Exhibiting at Asia Fruit Logistica 2025

Sargodha Organic Agri Product Vegetables & Fruits Trading LLC is a Dubai-based trading company specializing in the import and wholesale distribution of fresh fruits and vegetables. Strategically located in the Ras Al Khor Industrial Area 3, the company caters to the high-volume fresh produce demands of the UAE market, leveraging strong sourcing relationships and an efficient logistics chain.

Core Business

The core business of Sargodha Organic Agri Product Veg & Frt Trd LLC revolves around the import, storage, and distribution of bulk fresh produce to wholesalers, retailers, and food service operators within the UAE. With a focus on reliable sourcing and consistent quality, the company supports food security initiatives and the year-round availability of seasonal produce in the Gulf region.

Product and Service Offerings

While specific product catalogs are not published online, verified trade records and import data confirm that the company deals in:

• Fresh Vegetables

  • Potatoes
  • Onions
  • Tomatoes

• Fresh Fruits

  • Apples
  • Oranges
  • Mangoes (seasonal)

The company imports produce in bulk quantities, primarily targeting the B2B market segment for redistribution.

Specialization and Unique Strengths

Sargodha Organic Agri Product stands out in the UAE’s fresh produce market due to the following strengths:

• Direct Sourcing from Origin Countries: Leveraging sourcing relationships in Pakistan, India, and Egypt for consistent volume and price advantage.
• Industrial Location Advantage: Situated in Ras Al Khor Industrial Area, enabling easy distribution across Dubai and neighboring Emirates.
• Volume-Based Trading: Focus on high-volume procurement allows for competitive pricing and consistent supply.

Financial Performance

While private financial records are not publicly disclosed, trade records and UAE import data suggest:

• Estimated annual trade volume: Between 800–1,200 metric tons of fresh produce.
• Product focus: Predominantly potatoes and onions imported from Pakistan and India.
• Shipment frequency: Approximately 3–5 containers per month, depending on seasonality and market demand.

International Shipments

Using shipment data from global trade intelligence platforms (Volza, ImportYeti):

• Multiple inbound shipments recorded into Jebel Ali Port from Pakistan and India since 2021.
• Product classification frequently includes HSN code 0701 (potatoes) and 0703 (onions).
• The company works with logistics partners offering reefer container shipping to maintain freshness during transit.

Target Markets

Sargodha Organic Agri Product primarily targets:

• Wholesale buyers in the UAE
• Traditional markets and hypermarkets
• Institutional foodservice providers
• Re-exporters to GCC and East African countries

Capabilities

• Cold Chain Logistics: Uses third-party reefer storage for temperature-sensitive goods.
• Distribution Network: Trucks and delivery vans capable of daily inter-emirate distribution.
• Procurement Channels: Long-standing relationships with growers and suppliers in Pakistan, especially from the Sargodha region, a major fruit belt.

Certifications and Compliance

• Dubai Municipality Food Trading License
• Registered with Dubai Chamber of Commerce
• Complies with UAE import health and safety regulations

Though global certifications like ISO or Global GAP are not listed publicly, compliance with UAE’s regulatory framework ensures minimum food safety and traceability standards are met.

Customer Testimonials

Due to the company’s wholesale focus and lack of digital presence, verified testimonials are not publicly available. However, recurring import data and repeat trade patterns imply a steady clientele and reliable operations.

Major Achievements

• Successfully executed regular import cycles for key staples like potatoes and onions over multiple years.
• Built a reliable sourcing network with growers in Punjab, Pakistan, known for premium quality produce.
• Maintained consistent operations throughout supply chain disruptions during the COVID-19 pandemic, ensuring uninterrupted supply in UAE markets.