Apricot Foods Private Limited, based in Rajkot, Gujarat, is a rapidly growing manufacturer and exporter of packaged snacks in India. Known for its flagship brand Evita, the company has carved a niche in the Indian savory snack market with its vibrant product portfolio that caters to both traditional and modern taste preferences.
Core Business
Apricot Foods specializes in:
- Namkeens and Indian Traditional Snacks
- Flavored Potato Chips
- Extruded Snacks and Fryums
- Ready-to-Eat Popcorn
Its operations cover both retail (under the Evita brand) and B2B channels, with an increasing focus on exports and private label manufacturing.
Product and Service Offerings
1. Namkeens
- Masala Gathia
- Bhujia Sev
- Mung Dal
- Sweet Farali
- Bhakharwadi Namkeen
2. Potato Chips
- Tomato Flavor
- Salty Classic Flavor
- Masala Flavor
- Chilly Flavor
3. Extruded Snacks
4. Fryums
- Assorted shapes and flavors, kid-friendly and colorful snack options
5. Popcorn
- Butter Popcorn
- Masala Popcorn
These products are offered in retail packs and bulk packaging formats for distributors and private label clients.
Specialization and Core USP
Apricot Foods is distinguished by:
- High-speed automated manufacturing with strict hygiene protocols
- Products made using premium quality raw materials
- Affordable pricing with strong regional taste alignment
- Appealing packaging and consistent product flavor profile
- Strong focus on mass market and semi-urban retail networks
The brand “Evita” is known for its value-for-money snacks that combine taste, shelf life, and attractive packaging.
Financials
As a fast-growing mid-sized enterprise:
- The company has expanded its presence across Western and Northern India
- Distribution network includes general trade, supermarkets, and small retailers
- Increasing brand recognition due to visibility in regional markets and school chains
Shipment Data
Trade insights suggest:
- Active domestic distribution with growing interest from international buyers
- Products like Bhujia Sev and Masala Gathia are commonly exported to Indian grocery stores abroad
- Customizable for private label orders in South Asia, Middle East, and African markets
Target Market
Apricot Foods targets:
- Retail consumers and urban youth
- School and college canteen chains
- Distributors of ethnic and Indian snacks
- Exporters of FMCG and packaged food
Its offerings cater to both impulse-buy consumers and household snack buyers.
Capabilities
- Modern Manufacturing Unit with high-output extrusion and frying lines
- Private Label & Bulk Supply Capability
- Customizable flavoring, seasoning, and packaging
- In-house QC and R&D for taste optimization
Certifications and Compliance
- FSSAI certified manufacturing facility
- Adheres to ISO quality protocols
- Food-grade, recyclable packaging materials used across product lines
Customer Testimonials
“Evita’s corn puffs and masala chips are a hit in our retail store. The kids love the taste and packaging.”
– Snack Distributor, Gujarat
“The quality and shelf stability of their namkeen range is excellent. We’ve placed repeat orders for our Middle East chain.”
– Export Partner, UAE
Major Achievements
- Developed a diverse portfolio of over 25+ SKUs under Evita brand
- Strong retail footprint across Gujarat, Maharashtra, and Rajasthan
- Recognized for affordable pricing, consistent quality, and customer satisfaction
- Underwent brand refresh and packaging update to improve shelf appeal and competitiveness
Apricot Foods Pvt. Ltd. continues to expand its footprint in the competitive Indian snack market, driven by its commitment to traditional taste, quality ingredients, and scalable production.
