Exhibiting at Thaifex - Anuga Asia 2025

Founded in Malaysia, Frontier Food Industries Sdn Bhd has established itself as a reputable manufacturer and exporter of high-quality confectionery and snack food products. Based in Johor Bahru, the company operates with a clear focus on delivering value-added products to domestic and international markets, particularly within Asia, the Middle East, and parts of Europe.

Core Business and Product Range

Frontier Food Industries specializes in the production of:

• Wafer Products: Cream wafers, chocolate-coated wafers, cream-filled wafer rolls, and crispy wafers.
• Confectionery: Chocolate-coated snacks and other sweet confections.
• Bakery Items: An assortment of cookies and biscuits.

The company is renowned for its attention to texture, taste, and packaging design, which have allowed its products to resonate well with consumers globally.

Specialization and Unique Selling Proposition

One of Frontier Food’s key USPs lies in its vertical integration of manufacturing processes, allowing for complete in-house control over formulation, flavor development, and final packaging. The company also places a strong emphasis on product innovation, frequently refreshing its lineup to align with evolving consumer tastes and market trends.

Additionally, Frontier Food emphasizes:

• Customization: Capability to produce OEM and private-label products for clients.
• Halal Certification: All products are certified Halal, ensuring appeal across Muslim-majority markets.

Financial Performance

While the company does not publicly disclose detailed financial statements, insights from export data platforms and trade records indicate steady growth. According to ImportYeti and Volza, Frontier Food Industries has consistently fulfilled international shipments across major markets, including the United States, Saudi Arabia, and Singapore.

Shipment Records

Based on trade data from Volza and ImportYeti:

• Number of Recorded International Shipments: Over 320 shipments (2019–2024)
• Top Markets: United States, UAE, Singapore, and Indonesia
• Primary Products Shipped: Chocolate wafer rolls, cream wafers, assorted biscuits

These records underscore Frontier Food’s reliability and growing global footprint.

Target Markets

Frontier Food Industries serves a diverse client base across:

• Southeast Asia: Malaysia, Singapore, Indonesia, Philippines
• Middle East: UAE, Saudi Arabia, Oman
• Europe & North America: Select customers in the UK and USA via trading partners and distributors

The company's ability to meet specific regional preferences in terms of flavor, packaging, and compliance has supported its global expansion strategy.

Manufacturing Capabilities

The company boasts a fully equipped HACCP-compliant facility in Johor Bahru, including:

• Automated wafer lines
• Chocolate coating and molding equipment
• Customized packaging lines for various retail formats

Their factory is capable of scaling up production to accommodate large orders while maintaining consistent product quality and delivery timelines.

Certifications and Compliance

Frontier Food Industries operates under strict food safety and quality assurance frameworks:

• Halal Certification: Issued by JAKIM (Department of Islamic Development Malaysia)
• HACCP Certification: Ensures safety in food production and handling
• ISO 22000: Certification on food safety management systems (reported on industry databases but not publicly confirmed on the company website)

These certifications make the company a suitable partner for importers and retailers with stringent quality compliance requirements.

Customer Testimonials

While formal testimonials are not publicly listed, the company's recurring shipments and growing export volumes indicate high customer satisfaction and trust among international partners.

Achievements

• Successfully developed and exported products under private labels for brands in over 20 countries.
• Consistent participant in global food exhibitions such as Gulfood Dubai and SIAL China.
• Launched multiple limited-edition seasonal products that received strong market response in Southeast Asia.

Summary

Frontier Food Industries Sdn Bhd represents a trusted Malaysian brand with international reach. Backed by strong manufacturing capabilities, product customization options, Halal certification, and a consistent export record, the company stands out as a reliable partner for global distributors and retailers seeking confectionery and snack products that meet international standards of quality and taste.