Exhibiting at Thaifex - Anuga Asia 2025

Chacha Thai Ltd., based in Bangkok, Thailand, is a leading manufacturer and exporter of certified organic rice-based food products under the globally recognized brand Perfect Earth. The company is committed to promoting health and sustainability through its innovative product lines made from organic rice and superfoods, sourced responsibly from Thailand’s fertile northern highlands.

Company Overview

Operating at the intersection of health, agriculture, and global trade, Chacha Thai Ltd. was founded with the mission of bringing naturally nutritious Thai agricultural products to health-conscious consumers around the world. By leveraging Thailand’s rich biodiversity and applying strict international food safety standards, the company has established itself as a trusted supplier in the global organic and gluten-free food markets.

Product Portfolio

Organic Rice Pasta

• Red Rice Pasta
• Black Rice Pasta
• Brown Rice Pasta
• White Rice Pasta
• Rice Pasta with Chia Seeds

Made from 100% organic, non-GMO rice and chia seeds, these gluten-free pastas are ideal for consumers with dietary restrictions and those seeking plant-based alternatives. Products are packaged in 225g and 500g formats for both retail and foodservice.

Organic Chia Seeds

• Sourced from certified organic farms in South America and Thailand
• Offered in bulk and retail pouches
• High in Omega-3, fiber, and protein

Organic Rice Noodles

• Thin, medium, and wide varieties available
• Quick-cooking and shelf-stable
• Exported in single-serving packs and multi-packs

Instant Noodles

• Healthier reformulations without MSG and preservatives
• Available in Tom Yum, Pad Thai, and Curry flavors

Crispy Snacks

• Baked rice-based crisps infused with superfoods such as chia, quinoa, and flax
• Low in fat, gluten-free, and made with Himalayan salt or Thai herbs

Organic Seasonings

• Rice-based salt alternatives and spice blends
• Designed to pair with Perfect Earth noodle and pasta offerings

Brand: Perfect Earth

The brand Perfect Earth is the flagship identity under which Chacha Thai Ltd. exports its organic food portfolio. The brand emphasizes:

• Clean-label ingredients
• Minimal processing
• Sustainable sourcing

It is distributed through organic grocery chains, health food retailers, and major supermarket platforms globally.

Certifications

All products by Chacha Thai Ltd. are certified under multiple international quality and sustainability standards, including:

• USDA Organic
• EU Organic
• Canada Organic Regime (COR)
• JAS Organic (Japan)
• Thailand’s Organic Agriculture Certification Thailand (ACT)
• Gluten-Free Certification Organization (GFCO)
• Non-GMO Project Verified
• Halal Certification

These certifications ensure full compliance with the import standards of North America, Europe, Asia-Pacific, and the Middle East.

Manufacturing Capabilities

• Production facilities located in northern Thailand with proximity to contract organic rice farmers
• HACCP and ISO 22000 certified production lines
• Automated pasta extrusion, drying, and packaging systems
• In-house R&D unit for product innovation and shelf-life testing

Annual production capacity exceeds 1,500 metric tons of rice-based products.

Global Distribution and Market Presence

Chacha Thai Ltd. exports to over 50 countries, including:

• United States
• Canada
• Germany
• United Kingdom
• Japan
• South Korea
• Australia
• United Arab Emirates

Perfect Earth products are listed in:

• Whole Foods Market
• Sprouts Farmers Market
• Aeon
• FairPrice (Singapore)
• Carrefour (Middle East)
• Amazon and iHerb

The company has developed a robust supply chain and multilingual packaging capability to cater to localized compliance and labeling norms.

Sustainability and Social Impact

• Fair Trade Practices: Collaborates with over 500 local organic rice farming families in Chiang Rai and Chiang Mai provinces
• Eco-Friendly Packaging: Use of recyclable and biodegradable materials where possible
• Zero-Waste Production: Rice husks and byproducts reused in compost and biofuel
• Child Nutrition Programs: Supports local schools with organic meals and health awareness campaigns

Key Achievements

• Recognized as a Top Exporter of Organic Products by Thailand’s Department of International Trade Promotion
• Expanded presence in over 15,000 retail outlets globally
• Over 5 million units of organic rice pasta sold worldwide in 2023
• Winner of the ASEAN Organic Innovation Award

Future Growth Strategy

Chacha Thai Ltd. aims to:

• Introduce ready-to-eat organic meals and functional beverages
• Expand production capacity with a new facility planned for 2025
• Grow presence in China, Brazil, and Eastern Europe
• Launch Perfect Earth Kids—a line of organic, allergen-free snacks for children

Through its unwavering dedication to health, sustainability, and innovation, Chacha Thai Ltd. continues to redefine organic food production and exports from Thailand to the world.