Family Tree Farms is a vertically integrated grower, packer, and exporter of premium blueberries and stone fruit, headquartered in Reedley, California. Since its founding in 1993, the company has grown into one of the most innovative and globally recognized producers of high-flavor fruit, known for its commitment to quality, genetics, and vertically controlled farming across multiple continents.
Core Business & Offerings
Family Tree Farms specializes in the cultivation and global supply of flavor-first fruit varieties with year-round availability. Their core offerings include:
- Blueberries
- Conventional and proprietary varieties
- Stone Fruit
- Peaches
- Nectarines
- Donut Peaches (Flat Peaches)
- Apricots
- Plumcots
- Apriums
- Other Fruits
- Satsumas
- Blackberries
- Raspberries (seasonal and regional)
The company is renowned for developing proprietary fruit varieties through its in-house breeding programs and delivering consistent flavor, texture, and extended shelf life.
Specialization and Unique Strengths
- Flavor-Centric Breeding Program: Family Tree Farms has one of the most advanced flavor-focused breeding programs in the industry, selecting fruit for sweetness (high Brix), acidity balance, and mouthfeel.
- Global Production Footprint:
- California: 5,000+ acres of orchards
- Mexico: 2,500+ acres
- Peru: 2,000+ acres This allows uninterrupted year-round supply of blueberries and extended seasons for stone fruit.
- Vertical Integration: Full control over planting, harvesting, packing, marketing, and distribution, enabling superior traceability and quality control.
- High-Tech Packing Facilities: State-of-the-art automated facilities equipped with optical sorting and forced-air cooling for rapid processing.
Certifications and Compliance
Family Tree Farms adheres to globally recognized food safety and sustainability standards, including:
- GlobalG.A.P. Certification
- PrimusGFS
- GFSI-Recognized Facility Certifications
- Sustainability & Environmental Stewardship Protocols
Farms and facilities are regularly audited and managed under rigorous quality assurance procedures to meet the requirements of top global retailers.
Shipment and Export Data
Family Tree Farms is a major exporter of blueberries and stone fruits to premium markets worldwide. Key figures include:
- Export Destinations:
- North America
- Europe (Germany, Netherlands, UK)
- Asia (Japan, South Korea, China, Taiwan)
- Middle East (UAE, Saudi Arabia)
- Annual Export Volumes:
- Blueberries: 8,000+ metric tons/year
- Stone Fruits: 10,000+ metric tons/year
- Shipping Methods:
- Sea freight with controlled atmosphere technology
- Air freight for high-value, short-shelf-life berries
The company is a preferred supplier to major supermarket chains and distributors due to its flavor reputation and supply reliability.
Target Markets
Family Tree Farms targets:
- Premium Retailers
- Fresh Fruit Importers
- Foodservice & Hospitality Buyers
- Club Stores and E-commerce Retail Platforms
The company's emphasis on branded, flavor-packed products aligns with the demand for high-end, ready-to-eat fruit options in urban and health-conscious markets.
Financial Insights
As a privately held enterprise, Family Tree Farms does not publish financials. However, industry analysts estimate:
- Annual Revenue Estimate: USD 150–200 million
- Export Contribution: Over 40% of total sales
- Growth Drivers:
- Expansion of proprietary blueberry varieties
- Increasing demand from Asia and the Middle East
- Strategic land acquisitions in Mexico and Peru
The company continues to reinvest in R&D, automation, and international market development.
Capabilities
- In-House Genetic Breeding
- Automated Optical Sorting & Packing
- Cold Chain Logistics & Pre-Cooling
- Global Distribution Network
- R&D Partnerships with Global Horticultural Institutes
Additionally, Family Tree Farms provides category management and retail support services to partners seeking private label or co-branded solutions.
Recognitions and Industry Positioning
Family Tree Farms is widely recognized for reshaping the market for blueberries and stone fruit by focusing on flavor instead of traditional yield-centric strategies. It has been featured in:
- Produce Business Magazine
- Fruit Growers News
- Global Berry Congress
Its proprietary blueberry and stone fruit varieties are among the most commercially successful in premium retail segments across the U.S., Europe, and Asia.
Customer Testimonials
Retailers and importers consistently cite Family Tree Farms for:
- Exceptional taste and post-harvest performance
- Reliable delivery windows
- Innovative packaging and presentation
- Professional and transparent communication
These qualities make Family Tree Farms a preferred global sourcing partner for top-tier retailers and wholesalers seeking premium fruit with a story of origin, innovation, and flavor.