Information Technology and Software
Draft Monitoring System: Real-time keg levels, inventory, pressures, temperatures, and cooler temperatures
BarTrack App: inventory, Real-time data on beverage quality, and automated reporting
Smart Draft™ System: Smart Refrigeration Monitoring, Smart Kegerator Monitoring, Glycol Monitoring, and Cooler Monitoring
Beverage Sensor: Non-intrusive sensor with no moving parts or obstructions to draft lines
BarTrack, Inc. is a pioneering beverage analytics and draft system technology company headquartered in Sterling, Virginia, USA. Through its proprietary Smart Draft™ technology and sensor-based monitoring solutions, BarTrack empowers bars, breweries, restaurants, and stadiums to optimize their beverage operations with real-time, data-driven insights. The company is transforming draft system efficiency, product quality, and inventory control across the food and beverage industry.
BarTrack specializes in non-intrusive beverage sensors and software platforms designed to monitor every aspect of a draft beverage system—from keg levels and flow rates to cooler temperatures and line pressures. Their system removes guesswork from beverage management by offering comprehensive, real-time analytics that drive operational efficiency, reduce waste, and enhance customer satisfaction.
Unlike traditional flow meters or sensors, BarTrack’s patented technology does not have moving parts or penetrate the beverage lines, preserving the integrity of the liquid and minimizing contamination risks.
BarTrack’s unique advantage lies in its non-intrusive, sensor-based monitoring system that integrates hardware and software into a seamless analytics solution. The lack of mechanical components eliminates flow restriction and contamination risk—key differentiators in high-volume beverage operations.
Their Smart Draft™ platform is the first of its kind to provide granular visibility into all draft performance variables without modifying existing infrastructure, making the system easy to install and scale.
As a privately held company, BarTrack does not disclose detailed financials, but the firm has seen significant year-over-year growth in system deployments and recurring software subscriptions. Notable indicators include:
BarTrack's products are predominantly sold within North America, and while not listed on international trade databases due to domestic fulfillment, key distribution channels include:
BarTrack’s solutions are targeted toward a wide spectrum of beverage service providers:
The company’s scalable technology allows both small, independent operators and enterprise clients to achieve significant ROI through yield improvement and waste reduction.
BarTrack adheres to industry standards for food-grade safety and electrical compliance. While specific third-party certifications are not disclosed, their sensor systems are designed and tested according to U.S. beverage handling regulations and sanitation protocols. Data security measures meet commercial cloud compliance benchmarks.
BarTrack has been widely praised by bar managers, brewery owners, and operations executives for its ability to reduce waste, improve draft quality, and streamline maintenance. Example feedback includes:
