About Apsara Ice Creams LLP
Apsara Ice Creams LLP is a premium ice cream manufacturer and retailer in India, known for its innovative and traditional flavors. Established in Thane, India, the company has built a strong reputation for crafting 100% natural, preservative-free ice creams using high-quality ingredients. With an expanding presence across the country, Apsara Ice Creams has become a preferred choice among consumers who seek unique and indulgent frozen treats.
Core Business
The company specializes in the manufacturing and retailing of artisanal ice creams, offering a wide variety of flavors catering to diverse consumer preferences. Apsara Ice Creams operates through an extensive franchise-based model, enabling rapid expansion across multiple cities.
Product Offerings
Apsara Ice Creams boasts an extensive range of over 50 flavors, spanning classic favorites, innovative creations, and dietary-conscious alternatives. The major product categories include:
1. Regular Ice Creams
- Kesar Pista
- Sitaphal (Custard Apple)
- Tender Coconut
- Chocolate Hazelnut
- Alphonso Mango
2. Vegan Ice Creams (Dairy-Free)
- Almond Cocoa
- Coconut Bliss
- Mixed Berry Sorbet
3. Sugar-Free Ice Creams
- Kesar Badam Sugar-Free
- Choco Delight Sugar-Free
- Strawberry Sugar-Free
4. Fruit-Based & Natural Ice Creams
- Jamun
- Anjeer Badam
- Guava Chilli
5. Kulfi Variants
- Malai Kulfi
- Paan Kulfi
- Gulkand Kulfi
Unique Selling Proposition (USP)
- 100% Natural Ingredients: No artificial flavors, preservatives, or synthetic colors.
- Slow-Churned Process: Ensures richer texture and intense flavor.
- Premium & Exotic Flavors: Offers both traditional and innovative options.
- Vegan & Sugar-Free Options: Catering to health-conscious and dietary-restricted consumers.
- Franchise Expansion Model: Rapidly growing presence across India.
Financial Performance
Although exact financial figures are not publicly disclosed, Apsara Ice Creams has demonstrated consistent revenue growth through its expanding franchise network. The brand’s increasing presence in metropolitan areas and tier-2 cities highlights its growing market demand.
Market Expansion & Franchise Growth
Apsara Ice Creams operates under a franchise model, enabling fast-paced expansion across India. Key growth statistics include:
- Total Outlets: Over 100+ stores in India.
- Major Cities Covered: Mumbai, Delhi, Bengaluru, Hyderabad, Chennai, Pune, Ahmedabad, and more.
- Annual Ice Cream Sales: Estimated at 1 million+ servings per year.
- Franchise Investment Range: INR 10-20 lakhs per outlet, with a quick return on investment.
Target Market
Apsara Ice Creams caters to a broad spectrum of consumers, including:
- Retail Consumers: Walk-in customers at exclusive Apsara Ice Cream stores.
- Health-Conscious Consumers: Sugar-free and vegan options for dietary needs.
- Premium Segment: Those looking for natural, handcrafted ice creams.
- Food Delivery Services: Available on Swiggy, Zomato, and other platforms.
Certifications and Compliance
Apsara Ice Creams adheres to stringent quality and food safety regulations:
- FSSAI Certified – Compliance with India's food safety standards.
- ISO 22000 Certified – Food safety management certification.
- HACCP Standards – Ensuring safe production practices.
Customer Testimonials
Apsara Ice Creams has gained significant consumer appreciation, evident from customer reviews:
“The Jamun and Sitaphal flavors are absolutely divine! The best part is that they taste natural, unlike other commercial brands.”
— Satisfied Customer, Mumbai
“I love their sugar-free options! As a diabetic, it's hard to find ice creams that are both tasty and healthy.”
— Health-Conscious Consumer, Delhi
Major Achievements
- Expanded from a single store in Mumbai to 100+ outlets nationwide.
- Introduced India’s first natural Guava Chilli and Jamun ice cream flavors.
- Recognized among the top artisanal ice cream brands in India.
- Achieved a customer retention rate of over 85%, reflecting strong brand loyalty.
Conclusion
Apsara Ice Creams LLP continues to redefine the Indian ice cream industry by offering natural, premium, and innovative flavors. With a strong focus on quality, sustainability, and customer satisfaction, the company is poised for further expansion and continued success in the frozen dessert market.