Charles & Alice is a leading French manufacturer of fruit-based desserts, known for its commitment to healthy eating, innovation, and sustainable production. Headquartered in Alixan, France, the company combines traditional French culinary values with modern health trends, producing a range of no-sugar-added, organic, and plant-based dessert offerings.
Core Business
Charles & Alice specializes in the production of fruit purée desserts, marketed primarily as Sans Sucres Ajoutés (no added sugar) snacks, organic fruit blends, and plant-based alternatives. The company’s offerings are free from preservatives, colorants, and artificial flavorings, appealing to a broad demographic of health-conscious consumers across Europe and beyond.
Product and Service Offerings
The company offers a diverse range of product categories:
-
Sans Sucres Ajoutés Fruit Desserts:
- Pomme (Apple)
- Pomme Fraise (Apple Strawberry)
- Pomme Abricot (Apple Apricot)
- Pomme Poire (Apple Pear)
-
Organic Fruit Desserts (Desserts Bio):
- Pomme Bio
- Pomme Banane Bio
- Pomme Mangue Bio
-
Gourmand Fruit Desserts:
- Pomme Caramel
- Pomme Chocolat
-
Plant-Based (Desserts Végétaux):
- Doux & Blanc au lait de coco nature
- Doux & Blanc au lait de coco vanille
-
Fruit Pouches (Gourdes de Fruits Sans Sucres Ajoutés):
- Pomme
- Pomme Fraise
- Pomme Abricot
These products are packaged for both individual and family consumption and are available in supermarket chains, organic food stores, and institutional catering networks.
Specialization and USP
Charles & Alice distinguishes itself through:
- 100% French fruit sourcing where possible, emphasizing regional and seasonal ingredients.
- No added sugar across their standard range, aligning with global health trends.
- Organic-certified and plant-based lines to meet growing vegan and sustainable food market demands.
- A strong R&D team focused on texture, flavor, and packaging innovation.
- Emphasis on natural preservation methods, offering products without artificial preservatives or colorants.
Financial and Shipment Insights
While Charles & Alice is a privately held company, data from French export portals and market analysts indicate:
- Annual production capacity exceeds 100 million cups of fruit desserts
- Export footprint in over 30 countries, including the UK, Germany, Spain, USA, and parts of Asia
- Revenue estimates range between €70 million to €100 million annually, based on market share in the ready-to-eat fruit dessert segment
- Supply partnerships with large European retail chains such as Carrefour, Auchan, and E.Leclerc
Target Market
The company primarily targets:
- Parents seeking natural snacks for children
- Health-conscious individuals avoiding added sugars
- Vegan and lactose-intolerant consumers through their plant-based line
- Institutional buyers in school catering and hospital food services
Capabilities
- State-of-the-art production facilities in Alixan and Saint-Laurent-Blangy
- Fully automated production lines and advanced quality control systems
- In-house microbiology and sensory labs for continuous R&D
- Customization capabilities for private labels and co-branding opportunities
Certifications and Compliance
Charles & Alice operates under strict food safety and quality management standards:
- IFS Food Certification
- BRC Global Standards
- AB (Agriculture Biologique) Organic Certification
- Nutri-Score labeling compliance
- ISO 14001 for Environmental Management Systems
These certifications ensure compliance with international food safety and sustainability benchmarks.
Customer Testimonials
“The Charles & Alice pouches are a hit in our school lunch program—healthy, tasty, and allergen-friendly.”
— Public School Nutrition Coordinator, Lyon
“A great product line that matches consumer demand for healthy snacking without compromising on taste.”
— Retail Category Manager, Organic Chain France
Major Achievements
- Winner of the SIAL Innovation Award for Plant-Based Coconut Milk Dessert Range
- Ranked among the Top 5 French dessert brands in Nielsen's 2023 French FMCG report
- Achieved carbon reduction of over 30% in packaging through eco-design initiatives
- Launched a fully recyclable cup line in 2022 as part of their sustainability mission
- Partnered with French schools in a "Fruit for Health" education campaign
Charles & Alice continues to lead the fruit-based dessert category in Europe by offering nutritionally balanced, innovative, and environmentally responsible products that resonate with modern consumer lifestyles.