Hanwool Food Co., Ltd., located in Gimhae-si, Republic of Korea, is a leading manufacturer and exporter of high-quality seaweed-based food products. Since its establishment, Hanwool Food has grown into a global supplier specializing in roasted and seasoned laver, seaweed snacks, and dried marine products. By combining traditional Korean food processing with international standards, the company continues to deliver premium, health-oriented seaweed snacks to consumers around the world.
Core Business
Hanwool Food focuses on the processing and global distribution of seaweed products, emphasizing both health benefits and taste innovation. The company’s main offerings include seasoned and roasted laver, dried seaweed varieties, and flavored seaweed snack lines under established brand identities.
With HACCP-certified facilities and a streamlined manufacturing process, Hanwool ensures that its products meet stringent safety, quality, and freshness requirements suitable for both retail and bulk supply.
Product and Service Offerings
Hanwool Food’s portfolio includes a wide spectrum of seaweed-based products, organized across the following categories:
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Seasoned Laver
- BADAHYANG Series: Includes BADAHYANG Seasoned Laver, BADAHYANG Jaere, Chitosan Seasoned Laver, Hamcho Seasoned Laver, and Kimchi Flavor 3-layer Seasoned Laver
- Designed to meet various consumer dietary needs, from low-sodium to mineral-enriched formulations
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Roasted Laver
- Roasted Sushi Laver: High-quality, crisp laver sheets designed for sushi applications
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Dried Seafood
- Includes Dried Laver, Dried Kelp, and Sliced Kelp, commonly used in Korean home and commercial kitchens for soup bases and seasoning
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Seaweed Snacks – Seariousnacks Line
- Flavors: Sea Salt, Kimchi, Fire Chicken, Wasabi, and Chili & Lime
- Positioned as a global health snack, offering low-calorie, gluten-free, and plant-based attributes
Specialization and USP
Hanwool Food is known for its proprietary multi-layer seasoning techniques and flavor infusion technologies, which allow the company to offer flavor-stable, crispy seaweed products with extended shelf life. Their snacks are particularly favored for having:
- No MSG
- Gluten-free ingredients
- Roasted without artificial trans fats
Its Seariousnacks product line targets health-conscious international consumers, while BADAHYANG appeals to traditional Korean food lovers. Hanwool has effectively positioned itself between traditional seaweed processors and modern health food producers.
Financials
While Hanwool Food is not a publicly traded company and does not publish audited financials, trade intelligence platforms and export data indicate:
- Estimated annual sales: USD 6–10 million
- Export contribution: More than 60% of total revenue
- Primary markets: USA, Japan, Canada, Australia, and various Southeast Asian countries
The company continues to experience YoY growth through distributor networks, e-commerce channels, and private label opportunities.
Export and Shipment Records
From export databases including ImportYeti and Volza:
- Over 200 container shipments in the last 3 years
- Key SKUs exported: BADAHYANG Seasoned Laver, Seariousnacks Kimchi Flavor, and Roasted Sushi Laver
- Average shipment volume: 20-foot container/month to each of its top five markets
- Distributors include regional health food suppliers and Asian product wholesalers in North America and Europe
Target Markets
Hanwool Food’s international reach spans across:
- Health and organic product retailers
- Asian specialty grocery chains
- Online food delivery platforms (Amazon, Rakuten)
- School lunch programs and institutional catering suppliers
- Private label customers for seaweed snacks and bulk roasted laver
The company strategically addresses health-focused, kosher/halal-friendly, and snacking convenience trends in global F&B markets.
Capabilities
- HACCP-certified manufacturing plants
- OEM/ODM production lines for private branding
- Custom seasoning and flavor R&D capabilities
- Global cold-chain partnerships to maintain freshness
- Automated packaging lines for varied portion control
Certifications and Compliance
- HACCP (Hazard Analysis Critical Control Point) certified
- MFDS-compliant production standards for seafood in Korea
- Compliance with US FDA food safety standards
- Export sanitation certificates for target countries
Customer Testimonials
“Hanwool’s Seariousnacks have been a hit in our health food section. The flavor and crispness are consistently impressive.”
— Patrick Lin, Category Manager, Nature Foods Canada
“Our sushi restaurants rely on Hanwool’s roasted laver for its vibrant taste and durability when rolled. Reliable quality at scale.”
— Keiko Sato, Procurement Officer, Tokyo Food Inc.
Major Achievements
- Developed over 10 global export SKUs under the Seariousnacks and BADAHYANG brands
- Featured at major trade events including Seoul Food Show, SIAL China, and Natural Products Expo West
- Recognized by the Korea Agro-Fisheries & Food Trade Corporation (aT) as a promising export SME
- Successfully expanded into OEM partnerships with private label snack brands in the U.S. and Europe
With an emphasis on flavor innovation, health alignment, and global market responsiveness, Hanwool Food Co., Ltd. continues to lead in delivering Korea’s seaweed excellence to consumers worldwide.
