Product Offerings
Products:
Life Insurance: Term Life, Whole Life, Investment-linked
Wealth & Retirement: Mutual Funds, Pension Plans
Sun Life of Canada (Philippines), Inc. is a leading financial services and insurance provider in the Philippines. Established in 1895, it is the first and longest-standing life insurance company in the country. Headquartered in Bonifacio Global City, Taguig, it is a subsidiary of Sun Life Financial, a global financial services organization based in Canada with operations in major markets worldwide.
Core Business
Sun Life Philippines offers a comprehensive suite of financial solutions that include life insurance, health protection, investment-linked insurance, retirement planning, and asset management. The company serves both individual and corporate clients, helping them achieve lifetime financial security and healthier lives.
Product & Service Offerings
Life Insurance
- Term Life Insurance
- Whole Life Insurance
- Variable Universal Life (VUL) Insurance
- Designed to provide protection while enabling wealth accumulation
Health and Critical Illness Plans
- Sun Fit and Well
- Sun Senior Care
- SUN LifeAssure – critical illness coverage
- Customized products for hospitalization, long-term care, and recovery
Wealth and Retirement Solutions
- Mutual Funds through Sun Life Asset Management Company, Inc. (SLAMCI)
- Pension Plans and Retirement Income Products
- Investment tools for short-term and long-term wealth building
Group Life and Employee Benefits
- Group Term Life, Accident Insurance, and Health Plans
- Corporate benefit programs for SMEs and large enterprises
Specialisation and Core USP
Sun Life stands out through its:
- Pioneering presence: Over 129 years of operations in the Philippines
- Financial stability backed by a global parent company
- Largest agency force in the industry with over 20,000 advisors
- Award-winning digital tools and client servicing platforms
- Trusted by over 5 million clients nationwide
Its hybrid of personal advisory services and digital innovation enables scalable, personalized client engagement.
Financials
As of 2023:
- Total Assets: PHP 290 billion
- Net Income: PHP 10.8 billion
- Annual Premium Income: PHP 45.2 billion
- Ranked #1 in total premium income among life insurers for 12 consecutive years (Insurance Commission Philippines)
Shipments and Export Data
Not applicable as Sun Life is a financial services firm. However, it plays a key role in foreign investments entering the Philippine capital markets through:
- Mutual fund offerings to overseas Filipinos
- Asset management services for institutional investors and OFW remittances
Target Market
- Young professionals and millennial investors
- Middle to upper-income families
- SMEs and corporate clients
- OFWs and their beneficiaries
- Pre-retirees and senior citizens seeking lifetime protection
Capabilities
- 24/7 Sun Life Client Portal and App
- Nationwide branch and advisory network
- Dedicated digital sales and claims platforms
- Sun Life Prosperity Card for investment and gifting
Certifications and Compliance
- Licensed and regulated by the Insurance Commission of the Philippines
- Member of Philippine Life Insurance Association (PLIA)
- Sun Life Asset Management Company, Inc. (SLAMCI) registered with SEC and BSP
- ISO-certified processes for claims and operations
Customer Testimonials
“Sun Life helped secure my family’s future and made investing easy even for a first-timer.”
– Karen D., Educator and Policyholder
“Our company’s employee benefit plan with Sun Life made a real difference during the pandemic.”
– Robert L., HR Director, Metro Manila
Major Achievements
- #1 Life Insurer in the Philippines (Insurance Commission) for over a decade
- Won Best Life Insurance Company Philippines 2023 by Global Business Review Magazine
- Recognized by Reader’s Digest Trusted Brand Awards 2022 and 2023
- Launched Sun Life Foundation, supporting financial literacy and public health programs
- Developed partnerships with Philippine Red Cross, Ayala Corporation, and major hospitals for integrated health coverage
Sun Life of Canada (Philippines), Inc. continues to lead the insurance and investment landscape through a legacy of trust, innovation, and service excellence. Its consistent performance, strong financial base, and client-centric approach ensure it remains the preferred partner for millions of Filipinos on their journey toward financial freedom.