Exhibiting at Thaifex - Anuga Asia 2025

Ever Delicious Food Industries Sdn Bhd, headquartered in Telok Mas, Melaka with an additional facility in Bukit Bakri, Johor, Malaysia, is a leading manufacturer, exporter, and OEM provider of high-quality cookies and baked goods. Established with a commitment to tradition, flavor, and international food standards, the company is widely recognized for its brand “Ever Delicious,” which caters to global markets through attractive packaging, product variety, and consistent quality.

Brief History

Founded in 1994, Ever Delicious Food Industries began as a small-scale cookie producer. Over the years, it expanded its product lines and modernized its facilities to meet increasing domestic and international demand. With nearly three decades of operations, the company has positioned itself as a trusted player in the Malaysian biscuit and confectionery export market.

Core Business

Ever Delicious operates as a vertically integrated food manufacturer focused on:

• Branded cookie products for retail
• OEM/private label cookie production
• Export services for Asian and Middle Eastern markets

The company maintains full control over formulation, baking, packaging, and distribution processes to ensure consistency and food safety.

Product and Service Offerings

Signature Product Categories

• Traditional Cookies

  • Peanut cookies
  • Sesame cookies
  • Yam and cashew cookies
  • Green tea and almond cookies

• Filled Cookies

  • Chocolate cream filled
  • Strawberry and blueberry jam filled
  • Pineapple jam cookies

• Danish Butter Cookies

  • Gift tin assortments
  • Seasonal festive packaging

• Health-Conscious Options

  • Oatmeal cookies
  • Low-sugar high-fiber cookies

All products are offered in various packaging formats including tins, plastic jars, and flow packs to cater to different market segments.

Specialisation and Core USP

• Cultural Fusion Recipes: Malaysian flavors combined with European-style baking techniques
• Private Label Capabilities: Customized formulations and branding for global clients
• Attractive Gift Packaging: High appeal during festive and holiday seasons
• Halal-Certified: Approved for Muslim-majority markets, ensuring broader export potential

Ever Delicious stands out with its ability to blend tradition, innovation, and presentation under one production line.

Financials

As a private company, Ever Delicious does not disclose public financials. However, industry insights and trade data suggest:

• Estimated annual revenue: MYR 10–15 million (USD 2.1–3.2 million)
• Export sales contributing to over 60% of total revenue
• Production capacity estimated at over 1,000 metric tons annually

Shipment Data

According to trade intelligence and export records:

• Major export destinations include:
  • Singapore, Indonesia, Brunei, Thailand
  • UAE, Saudi Arabia, and other GCC countries
  • Hong Kong, China
• Shipping formats include LCL (Less than Container Load) and FCL (Full Container Load)
• Top HS Codes: 19053100 (sweet biscuits), 190590 (other baked products)

The company has active distributor networks in more than 15 countries.

Target Market

• Retail Chains and Supermarkets
• Gift and Hampers Distributors
• Wholesalers of Festive Goods
• International Private Label Clients
• Health-focused retailers (oatmeal, low-sugar lines)

Capabilities

• Fully Automated Baking Lines
• In-house R&D for flavor and shelf-life innovation
• Multi-lingual Packaging and Compliance Labeling
• Small-batch customization for specialty clients
• Strict QA/QC Protocols: Product testing and inspection at every stage

Certifications and Compliance

• Halal Certified by JAKIM Malaysia
• HACCP Certified
• MeSTI (Food Safety Assurance) by the Ministry of Health Malaysia
• Compliance with import regulations in GCC and ASEAN markets

All products undergo routine audits to meet domestic and export food safety requirements.

Customer Testimonials

Though no formal public testimonials are published, positive customer reviews are often cited on:

• Social media platforms (e.g., Instagram & Facebook)
• E-commerce platforms highlighting taste, freshness, and variety
• Reorders from gift distributors and supermarket clients across Asia

Major Achievements

• Exported to over 15 countries consistently for more than 10 years
• Reputation as a trusted OEM partner for premium cookie brands in the Middle East and Southeast Asia
• Brand recognition for “Ever Delicious” cookies during Ramadan and Chinese New Year
• Selected participant in Malaysian export trade missions and international food expos

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