TRL (Trading & Export) Sdn Bhd is a Malaysia-based grower, producer, and exporter specializing in premium-grade durian products, particularly the world-renowned Musang King (D197) variety. Headquartered in Bandar Baru Bangi, Selangor, TRL has built a reputation for quality, safety, and innovation in durian cultivation and processing. The company exports fresh and frozen durians, as well as a range of downstream durian-based products to clients across Asia, Australia, and the Middle East.
Core Business
TRL (Trading & Export) Sdn Bhd was founded to meet the rising global demand for high-quality Malaysian durians. From orchard-level management to export logistics and product development, the company operates with full vertical integration, ensuring freshness, traceability, and compliance with international standards.
The company manages the entire supply chain—from durian plantation partnerships and harvest scheduling to freezing, packaging, and documentation for international shipments.
Product and Service Offerings
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Fresh Musang King Durian (D197):
- Graded by weight and appearance
- Harvested during seasonal peaks (May–August and November–January)
- Exported via air freight for premium freshness
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Frozen Durian Products:
- Frozen Whole Durian (nitrogen blast frozen or vacuum-packed)
- Frozen Musang King Durian Pulp – Seedless, ready to eat
- Premium Durian Paste – For bakeries and dessert producers
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Durian-based Downstream Products:
- Musang King Mochi – Individually wrapped frozen snacks
- Snow Skin Mooncakes – Featuring 100% Musang King filling
- Durian Confectionery – Seasonal products available for OEM/retail
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Export Support Services:
- Private label and OEM production
- Cold chain logistics
- Halal, phytosanitary, and customs documentation
Specialization and Unique Selling Proposition (USP)
TRL stands out in the competitive durian export landscape through:
- Strict post-harvest protocols that preserve aroma, color, and texture
- On-site cold chain and blast-freezing infrastructure to meet global demand
- Zero additive processing for all durian pulp and paste products
- OEM packaging solutions for supermarkets, confectioners, and foodservice companies
- Proven capability to deliver retail-ready, halal-certified durian products globally
The company’s focus on both quality and product diversification gives it a competitive edge in multiple market segments.
Financials and Export Performance
While TRL is a privately held company and does not publicly disclose full financials, available indicators highlight:
- Export volumes exceeding 400 metric tons annually across fresh and frozen categories
- Core export markets include China, Singapore, Australia, Saudi Arabia, UAE, and Hong Kong
- Significant growth in downstream durian products, contributing to a revenue diversification model
- Stable annual increase in volume supported by long-term partnerships with growers and distributors
The company’s strategic investment in processing and packaging facilities allows scalable export performance during peak durian seasons.
Target Market
- Importers and distributors of fresh/frozen fruits in Asia and the Middle East
- Retailers and supermarket chains offering premium fruit and snack categories
- Bakeries and dessert manufacturers using durian puree and paste
- Foodservice providers catering to Asian-flavored desserts and frozen snacks
TRL also works with e-commerce retailers and gifting platforms to provide durian mooncakes and mochi during seasonal festivals.
Capabilities
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Integrated Cold Chain:
- Blast freezing at -35°C within hours of harvest
- Frozen storage facilities for whole fruits and processed products
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Packaging and Processing:
- Vacuum-sealed food-grade packs
- Consumer-ready product designs for export markets
- Bulk foodservice packaging available
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Export Documentation and Compliance:
- Phytosanitary inspections coordinated with Malaysian Quarantine and Inspection Services (MAQIS)
- Halal Certification for all downstream products
- Labeling in multiple languages (Mandarin, Arabic, English)
Certifications and Compliance
TRL’s facilities and products comply with international export and food safety standards:
- Halal Certified (recognized by JAKIM Malaysia)
- HACCP-compliant processing
- GMP (Good Manufacturing Practice) aligned production lines
- Compliance with import regulations in China, GCC, and Australia
- Packaging and labeling comply with ASEAN and GCC food laws
Achievements
- Successfully expanded from fresh durian exports into downstream product manufacturing within five years
- Launched seasonal mooncake product lines under multiple private label agreements
- Participated in regional trade fairs such as MIHAS Malaysia and SIAL China
- Expanded cold chain capability to support year-round durian supply
Customer Testimonials
“TRL’s frozen durian pulp is one of the most reliable we’ve received from Malaysia—consistently creamy and true to Musang King quality.”
— Regional Importer, Singapore
“Their support during mooncake season made a huge difference for our retail campaign. They managed branding, cold chain, and flavor development seamlessly.”
— Food Retail Buyer, UAE
Brands
TRL produces under its own name and offers OEM/Private Label solutions for distributors and retailers. Products are shipped in export-compliant packaging suitable for both wholesale and direct-to-consumer channels.
