Product Offerings
Product Categories:
Packaging, Food Processing Machines and Equipment
Products:
Egg Packaging: imagic, imagic2, Plus Pack, Plus View, Fresh Pack
Fresh Food Packaging: FiberWise
Brødrene Hartmann A/S – Leading Sustainable Moulded-Fibre Packaging Manufacturer
Company Overview
Brødrene Hartmann A/S, founded in 1917, is a Denmark-based global leader in moulded-fibre egg packaging and protective packaging solutions. With over a century of experience, Hartmann has positioned itself as a pioneer in sustainable packaging, catering to the food and retail industries. The company operates in Europe, North and South America, and Asia, serving leading food producers, egg farmers, and retailers worldwide.
Core Business & Industry Positioning
Hartmann specializes in moulded-fibre egg packaging, fresh food packaging, and environmentally friendly industrial protective packaging. With a commitment to sustainability and recyclability, the company transforms recycled paper into innovative, high-quality protective solutions.
Hartmann is the world’s largest producer of moulded-fibre egg packaging and ranks among the leading European suppliers of fruit packaging solutions. The company also invests in advanced printing technology, allowing brands to enhance their marketing impact directly on the packaging.
Product Portfolio
Hartmann's product lineup includes:
Egg Packaging Solutions
- imagic & imagic2 – High-quality, customizable egg cartons with superior retail shelf impact.
- Plus Pack & Plus View – Designed for optimal egg protection and branding visibility.
- Fresh Pack – Biodegradable, recyclable packaging ensuring maximum freshness.
Fresh Food Packaging
- FiberWise – An eco-friendly alternative to plastic trays, used for fruits, vegetables, and ready-to-eat meals.
Unique Selling Proposition (USP)
- Sustainable Materials: 100% recyclable, compostable, and made from recycled paper fibers.
- Customizable Designs: Advanced offset printing technology for high-impact branding.
- Global Reach: Manufacturing facilities in Europe, North & South America, and Asia.
- Industry Expertise: Over 100 years of experience in packaging innovation.
Financial Performance
Hartmann has demonstrated strong financial performance, driven by the global demand for sustainable packaging. According to the 2022 Annual Report:
- Revenue: DKK 3.3 billion ($470 million)
- EBITDA: DKK 500 million ($71 million)
- Operating Margin: 15.2%
- R&D Investments: Over DKK 100 million ($14 million) annually
Global Market & Shipment Data
Hartmann operates manufacturing plants in Denmark, Hungary, Poland, Brazil, Canada, and the USA, ensuring efficient distribution to major markets. Based on global trade data:
- Over 10,000 international shipments annually.
- Major export markets include Germany, USA, Canada, Brazil, and China.
- Top customers include leading supermarket chains, food processors, and egg producers.
Certifications & Compliance
Hartmann adheres to global sustainability standards, ensuring compliance with:
- ISO 14001 – Environmental Management Certification
- FSC® Certification – Responsible paper sourcing
- BRC Global Standard – Food Safety Certification
- EU Ecolabel – Sustainable product certification
Customer Testimonials
- "Hartmann’s packaging solutions have significantly reduced our plastic usage while maintaining superior product protection." – European Egg Producer
- "Their customized branding on egg cartons has improved our retail sales by 25%." – US Retail Chain
Major Achievements
- Industry Pioneer – Over 100 years in sustainable packaging solutions.
- Largest Egg Packaging Supplier – Global leader in moulded-fibre egg cartons.
- Award-Winning Sustainability Initiatives – Recognized for green innovation in packaging.
Brødrene Hartmann A/S remains a trusted partner for retailers, food producers, and businesses looking for high-quality, sustainable, and innovative packaging solutions.