Alwadi Poultry Farms Ltd. Co., headquartered in Riyadh, Saudi Arabia, is a dynamic player in the Kingdom’s poultry industry, known for its high-quality poultry products and vertically integrated operations. The company plays a strategic role in advancing Saudi Arabia’s food security initiatives and promoting domestic agricultural development under Vision 2030.
Core Business and Specialization
Alwadi Poultry specializes in the breeding, processing, and distribution of fresh and frozen poultry products. With a fully integrated production model, the company oversees every stage of the poultry value chain—from feed production and hatcheries to processing and distribution.
Key product categories include:
- Consumer Poultry Products: Whole chicken, chicken fillet, chicken wings, liver, drumsticks, thighs, and gizzards, available through retail and wholesale channels.
- Animal Feed: In-house formulation of broiler feed, breeder feed, and layer feed to ensure optimal nutrition and productivity.
- By-products: Organic fertilizers, protein meal, and poultry oil, supporting agricultural sustainability and waste minimization.
Unique Selling Proposition (USP)
Alwadi Poultry Farms differentiates itself through:
- End-to-end integration offering full control over quality and traceability.
- Modern processing technologies aligned with international hygiene and safety standards.
- Locally sourced feed and chicks, reducing import dependence and supporting local agribusiness.
- Commitment to sustainability through reuse of poultry by-products and organic recycling practices.
Financial and Market Position
While Alwadi Poultry is a privately held company and does not publicly disclose detailed financials, trade sources and regional market intelligence indicate:
- Annual production capacity exceeds 100,000 birds per day.
- Estimated revenue ranges between SAR 300–400 million (approx. $80–107 million USD).
- The company holds a significant share in central and eastern Saudi markets, especially in retail poultry distribution.
Shipment and Export Data
Alwadi Poultry primarily serves the domestic Saudi market, with limited but growing interest in regional exports:
- Participated in pilot exports to GCC countries such as Bahrain and Kuwait.
- Focus is on fresh and halal-certified frozen poultry products for niche retail and foodservice markets.
- Export capacity is expected to grow as the company continues to invest in its processing and cold chain infrastructure.
Target Market
Alwadi targets a range of market segments:
- Retail consumers via supermarket chains and independent grocery stores.
- Hospitality and catering sectors including restaurants, hotels, and institutional kitchens.
- Agricultural cooperatives and local farms utilizing their feed and organic fertilizers.
- Regional export partners focusing on halal-certified, high-quality poultry.
Certifications and Compliance
Alwadi Poultry adheres to national and international standards, with certifications that include:
- SFDA approval for all processed poultry products.
- Halal certification for all meat processing and packaging.
- Compliance with HACCP and ISO 22000 food safety systems.
- Environmental compliance for fertilizer and by-product recycling operations.
Capabilities and Infrastructure
The company’s infrastructure includes:
- Advanced hatchery and breeding facilities supporting rapid chick production.
- Fully automated slaughter and processing lines, minimizing human intervention for hygiene.
- Cold chain logistics system ensuring freshness and extended shelf life.
- Regional distribution centers for optimized delivery across Saudi Arabia.
Customer Testimonials
While no direct public testimonials are cited, Alwadi’s growing footprint in supermarkets and endorsements by foodservice businesses reflect:
- Strong customer loyalty in Riyadh and surrounding regions.
- Positive brand recognition linked to consistent quality and competitive pricing.
Major Achievements
- Achieved full vertical integration within five years of operations.
- Launched a premium line of poultry cuts catering to health-conscious consumers.
- Developed sustainable by-product solutions turning waste into value-added goods.
- Recognized for supporting local agriculture through employment and feed grain procurement programs.
Alwadi Poultry Farms Ltd. Co. stands as a growing force in Saudi Arabia’s poultry industry, emphasizing quality, sustainability, and integrated solutions to meet evolving consumer and market demands.
