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T2

Exhibiting at Thaifex - Anuga Asia 2025

12-UU24
IMPACT Muang Thong Thani
27 May - 31 May, 2025

Product Offerings

Product Categories:

DIETARY PRODUCTS, Ethnic Food Products

Products:

Sauces & Condiments: Indian curry sauces, Caribbean sauces, Chinese sauces, Thai sauces, Japanese sauces, Soy sauce, Chutneys, Pastes, Gravies

Ready Meals: Ready-meals (non-chilled), Ready-meals soup products

Noodles & Grains: Noodles, Couscous

Dietary Products: Nutrients

Other: Ingredients for ready-meals (non-chilled)

AB World Foods Asia Limited is a prominent player in the global food manufacturing and export industry, operating as a key subsidiary of the UK-headquartered Associated British Foods plc. Strategically located in Bangkok, Thailand, AB World Foods Asia serves as a vital manufacturing and export hub for the company's renowned ethnic food brands, including Patak’s, Blue Dragon, Levi Roots, and Geo. Watkins.

Company Background

AB World Foods was established as a specialist in bringing authentic and innovative world foods to mainstream markets. As part of the broader Associated British Foods (ABF) conglomerate, the company benefits from robust backing, diversified business lines, and global market access. The Asia Limited arm in Thailand was developed to scale manufacturing capabilities, reduce logistics costs, and ensure efficient global distribution, particularly to the UK, EU, North America, and Oceania markets.

Core Business

AB World Foods Asia specializes in the development, production, and export of ethnic food products across multiple culinary traditions. The company plays a central role in formulating and manufacturing authentic Indian, Thai, Chinese, Caribbean, and Japanese culinary products, making these globally accessible through both retail and foodservice channels.

Product and Service Offerings

The product range includes:

  • Sauces & Condiments: Indian curry sauces, Caribbean sauces, Chinese sauces, Thai sauces, Japanese sauces, soy sauces, chutneys, gravies, and pastes.
  • Ready Meals: Shelf-stable ready-meals and soup products.
  • Noodles & Grains: Including instant noodles and couscous.
  • Dietary Products: Specialty nutrient-enriched items for specific dietary needs.
  • Meal Components: Custom-formulated ingredients for non-chilled ready-meals.

Specialisation and Core USP

AB World Foods Asia Limited specializes in combining traditional recipes with scalable, efficient, and hygienic manufacturing processes. Their unique strength lies in:

  • Ethnic Cuisine Expertise: Deep understanding of authentic global flavors with regional adaptations.
  • Brand Diversity: Patak’s (Indian), Blue Dragon (Asian), Levi Roots (Caribbean), and Geo. Watkins (British heritage sauces).
  • Manufacturing Capabilities: World-class production facility in Bangkok with advanced food safety systems and scalable production.

Financial Insights

While financial data specific to the Thai unit is not publicly disclosed, the parent company Associated British Foods plc reported revenues of £19.7 billion for FY2023, with the Grocery division (which includes AB World Foods) contributing approximately £4.3 billion. AB World Foods continues to deliver consistent year-over-year growth within ABF’s grocery segment, driven by international brand expansion and increased demand for ethnic cuisine.

Shipment and Export Data

According to global trade data platforms like Volza and ImportYeti, AB World Foods Asia Limited has:

  • Exported over 350 international shipments in the last 24 months.
  • Primary destinations include the United Kingdom, Australia, New Zealand, Germany, and Canada.
  • The majority of shipments are within HS Code categories 210390 (Sauces and Preparations) and 190230 (Prepared Meals and Food Preparations).
  • Key products include Patak’s curry pastes and Blue Dragon stir-fry sauces.

Target Market

AB World Foods Asia targets:

  • Retail Consumers seeking authentic world cuisines through supermarket chains and specialty food stores.
  • Foodservice Channels including restaurants and caterers looking for consistent, high-quality global ingredients.
  • Health-Conscious Segments via nutrient-specific products and clean-label formulations.

Capabilities

  • R&D Expertise: Custom flavor development and regional market adaptations.
  • Regulatory Compliance: Products manufactured to meet EU, FDA, and Codex Alimentarius standards.
  • Logistics Infrastructure: Export-compliant packaging and multi-modal shipment capabilities.
  • Private Label Manufacturing: Capability to co-develop and produce for other global food brands.

Certifications and Compliance

AB World Foods Asia maintains rigorous quality standards, including:

  • BRC Global Standard for Food Safety
  • HACCP Certification
  • Halal Certification for applicable product lines
  • FDA registration for exports to the United States
  • RSPO Membership for sustainably sourced palm oil

Customer Testimonials

While direct testimonials are not publicly available, consistent supplier records and long-term contracts with major global retailers such as Tesco, Sainsbury’s, and Woolworths indicate high satisfaction with product quality, reliability, and supply chain responsiveness.

Major Achievements

  • Successfully introduced Patak's and Blue Dragon across over 40 international markets.
  • Recognized for brand excellence in UK food retail with regular listings in UK’s Top Ethnic Brands.
  • Expansion of production facilities in Thailand to support 30% year-on-year export growth in Asian sauces between 2020–2024.
  • Sustainability initiatives underway to achieve 100% recyclable packaging by 2026.

AB World Foods Asia Limited exemplifies a well-integrated global food business rooted in authentic ethnic culinary traditions and powered by rigorous operational standards, making it a trusted partner for global buyers and distributors in the food and beverage sector.