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Exhibiting at CMPL Expo 2025

Pavilion
Jio, BKC, Mumbai
9 Jul - 11 Jul, 2025

Product Offerings

Products:

Cotton Products: Cotton Buds, Cotton Balls, Pre-injection Med Balls, Jumbo Swabs, Surgical Swabs

Personal Hygiene: Liquid Filled Cotton Buds

ASBA Products, headquartered in New Delhi, India, is a specialized manufacturer and supplier in the personal care and hygiene sector. With decades of industry experience, the company has established a strong presence in the market for high-quality cotton-based hygiene products, catering to both domestic and international clients under its flagship brand "Nutips."

Core Business and Product Offerings

ASBA Products is focused on the production and distribution of medical-grade and personal hygiene cotton products. The company's portfolio includes:

  • Cotton Buds: Standard and liquid-filled variants
  • Cotton Balls: Various sizes for cosmetic and medical use
  • Pre-injection Med Balls: Sterile cotton balls for medical applications
  • Jumbo Swabs and Surgical Swabs: For use in hospitals and clinics

Their manufacturing process adheres to strict hygienic conditions, utilizing automated machinery to ensure consistency and safety.

Specialization and USP

ASBA stands out for its dedication to product quality and its niche expertise in cotton hygiene solutions. Their key differentiators include:

  • Automated production lines to minimize contamination and improve output
  • Custom branding capabilities for private label partnerships
  • Focus on dermatological safety, especially for products in direct contact with skin
  • Innovation in design, such as the development of liquid-filled cotton buds for enhanced cleaning

Their products are widely used in personal care routines, hospitals, pharmaceutical kits, and beauty salons.

Financial and Operational Insights

Although detailed financials for ASBA Products are not publicly disclosed, industry listings and supplier records confirm consistent production activity. The company's long-standing operations and established distribution network imply stable revenue streams, primarily driven by B2B supply contracts and bulk orders.

Shipment Records and Export Activity

ASBA has been listed on multiple trade platforms and export directories, indicating regular shipment activity. The company exports to several countries across Asia and the Middle East. Products commonly shipped include:

  • Cotton buds and surgical swabs in bulk packaging
  • OEM-labeled cotton products for regional distributors

Shipment records from trade intelligence platforms suggest mid-volume but consistent export orders, reflecting their reputation as a reliable supplier in niche segments.

Target Market

ASBA Products primarily targets:

  • Pharmaceutical and healthcare supply chains
  • Retail and personal care brands seeking private label manufacturing
  • Distributors of hygiene products in emerging markets
  • Exporters and importers sourcing from India for cotton consumables

Their versatile product line and customizable options make them an attractive partner for businesses aiming to offer quality hygiene essentials.

Capabilities

  • Manufacturing Facility: Equipped with modern automated lines for high-volume cotton processing
  • Quality Control: Multi-level inspections and adherence to hygiene protocols
  • Customization: Support for custom packaging and branding
  • Logistics: Established supply chain for domestic and export deliveries

ASBA’s operational efficiency and product versatility enable it to meet diverse customer needs across various sectors.

Certifications and Compliance

While specific certifications have not been publicly listed, ASBA adheres to Indian hygiene and safety standards for cotton products. Their production is likely compliant with ISO and CE norms required for export to regulated markets. The use of medical-grade cotton and sterile production techniques further ensures product integrity.

Customer Testimonials

Publicly available customer testimonials are limited. However, trade platform endorsements and repeat listings on verified directories suggest a high degree of customer satisfaction, particularly around product quality, packaging, and delivery timelines.

Major Achievements

  • Established brand “Nutips” recognized in Indian and international hygiene markets
  • Consistent export operations to Middle Eastern and Asian markets
  • Product innovation in the form of value-added cotton buds and hygienic swabs
  • Long-term client relationships through OEM/private label services

ASBA Products continues to strengthen its foothold in the personal hygiene sector by leveraging its manufacturing excellence and commitment to product safety and customer satisfaction.