Bangkok Ranch Public Company Limited is one of the world’s largest fully integrated duck meat producers, headquartered in Samut Prakan, Thailand. Listed on the Stock Exchange of Thailand (SET), the company operates across the entire duck supply chain—from breeding and farming to processing, packaging, and international distribution.
Company Overview
Established in 1984 and currently led by Mr. Weerasak Wahawisal, Bangkok Ranch Public Company Limited (BR Group) has developed a vertically integrated business model that spans parent stock farms, hatcheries, feed mills, commercial farms, slaughterhouses, and food processing plants. This allows BR to maintain full control over quality, food safety, and supply consistency.
BR operates domestically and internationally through subsidiaries in Thailand, the Netherlands, and other key markets, serving over 20 countries with both raw and cooked duck products.
Core Business and Products
BR’s comprehensive product range includes:
1. Raw Duck Meat
- Primary Cuts: Breast fillets, drumsticks, wings
- By-products: Duck feet, liver, stomach, neck, tongue
- Sold in various formats: chilled, frozen, vacuum-packed, or bulk
2. Processed Duck Products
- Roast Duck
- Smoked Duck
- Marinated and seasoned duck portions
- Ready-to-Eat (RTE) meals with global flavors tailored to regional markets
Processed products are developed for both foodservice and retail clients, with value-added cooking and packaging technology.
3. Animal Feed
- High-efficiency duck feed formulated and manufactured in-house to optimize bird health and growth performance
4. Duck By-Products
- Duck Down for insulation and bedding
- Other by-products utilized for pet food and industrial applications
These offerings demonstrate BR’s commitment to maximizing every part of the duck production cycle, ensuring efficiency and sustainability.
Brands
BR markets its products under several reputable brands:
- DALEE – Retail and foodservice duck products
- Duck-To – European subsidiary brand
- Duck-To Smul – Value-added and convenience duck meals
- Canature – Pet food and natural duck-derived products
Specialization and USP
Bangkok Ranch’s competitive advantages include:
- Complete vertical integration, ensuring end-to-end quality control
- Global production footprint, with facilities in Thailand and the Netherlands
- High production capacity supporting B2B, foodservice, and retail channels
- Expertise in duck product innovation, including RTE and shelf-stable products
Its traceable production model and compliance with international standards make BR a trusted partner for major international clients.
Financial and Operational Strength
As a publicly listed company (SET: BR), Bangkok Ranch maintains transparency in its financial reporting:
- Annual Revenue: Over THB 8 billion (~USD 230 million) in recent fiscal years
- Employees: Over 2,000 globally
- Production Capacity:
- Over 20 million ducks processed annually
- Multiple facilities including slaughterhouses and cooked food plants
The company has experienced steady growth, driven by rising global demand for duck meat and processed poultry products.
Export and Shipment Records
Bangkok Ranch is a global leader in duck exports:
- Export Destinations: China, Japan, South Korea, Netherlands, France, Germany, United States, Singapore, Hong Kong
- Export Products: Raw cuts, ready-to-eat products, marinated duck, smoked duck
- Certifications: Export licenses for EU, USA, China, and other high-standard markets
According to data from global trade sources:
- Shipments exceed 1,000 containers annually
- Major clients include supermarket chains, restaurants, and food manufacturers
Target Market
The company serves a wide range of markets:
- Retail Chains (supermarkets and hypermarkets)
- HORECA (hotels, restaurants, catering businesses)
- Importers and Distributors of Asian and specialty meats
- Pet food manufacturers (through by-product divisions)
BR also targets premium markets with seasoned and marinated duck products for home cooking and ready meals.
Capabilities
- Integrated supply chain with complete control over duck breeding, feed, processing, and distribution
- Advanced food safety labs and in-house R&D
- Product development for ethnic markets (Chinese roast duck, Western-style smoked duck, etc.)
- Customization for private label and foodservice clients
- Cold chain logistics and international shipping compliance
These capabilities allow BR to scale efficiently while maintaining product integrity and customization.
Certifications and Compliance
Bangkok Ranch meets the highest global food safety standards:
- GMP (Good Manufacturing Practices)
- HACCP (Hazard Analysis Critical Control Point)
- BRC (British Retail Consortium)
- ISO 22000 Food Safety Management
- Halal Certification
- EU, US, China Export Approvals
These certifications reflect the company’s commitment to safety, traceability, and quality.
Recognition and Participation
- Listed on the Stock Exchange of Thailand (SET) since 2015
- Recognized by Thailand’s Board of Investment (BOI)
- Awarded Thailand Trusted Quality certifications
- Participant in international food exhibitions including SIAL, ANUGA, and THAIFEX
These achievements position BR as an industry benchmark in poultry and processed food sectors.
Conclusion
Bangkok Ranch Public Company Limited is a world-class producer of duck meat and related products, offering an integrated supply chain, global reach, and proven reliability. With premium brands, diverse product offerings, and rigorous food safety standards, BR is an ideal partner for buyers seeking high-volume, high-quality duck meat solutions tailored for international markets.