Company Overview
Al Sourayia Trading Co. for Flooring and Furniture is a leading distributor and retailer of high-quality flooring and furniture solutions in Saudi Arabia. Headquartered in Jeddah, the company has been serving the Kingdom’s diverse interior and architectural needs for over 30 years. Al Sourayia has built a strong reputation as a trusted partner for both residential and commercial projects, offering a comprehensive range of products that combine aesthetic appeal with functionality and durability.
Core Business
Al Sourayia’s diverse product offerings include:
-
Flooring Solutions:
- Vinyl Flooring
- Luxury Vinyl Tiles
- Laminate Flooring
- Woven Vinyl Flooring
- Artificial Grass
-
Carpets and Rugs:
- Carpet Tiles
- Mosque Carpets
- Hand-Tufted Carpets
-
Furniture:
- Bedroom Sets
- Dining Rooms
- Children’s Rooms
- Office Furniture
- Cabinets
Al Sourayia supports clients across all sectors with tailored solutions for residential, commercial, hospitality, and institutional projects.
Specialization and Unique Selling Proposition (USP)
Al Sourayia distinguishes itself through:
- Extensive Product Range: One of the largest selections of flooring and furniture products in Saudi Arabia.
- Sourcing Global Brands: Partnerships with internationally renowned manufacturers, ensuring product quality and design trends.
- Custom Solutions: Expertise in delivering bespoke flooring and furniture solutions to meet specific project requirements.
- Large-Scale Project Capabilities: Proven track record in supplying materials for major commercial and hospitality projects.
- End-to-End Support: Consultation, design assistance, delivery, and installation services.
Financial Highlights
Although exact financial data is not publicly disclosed, Al Sourayia’s extensive market presence and diverse client base reflect a multi-million riyal annual turnover, underscoring its position as a key player in Saudi Arabia’s interior design and construction sectors.
Shipment Data
Al Sourayia sources a significant portion of its products through imports, with key categories falling under HS Codes such as:
- 3918: Floor coverings of plastics (e.g., vinyl flooring)
- 5703: Carpets and other textile floor coverings
- 9403: Furniture and parts thereof
Major import partners include Europe, Turkey, and China, ensuring a diverse and high-quality product selection.
Target Market
Al Sourayia’s primary clientele includes:
- Residential Customers: Homeowners seeking stylish and durable flooring and furniture.
- Hospitality Sector: Hotels and resorts requiring bespoke carpet and furniture solutions.
- Corporate Offices: Complete office fit-outs and workspace solutions.
- Educational and Religious Institutions: Specializing in mosque carpets and educational facility flooring.
- Retail Chains and Developers: Turnkey supply for large-scale retail and commercial projects.
Capabilities
Al Sourayia’s operational strengths include:
- Comprehensive Product Selection: A curated range of over 500 flooring SKUs and 300 furniture designs.
- Logistics and Distribution: Warehousing facilities and delivery networks across major Saudi cities.
- Technical Support: Professional team for project consultation and installation services.
- Customization Expertise: Offering tailored design solutions for specialized projects, including color, material, and pattern variations.
Certifications and Compliance
Al Sourayia ensures compliance with:
- SASO Standards for flooring and furniture products.
- Global certifications such as ISO 9001 and CE marking for imported goods.
These certifications affirm Al Sourayia’s commitment to quality, safety, and customer satisfaction.
Customer Testimonials
Clients consistently commend Al Sourayia for:
- Product Variety: Wide range of flooring and furniture options.
- Professional Service: Knowledgeable staff and timely project execution.
- Quality Assurance: Long-lasting and high-performance materials.
Major Achievements
- 30+ Years of Industry Experience: Serving Saudi Arabia’s interior design and construction needs.
- Nationwide Client Base: Projects completed in Riyadh, Jeddah, Dammam, Madinah, and beyond.
- Strategic Partnerships: Collaboration with international brands to introduce the latest trends in flooring and furniture.
Note: All information is based on publicly available sources and reflects the company’s status as of the latest available records.
