SRIFA Frozen Food Co., Ltd., established in 1986 and headquartered in Tha Muang, Kanchanaburi, Thailand, is a pioneering manufacturer in the frozen bakery sector. With over three decades of operational excellence, SRIFA has evolved into a major player in both the domestic and international bakery markets, offering OEM, private label, and branded product lines.
Core Business and Product Offerings
SRIFA Frozen Food specializes in the development and large-scale production of high-quality frozen and ready-to-eat bakery products. Its product portfolio includes:
- Frozen Cakes & Pastries: Sponge cakes, dry cakes, pound cakes, classic and premium cakes.
- Buns & Filled Buns: Soft rolls, burger buns, and an extensive range of filled buns with both savory and sweet fillings.
- Coconut Rolls & Thai Snacks: Best known for its “Suthera” coconut rolls, along with mini crepes and Thai crunch snacks.
- Frozen Dough: Croissant dough, Danish dough, and bakery-ready frozen blocks developed under high standards.
- Fillings: Premium custard, taro durian, spicy tuna, and custom fillings tailored to international markets.
These products cater to modern trade channels, food service industries, convenience stores, and global importers.
Specialization and Unique Selling Proposition (USP)
SRIFA's core strength lies in its scale, innovation, and flexible OEM service. The company offers fully customizable bakery solutions from R&D to packaging, enabling brands worldwide to launch new bakery SKUs rapidly. Its signature “Suthera” brand has set a benchmark in Thai coconut roll snacks and is popular in both local and international premium markets.
Market Reach and Clientele
SRIFA exports to various regions including Asia, Europe, and the Middle East. Its partnership with Minor International in 2017, which led to the creation of the “Art of Baking” brand, highlights its focus on expanding frozen dough exports. The company caters to hypermarkets, global convenience chains, and bakery distributors.
Capabilities and Manufacturing Infrastructure
SRIFA operates a state-of-the-art manufacturing plant with extensive capacity:
- 30,000+ cakes per day
- 15,000–18,000 loaves per day
- 45,000–50,000 filled buns per day
- 10,000 packs of coconut rolls per day
- Frozen dough output: 4,000 kg/hour
- Fillings production: 1.5–3 tons/day
This industrial scale allows SRIFA to meet bulk international orders and domestic demands while maintaining consistent quality and short lead times.
Financial and Shipment Data
While the company's full financials are not public, a notable investment of approximately ฿600 million was made during the 2017 joint venture with Minor International. SRIFA’s exports have shown steady growth, particularly in frozen dough and bakery snack segments.
Certifications and Compliance
SRIFA Frozen Food Co., Ltd. meets international standards for food quality and safety, supported by the following certifications:
- ISO 9001:2015
- GMP / HACCP
- HALAL
- BRC Certification
- FSSC 22000
- GFSI Accreditation (Global Food Safety Initiative) – First certified in Thailand
These credentials enable SRIFA to serve premium retailers and global importers with confidence in product safety and regulatory compliance.
Recognitions and Achievements
- First Thai company certified under GFSI standards for bakery production.
- Established “Suthera” as a leading Thai snack brand recognized for quality and taste.
- Expanded its export line with “Art of Baking,” positioning itself as a regional leader in frozen dough manufacturing.
Customer Testimonials
Though direct public testimonials are limited, SRIFA maintains long-standing partnerships with international distributors and retail chains, a testament to their reliability and product quality. Repeat contracts and private label clients underscore their strong performance in the OEM sector.
SRIFA Frozen Food Co., Ltd. continues to innovate with a blend of traditional Thai craftsmanship and modern food processing, offering scalable bakery solutions tailored for today’s global markets.