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Training Programs: Server Pro Certificate, Server Incubator, Restaurant Owner Coaching
Consulting Services: Service & Sales Training, Upselling Techniques, Guest Experience Enhancement
Digital Resources: Online Courses, Webinars, E-books
The Restaurant Launch is a California-based hospitality training and consulting firm dedicated to helping restaurant professionals, service staff, and owners elevate their operations through proven training systems, digital education, and personalized coaching. Headquartered in Los Angeles, the company offers tailored solutions for new restaurant launches, front-of-house staff development, and customer service optimization, combining industry expertise with practical implementation strategies.
Founded and led by Jess Rowland, a seasoned hospitality educator and service culture expert, The Restaurant Launch is built on the principle that the success of a restaurant begins and ends with a well-trained, motivated, and empowered team.
The Restaurant Launch’s mission is to provide actionable, accessible, and effective training resources that transform restaurant operations from the inside out. The firm’s training model is grounded in behavioral science, real-world hospitality dynamics, and performance metrics that correlate directly with improved guest experience, increased ticket averages, and staff retention.
Through live consulting, online training platforms, and scalable digital tools, The Restaurant Launch empowers restaurants to build internal cultures of excellence.
The Restaurant Launch has established a strong footprint in the independent and growth-stage restaurant segments:
“We trained our entire front-of-house staff with Server Pro and saw our guest review scores climb within two weeks. Best investment of the year.”
— Alan C., Owner, Brisket + Barrel Smokehouse
“Jess has a way of making the complicated world of hospitality feel simple and empowering. Our team is finally aligned.”
— Kelly R., GM, Vue Rooftop LA
“The online tools are perfect for our staff. We assign modules weekly and watch our new hires grow in confidence.”
— Denise M., Training Coordinator, Harbor Hospitality Group
The Restaurant Launch is at the forefront of hospitality education—combining service excellence, operational strategy, and people-first leadership to help restaurants thrive in a competitive and experience-driven market.
