Frutura Produce is a U.S.-based produce sales and marketing company headquartered in California, operating as a strategic platform that integrates premier fruit growers, packers, and distributors to deliver high-quality fresh produce year-round. Founded in 2021, Frutura has quickly become a rising force in the global produce industry by acquiring and partnering with a network of top-tier agribusinesses across the Americas.
Core Business
Frutura operates as a vertically integrated produce platform offering scalable, consistent, and sustainable fruit supply solutions to global retail, foodservice, and wholesale markets. It focuses on:
- Coordinating production and logistics across partner companies
- Centralizing sales, marketing, and branding
- Streamlining sourcing and distribution for key fruit categories
- Expanding global supply chain integration through acquisitions
Product Portfolio
Frutura’s portfolio encompasses a wide range of high-demand fruit categories, grown and shipped from North and South America to service year-round programs:
- Table Grapes: Sourced from the U.S., Mexico, and Peru
- Citrus: Oranges, mandarins, lemons
- Stone Fruits: Peaches, nectarines, plums
- Avocados: Hass variety from Mexico and Peru
- Mangos: Tommy Atkins, Kent
- Berries: Blueberries and strawberries (via partnerships)
These fruits are marketed under various partner brands and supplied to major U.S. and international retailers.
Specialization and Unique Selling Proposition (USP)
Frutura’s rapid growth and competitiveness are built around:
- Acquisition of high-performing produce companies to consolidate market access and diversify geographic sourcing
- Integrated global supply model, aligning U.S., Mexican, and Peruvian production schedules for uninterrupted availability
- Commitment to sustainability, including investments in water conservation, regenerative agriculture, and decarbonization
- Strong marketing and branding focus, enabling partner companies to gain more shelf space and retail loyalty
Frutura is not a traditional grower or distributor—it is a growth-driven produce platform aiming to redefine fresh fruit logistics and branding.
Subsidiaries and Strategic Acquisitions
Frutura’s expansion strategy is centered on acquiring strategically located and category-diverse businesses. Key acquisitions include:
- Dayka & Hackett LLC (California, USA)
- Specializing in grapes, stone fruit, citrus, mangos, and avocados
- Major U.S. retailer relationships
- Agricola Don Ricardo (Peru)
- One of Peru’s leading producers of citrus and grapes
- Export capacity to North America, Europe, and Asia
- Subsole (Chile)
- Chile’s second-largest fresh fruit exporter
- Offers kiwifruit, citrus, grapes, and pomegranates
- Strong access to Asia and European markets
- TerraFresh Organics (USA)
- Focused on organic fruits and retail-specific programs
These subsidiaries offer Frutura a competitive advantage through cross-hemisphere supply continuity.
Financial Performance
While Frutura is privately held and exact financials are undisclosed, industry sources and trade analysts report:
- Estimated Consolidated Revenue (2023): $800–$900 million USD
- Employee Base (Across Subsidiaries): Over 4,000 across the Americas
- Global Export Reach: Over 25 countries across North America, Europe, Asia, and the Middle East
Frutura is on track to cross the $1 billion revenue mark through organic growth and further acquisition activity.
Capabilities
Frutura’s integrated platform allows for:
- 12-month supply programs through multi-hemisphere sourcing
- Category management for retail chains seeking consistent branded fruit offerings
- Cold chain logistics and export-grade packing facilities
- Real-time data tracking, quality control, and market analytics
- Sustainability-focused farming practices and carbon footprint monitoring
These strengths position Frutura as both a sourcing and branding partner for large-format buyers.
Certifications and Compliance
Frutura and its subsidiaries comply with all major international certifications required for export and retail sales, including:
- Global G.A.P.
- BRCGS Food Safety
- GRASP
- Organic certifications (USDA, EU)
- Rainforest Alliance
- Sustainability metrics aligned with ESG benchmarks
These certifications ensure compliance with the food safety and ethical standards of major global retailers.
Key Markets and Clients
Frutura’s client base includes:
- Top 10 U.S. grocery retailers
- Wholesale clubs and e-commerce grocers
- Importers and distributors in Europe and Asia
- Private-label and branded retail programs
The company’s strength lies in executing large-scale programs with premium consistency and category depth.
Major Achievements
- Acquired over 5 multinational produce companies within two years of founding
- Built a 52-week grape program through Mexico, Peru, Chile, and California
- Expanded citrus programs across 3 continents
- Positioned as a top-5 player in table grape volume in the U.S. retail market
- Launched unified brand strategy to represent premium and sustainable fruit globally
Frutura Produce has rapidly become a transformative force in the global produce supply chain, combining innovation, strategic acquisition, and sustainability to shape the future of fresh fruit marketing and logistics.