cater to vegan, gluten-free, and health-conscious consumers. All products are developed with high nutritional standards, incorporating whole ingredients and functional superfoods. Plantara Veg products are manufactured under strict hygiene and allergen-free protocols and distributed nationally through health food stores, e-commerce platforms, and select organic retailers in Brazil. The company emphasizes local sourcing and minimal environmental impact in its supply chain. ## Product and Service Offerings The company's flagship products are functional vegan snacks, formulated with no gluten, lactose, soy, added sugars, or preservatives. These snacks are ideal for consumers seeking nutritious, convenient, and ethical alternatives to traditional processed snacks. ### Key Product Lines: - Vegan Cookies: - Black Garlic & Mushroom Biscuits: savory, umami-rich, functional snack with anti-inflammatory properties - Savory & Sweet Snack Crackers: - Multigrain with Coconut Oil: a blend of quinoa, rice, and sesame - Basil & Chia: herbaceous and high in omega-3 - Chocolate with Pepper: rich in antioxidants with a spicy finish - Beetroot with Thyme: naturally colored, iron-rich, and aromatic All products are packaged in recyclable materials and labeled transparently to highlight their functional and clean-label attributes. ## Specialisation and USP Plantara Veg differentiates itself through its formulation philosophy that goes beyond being simply vegan. The brand ensures: - 100% allergen-free production (no gluten, dairy, soy, or nuts) - Use of functional ingredients such as chia, beetroot, black garlic, and mushrooms - No preservatives, additives, artificial colorants, or sweeteners - Nutritional density and support for dietary restrictions - Strong alignment with ethical sourcing and sustainability This positioning makes Plantara Veg one of the few Brazilian snack brands targeting both the health food and specialty diet markets simultaneously. ## Financial and Market Insights While Plantara Veg is a privately held company and does not disclose financial details publicly, industry data and distributor reports suggest steady growth, particularly within the natural and organic retail sector in Brazil. Highlights include: - Presence in over 80 health food stores and 15 e-commerce platforms - Participation in key Brazilian natural product expos including Naturaltech and BioBrazil Fair - Estimated annual production volume of over 150,000 units across all SKUs as of 2024 - Projected revenue growth of 25% YoY based on health snack segment expansion Brazil’s plant-based food market is projected to exceed R$13 billion by 2027, and Plantara Veg is strategically positioned within this niche by offering allergen-free functional snacks. ## Export and Shipment Records As of 2024, Plantara Veg focuses primarily on domestic distribution. However, the company has started preparing for international market entry by: - Aligning with ANVISA and EU food labeling requirements - Engaging with B2B trade partners in Portugal and Germany - Exploring participation in SIAL Paris and Anuga Food Fair Trial shipments have been initiated through Brazilian distributors exporting to Europe, especially in vegan boutique stores. ## Target Market Plantara Veg targets a diverse consumer base, including: - Vegans and vegetarians - Individuals with celiac disease or gluten sensitivity - Parents seeking healthy school snacks for children - Fitness and wellness consumers looking for functional foods - Health-conscious snackers avoiding preservatives and allergens The brand also caters to food service distributors looking to expand their clean-label, plant-based offerings in the Brazilian and international hospitality sectors. ## Capabilities - Proprietary allergen-free production facility - R&D lab for product innovation and flavor development - Compliance with Brazil's strict food safety laws - Packaging design aligned with eco-conscious standards - Fulfillment and logistics partnerships for national distribution ## Certifications and Compliance - ANVISA-compliant labeling and processing - All products are lactose-free, gluten-free, soy-free, nut-free - Vegan Certified (non-GMO and plant-based assurance) - Participation in SEBRAE’s sustainability and small business accelerator programs ## Customer Testimonials Customer feedback across platforms like Instagram and natural product e-commerce stores consistently highlights taste, ingredient transparency, and allergy-friendliness: > “Finally a snack my daughter with celiac disease can safely eat—and she loves the beet and thyme flavor!” > – Verified buyer, São Paulo > “The pepper chocolate cracker is genius. Clean ingredients and super satisfying.” > – Customer review via health food portal ## Major Achievements - Selected for the Naturaltech 2023 Innovation Showcase - Finalist at the EcoFoods Brazil Awards for Sustainable Packaging - Surpassed 100,000 units sold milestone in 2023 - Featured in Revista Vida Vegana as a top emerging vegan snack brand - Successfully piloted allergen-free school snack programs with São Paulo-based educational cooperatives Plantara Veg continues to redefine the healthy snack space in Brazil by combining food safety, functionality, and sustainability. As the brand scales, it remains committed to its founding values of nutrition, ethics, and innovation—one vegan snack at a time.