About Butterball
Butterball is one of the largest turkey producers in the United States, known for its premium-quality turkey products. Headquartered in Garner, North Carolina, Butterball has been a household name in the poultry industry for over 60 years. The company is committed to high-quality, farm-raised turkeys, ensuring a safe and nutritious food supply for consumers, foodservice providers, and retailers.
Core Business & Product Offerings
Butterball specializes in turkey production, processing, and distribution, offering a wide variety of turkey products for retail, foodservice, and industrial use.
Product Categories:
- Whole Turkeys:
- Fresh Whole Turkey
- Frozen Whole Turkey
- Cook from Frozen Premium Turkey
- Turkey Cuts:
- Turkey Breasts
- Turkey Thighs
- Drumsticks
- Wings
- Ground Turkey:
- 93% Lean
- 85% Lean
- All Natural
- Turkey Burgers:
- Original Seasoned
- All Natural White
- Sweet Onion Seasoned
- Deli Meats:
- Oven Roasted Turkey Breast
- Honey Smoked Turkey Breast
- Mesquite Smoked Turkey Breast
- Turkey Bacon:
- Original
- Lower Sodium
- Turkey Breakfast Sausage
- Turkey Sausage:
- Smoked Turkey Sausage
- Turkey Dinner Sausage
- Hearty Links:
- Turkey Bratwurst
- Turkey Italian Sausage
- Turkey Breast Tenderloin:
- Rotisserie Seasoned
- Lemon Garlic
- Teriyaki
- Turkey Roasts & Whole Breasts:
- Boneless Turkey Breast Roast
- Savory Herb Turkey Breast Roast
All Butterball products are produced under stringent quality control and food safety standards, ensuring freshness and superior taste.
Unique Selling Proposition (USP)
- Industry Leader: Butterball processes more than 1 billion pounds of turkey annually.
- Premium Quality: Farm-raised, all-natural, and antibiotic-free turkey options.
- Diverse Product Line: A comprehensive range of fresh, frozen, processed, and ready-to-eat turkey products.
- Sustainability Commitment: Reducing carbon footprint and enhancing animal welfare standards.
- Global Distribution: Supplying turkey products to major retailers, foodservice providers, and export markets.
Financial Strength & Market Presence
Butterball is a leading turkey brand in the U.S. and international markets, serving retail chains, restaurants, and institutional food services.
Market Data & Performance:
- Annual Production: Over 1 billion pounds of turkey processed.
- Retail & Foodservice Distribution: Sold in major grocery chains, warehouse clubs, and quick-service restaurants.
- Global Exports: Butterball products are available in over 50 countries worldwide.
- Thanksgiving Market Leader: Supplies millions of Thanksgiving turkeys annually, with one in every three Thanksgiving turkeys in the U.S. being a Butterball turkey.
Compliance & Certifications
Butterball adheres to strict food safety regulations and industry certifications, ensuring high-quality and ethically produced turkey products.
- USDA Certified (U.S. Department of Agriculture)
- SQF Level 3 Certification (Safe Quality Food)
- HACCP (Hazard Analysis and Critical Control Points) Certified
- BRC Global Food Safety Standard
- Certified Humane (For high animal welfare standards)
- Halal & Kosher Certifications (For selected products)
These certifications reinforce Butterball’s commitment to food safety, ethical sourcing, and global compliance.
Industry Recognition & Achievements
- #1 Branded Turkey Producer in the U.S.
- Largest Supplier of Thanksgiving Turkeys in America
- Winner of Food Quality & Innovation Awards
- Recognized for Excellence in Poultry Welfare & Sustainability
- Featured in Major Retail & Foodservice Industry Publications
Customer Testimonials
"Butterball's fresh whole turkey is always our go-to for Thanksgiving. The quality, flavor, and ease of preparation make it the best choice for our holiday meals."
— U.S. Grocery Shopper
"We use Butterball’s turkey products in our restaurant chains, and they consistently deliver excellent quality and taste. Their foodservice support is unmatched."
— Restaurant Franchise Operator
Future Growth & Expansion Plans
Butterball is focused on:
- Expanding its product range to include more plant-based and organic turkey options.
- Strengthening global exports to meet the growing demand for premium turkey products in international markets.
- Enhancing sustainability efforts by reducing waste, energy use, and carbon emissions in production.
- Investing in research & development for new turkey-based innovations in the ready-to-eat and meal solutions segment.
With a legacy of excellence, strong market presence, and commitment to sustainability, Butterball continues to be the most trusted name in turkey production worldwide.