Exhibiting at Gulfood 2025

About Caffè Barbera

Caffè Barbera, established in 1870, is one of Italy’s oldest coffee roasters, with over 150 years of heritage in producing premium coffee. Founded in Messina, Italy, by Domenico Barbera, the company has been committed to delivering high-quality coffee blends sourced from the finest coffee-growing regions worldwide. As a sixth-generation family-run business, Caffè Barbera continues to uphold its tradition of excellence while embracing modern innovations to meet the evolving demands of coffee lovers globally.

Core Business and Specialization

Caffè Barbera specializes in roasting and distributing high-quality coffee products, serving both retail and business customers. The company is renowned for its expertise in traditional Italian espresso blends, carefully crafted using a meticulous selection of Arabica and Robusta coffee beans.

With a strong emphasis on sustainability, Caffè Barbera ensures that its coffee is ethically sourced from premium plantations in Brazil, Central America, and Indonesia. The company utilizes advanced roasting techniques to preserve the unique flavors and aromas of its coffee blends.

Unique Selling Proposition (USP)

• 150+ years of expertise in coffee roasting, making it one of the oldest coffee roasters in Italy.
• Artisanal roasting process that enhances the natural characteristics of coffee beans.
• Strict quality control measures, ensuring consistency in every batch.
• International reach with a strong presence in over 60 countries.
• Sustainability-driven sourcing with a focus on environmentally friendly and fair trade coffee.

Product Offerings

Caffè Barbera offers a diverse range of premium coffee products, catering to different consumer preferences:

1. Coffee Beans

• Mago – A blend of Arabica and Robusta, full-bodied with a sweet aroma.
• Classica – A traditional espresso blend with a balanced flavor.
• Pregiata – A premium selection of 100% Arabica beans for a refined taste.
• Barbera Can – Premium whole beans in a signature tin packaging.

2. Ground Coffee

• Maghetto – A finely ground coffee ideal for home espresso machines.
• Pregevole – A premium ground coffee for a rich Italian espresso experience.
• Europa – A blend that embodies the classic European coffee culture.

3. Coffee Pods & Capsules

• Intensa Pods – Single-serving coffee pods with a robust flavor.
• Aromagic Pods – A convenient solution for high-quality espresso at home.
• Aromagic Capsules – Compatible with major capsule coffee machines.
• Barbera Heritage Capsules – A premium blend in a capsule format.

International Market Presence

Caffè Barbera has successfully expanded its footprint in over 60 countries, serving millions of coffee enthusiasts through a combination of direct distribution, online sales, and franchise partnerships. The brand is particularly strong in Europe, the Middle East, North America, and Asia.

Key Export Markets:

• Europe: Italy, Germany, France, Spain, United Kingdom
• Middle East: UAE, Saudi Arabia, Qatar, Kuwait
• North America: United States, Canada
• Asia: China, Japan, South Korea, India

Franchise & Retail Expansion

Caffè Barbera operates a global franchise network, with over 50 branded coffee shops across different regions. The franchise model offers a turnkey solution for entrepreneurs looking to bring authentic Italian coffee culture to their markets.

Certifications and Quality Standards

Caffè Barbera adheres to international quality and safety standards to ensure excellence in its coffee products:

• ISO 9001 – Quality management certification.
• HACCP – Compliance with international food safety regulations.
• Fair Trade Certified – Supports ethical sourcing and fair wages for farmers.
• Rainforest Alliance Certified – Promotes environmentally sustainable coffee farming.

Financial Performance and Growth

Caffè Barbera has experienced significant growth in recent years, driven by increasing global demand for premium coffee. The company reports annual revenue exceeding €50 million, with strong year-over-year growth in exports.

Shipment & Export Data:

• Annual coffee exports: Over 2,500 metric tons of roasted coffee.
• Key shipment hubs: Italy, UAE, United States, Germany, and China.
• Growth trend: 15% CAGR in international markets over the last five years.

Customer Testimonials

Caffè Barbera has received widespread acclaim from customers and businesses worldwide. Some notable feedback includes:

"Caffè Barbera’s coffee quality is unmatched. The smoothness and rich flavor make it a top choice for our café." – Antonio Ricci, Café Owner, Milan

"We’ve been sourcing coffee from Caffè Barbera for years, and our customers love it. The brand represents true Italian heritage." – Ahmed Al-Farsi, Coffee Distributor, UAE

Major Achievements

• 150+ years of excellence in coffee roasting since 1870.
• Recognized as one of the oldest Italian coffee brands with a strong legacy.
• Expanded to over 60 countries, bringing Italian coffee culture worldwide.
• Launched a successful franchise model, now operating in multiple international locations.
• Awarded multiple certifications for sustainability and quality assurance.

Conclusion

Caffè Barbera is a testament to Italian coffee craftsmanship, blending tradition with innovation. With a global presence, a commitment to quality, and a growing customer base, the company continues to be a leader in the premium coffee segment. Whether through its expertly roasted beans, convenient coffee pods, or thriving franchise network, Caffè Barbera remains dedicated to delivering the finest Italian coffee experience worldwide.