Exhibiting at Thaifex - Anuga Asia 2025

The company also offers customized OEM and private-label solutions.

Specialization and USP

Key differentiators of Dalian Rich Enterprise include:

• Multi-brand Strategy: Operates multiple product lines under brands like "Rich", "Dalianwan", "Hi Chef", and "The Story of Salmon", targeting diverse market segments.
• R&D and Innovation: Strong focus on Japanese processing technologies, including instant wakame, overnight dry processing, and seafood-infused ready meals.
• Global Certifications and Quality Assurance: Products are manufactured in facilities that meet international standards including FDA, EU, and HACCP.

Financial & Operational Insights

While exact figures are proprietary, public data and trade activity indicate:

• Annual Output: Estimated over 25,000 metric tons of processed seafood products.
• Export Revenue: Likely in the $40–50 million range annually.
• Workforce: Over 500 employees across production, R&D, QA, and logistics.
• Facilities: Advanced processing plants with IQF lines, smokehouses, retort processing, and automated packaging.

Shipment Data

Based on import-export data from Volza and ImportYeti:

• Global Footprint: Products shipped to more than 30 countries including the U.S., Canada, Japan, Germany, the U.K., Australia, and the Middle East.

• Top Export Products:

  • Smoked Salmon
  • Frozen Pollock Fillets
  • Seafood Wontons
  • Canned Tuna and Mackerel

• Export Activity: 500+ containers shipped from 2020 to 2024.

This reflects a stable, mature, and well-diversified global export operation.

Target Market

Dalian Rich serves a broad set of clients including:

• Retail Supermarkets and Hypermarkets
• Foodservice Distributors
• Sushi and Asian Cuisine Restaurants
• Ready Meal Brands
• OEM and Private Label Buyers

Its product adaptability, brand strength, and reliability make it a preferred supplier for both premium and value-segment buyers.

Capabilities

• Production Lines: Multiple advanced lines for filleting, breading, smoking, canning, and retorting.
• Cold Chain Management: Comprehensive freezing and cold storage facilities ensuring freshness and compliance.
• Packaging Solutions: Retail-ready tray packs, vacuum packs, and custom private-label packaging for global markets.

Certifications and Compliance

Dalian Rich Enterprise adheres to stringent food safety and export compliance standards:

• HACCP Certification
• FDA and EU Approved
• ISO 22000 Food Safety System
• BRC Global Food Standard (select product lines)

All shipments undergo rigorous quality control and traceability management.

Customer Testimonials

Although not publicly posted, the company maintains long-term partnerships with retailers and distributors in Japan, Germany, Canada, and the U.S., reflecting strong product quality and service satisfaction.

Major Achievements

• Multi-brand Presence: Operates six recognized seafood brands including "Hi Chef" and "Duoduo Seababy".
• Innovative Product Launches: Pioneered seafood gyoza and smoked salmon snack lines tailored for Japanese and Korean consumers.
• International Recognition: Regular participant in SIAL, ANUGA, Boston Seafood Show, and Canton Fair.

Dalian Rich Enterprise Group Co., Ltd. continues to lead in delivering high-quality, innovative, and globally compliant seafood solutions, combining traditional processing expertise with modern food innovation to meet evolving global market demands.