logo

Exhibiting at IPPE (International Product & Processing Expo) 2025

A1168
Georgia World Congress Center, Atlanta
28 Jan - 30 Jan, 2025

Product Offerings

Product Categories:

Consulting and Professional Services

Products:

Agricultural Value Chain Development, Market System Development, Food Security Improvement, Nutrition Enhancement Programs, Trade Facilitation Services

The World Initiative for Soy in Human Health (WISHH) is a program of the American Soybean Association that develops agricultural value chains in emerging markets, creating trade and long-term demand for U.S. soy. WISHH builds U.S. soy trade through the improvement of health, nutrition, and food security in developing and emerging markets. The organization collaborates with local leaders and supply chain partners to develop market systems while improving food security.