Exhibiting at Thaifex - Anuga Asia 2025

Tasama Co., Ltd. is a Bangkok-based food manufacturing company specializing in bakery products under the well-recognized brand “Buary’s.” Renowned for its premium-quality baked goods and focus on artisanal craftsmanship, Tasama has become a trusted name in Thailand's bakery and pastry industry. The company merges traditional baking techniques with modern food safety practices to offer products that cater to a wide spectrum of consumers and retail clients.

Company Overview

Founded and led by Usamani Rudeewong, Tasama Co., Ltd. operates with a vision to deliver freshly baked products made with the finest ingredients and consistent quality. From a local bakery to a commercial food manufacturer, the company has grown steadily by aligning its production standards with evolving consumer demands for flavor, freshness, and food hygiene.

Headquartered in Bangkok, Tasama serves both domestic retail and foodservice segments, and is exploring strategic opportunities for regional export under its flagship brand, Buary’s.

Core Products and Offerings

Tasama’s core competency lies in baked goods production, including:

• Bread:

  • White bread, wholegrain bread, sandwich loaves, and specialty breads

• Cakes:

  • Classic sponge cakes, layered cakes, mini cakes, and event cakes

• Pastries:

  • Croissants, danishes, puff pastries, and filled rolls

• Cookies and Biscuits:

  • Butter cookies, chocolate chip cookies, sugar-free varieties

These products are manufactured with strict adherence to freshness standards, and many items are produced to order for commercial foodservice clients including cafes, hotels, and restaurants.

Unique Selling Proposition (USP)

Buary’s brand distinguishes itself through:

• Use of high-quality, locally and internationally sourced ingredients
• Custom production capabilities for institutional and event clients
• Balanced recipes that cater to both taste and nutrition
• Appealing packaging suited for retail and corporate gifting

The bakery combines handcrafted processes with scalable production infrastructure, enabling it to retain artisanal quality while meeting growing demand.

Market Position and Target Audience

Tasama Co., Ltd. targets:

• Retail consumers through supermarkets and bakery chains
• Foodservice clients including hotels, cafes, and airline caterers
• Corporate clients for seasonal gifts and branded bakery orders
• Online platforms for direct-to-consumer sales in Bangkok

The company is positioned in Thailand’s premium bakery segment, competing with international and boutique local brands.

Financials and Shipment Insights

Although specific financial records are not publicly disclosed, Tasama’s operational scale and expanding brand presence suggest steady revenue growth. The company has participated in domestic food expos and bakery exhibitions, signaling strategic intentions toward export markets in ASEAN.

Currently, the primary distribution is domestic, but the company’s infrastructure supports export readiness for bakery products under chilled or ambient conditions.

Capabilities and Infrastructure

Tasama operates a commercial bakery facility with:

• Temperature-controlled production zones
• Automated dough mixers, ovens, and slicers
• Dedicated packaging and labeling lines
• Quality control protocols to ensure product consistency

The company is capable of supporting both high-volume orders and bespoke small-batch production for custom and seasonal SKUs.

Certifications and Compliance

Though specific certifications were not listed, Tasama complies with:

• Thai FDA food production regulations
• Health and safety protocols for foodservice and bakery sectors
• Ingredient traceability and allergen labeling standards

This ensures product quality, hygiene, and trust among retail and B2B clients.

Customer Testimonials and Recognition

While formal testimonials are not published, Buary’s products have gained favorable recognition in Bangkok’s bakery scene, known for their soft texture, freshness, and elegant presentation. The brand is often chosen for corporate gifting and event catering due to its consistent quality and attractive packaging.

Major Achievements

• Developed a strong retail and foodservice client base across Bangkok
• Established Buary’s as a recognized premium bakery brand in Thailand
• Participated in industry exhibitions to showcase product innovation
• Created bespoke cake and cookie lines for corporate events and retail chains

Tasama Co., Ltd. continues to advance Thailand’s bakery landscape by delivering excellence through its brand Buary’s, offering quality, consistency, and artisanal charm across its full range of baked products.