Product Offerings
Product Categories:
Fruits and Vegetables
Products:
Fresh Mangoes, Honeydew, Papaya
Batungbacal Farms is a premier fruit farming and agri-tourism enterprise located in Palauig, Zambales, Philippines. Known for its superior-quality tropical fruits, particularly the iconic Zambales mango, the farm is a proud representative of Philippine agricultural excellence. With a mission to cultivate fresh, naturally grown produce while promoting eco-tourism and rural livelihood, Batungbacal Farms stands as a model for sustainable agri-business in Central Luzon.
Company History and Background
Established by Enrico Batungbacal, the farm traces its roots to a family tradition of fruit cultivation in Zambales. Initially operating as a small mango orchard, Batungbacal Farms expanded its portfolio and infrastructure over the years to become a multi-crop farm and eco-tourism destination. The farm’s growth was fueled by increasing demand for fresh, traceable fruit produce, and a regional movement toward farm-based tourism.
Batungbacal Farms has since become a recognized local agribusiness, participating in provincial agricultural expos and promoting agri-education through partnerships with schools and eco-volunteer groups.
Core Business and Offerings
Batungbacal Farms focuses on both fruit production and farm-based tourism. Its product and service offerings include:
Fresh Fruit Produce:
- Zambales Mango (noted for sweetness and aroma, available in multiple variants)
- Honeydew Melon
- Papaya
- Guava
These fruits are grown using natural, chemical-free techniques and are harvested at peak ripeness for local distribution and direct sale.
Agri-Tourism and Educational Visits:
- Farm tours and fruit-picking activities
- Educational field trips for schools and agricultural institutions
- Eco-camps and family retreats
- Cultural and heritage events showcasing local farming traditions
Specialization and Unique Selling Proposition
Batungbacal Farms distinguishes itself through:
- Premium Zambales mangoes, widely considered among the best mangoes in the Philippines
- Sustainable farming practices, with minimal pesticide use and soil-friendly techniques
- Integrated farm tourism model, blending food production with guest experiences
- Direct-to-consumer model, reducing middlemen and ensuring produce freshness
This holistic approach aligns with the farm’s mission to promote sustainable living and support local farmers.
Financial and Commercial Insights
While specific financial details are not publicly disclosed, Batungbacal Farms has shown robust commercial indicators:
- Strong seasonal sales during mango season (March–May)
- Participation in local farmers’ markets and Metro Manila food fairs
- Partnerships with organic produce distributors and retailers
- Steady growth in agri-tourism visitation, with peak seasons during summer and holiday months
The farm is leveraging both agricultural and tourism revenue streams, ensuring operational sustainability year-round.
Export and Shipment Data
Currently, Batungbacal Farms focuses on domestic distribution, particularly in Luzon. However, the brand has long-term plans to:
- Export premium mangoes to Asian and Middle Eastern markets
- Enter the niche market for fresh, chemical-free tropical fruits
To support future exports, the farm is exploring certifications and partnerships with DTI and DA for market access and quality assurance.
Target Markets
- Urban Filipino families seeking fresh, local fruits
- Schools and educational institutions for field-based learning
- Local and international tourists exploring rural Philippines
- Retailers and hotels seeking fresh fruit suppliers
- Health-conscious consumers looking for naturally grown produce
Capabilities and Infrastructure
Batungbacal Farms manages a substantial land area dedicated to fruit cultivation, supported by:
- On-site packing and sorting facilities
- Dedicated irrigation and composting systems
- Eco-friendly farm accommodations and tour logistics
- Direct sales via online ordering and local deliveries
Certifications and Compliance
- Registered with the Department of Agriculture
- Compliant with local health and agricultural standards
- Participates in farm tourism development programs of DOT and DA
The farm is also in early stages of pursuing Good Agricultural Practices (GAP) certification for expanded distribution.
Customer and Community Impact
Batungbacal Farms supports dozens of local workers and seasonal harvesters. Through its agri-tourism initiatives, it:
- Generates additional income for rural households
- Promotes agricultural education among youth
- Revives interest in sustainable farming in Zambales
Visitors often cite the tranquil atmosphere, educational value, and superior fruit quality as major highlights of the experience.
“A day at Batungbacal Farms was both relaxing and educational. Their mangoes are the sweetest I’ve ever tasted, and the staff made us feel right at home.” — Guest review, 2023
Major Achievements
- Recognized as one of Zambales’ premier mango farms
- Featured in regional agri-tourism guides and blogs
- Hosted over 500 educational tours since inception
- Developed a loyal customer base in Metro Manila and Luzon
Batungbacal Farms continues to cultivate excellence in fruit farming while fostering a deeper connection between people, nature, and food. Its model of sustainable agriculture and rural tourism reflects the potential of Philippine farms as both food sources and experiential destinations.