Exhibiting at Aahar 2025

About Healthyroo Pty Ltd

Healthyroo Pty Ltd is a leading Australian manufacturer and supplier of premium plant-based nutritional supplements, specializing in high-quality protein powders and amino acid supplements. Headquartered in Brookvale, Australia, the company is committed to delivering natural, nutrient-rich, and scientifically formulated products that support fitness, well-being, and active lifestyles.

Healthyroo focuses on clean-label, plant-based nutrition, making its products ideal for athletes, health-conscious consumers, and individuals with dietary restrictions. By using ethically sourced ingredients and maintaining strict quality standards, the company ensures optimal health benefits with minimal environmental impact.

Core Business & Product Offerings

Healthyroo Pty Ltd specializes in nutritional supplements designed for performance, recovery, and overall well-being. The company's flagship products include:

• Complete Protein

  • A 100% plant-based protein powder formulated with essential amino acids for muscle recovery and energy.
  • Available in Natural, Vanilla, and Chocolate flavors.
  • Ideal for athletes, fitness enthusiasts, and those following vegan diets.

• 2:1:1 BCAA

  • A Branched-Chain Amino Acids (BCAA) supplement designed to support muscle growth, endurance, and recovery.
  • Formulated with an optimal 2:1:1 ratio of leucine, isoleucine, and valine.
  • Enhances protein synthesis and reduces muscle fatigue.

• Store’N’Go Shaker Bottle

  • A durable, portable shaker bottle for easy mixing of protein powders and supplements.
  • Designed with convenience in mind, featuring a built-in storage compartment for supplements.

Competitive Edge & Unique Selling Points

• 100% Plant-Based Nutrition: Completely dairy-free, soy-free, and gluten-free, catering to vegans and those with dietary sensitivities.
• Scientifically Formulated: Backed by nutritional research, ensuring optimal performance and health benefits.
• High-Quality Ingredients: Uses premium plant proteins, amino acids, and natural flavors without artificial additives.
• Sustainable & Ethical: Committed to eco-friendly packaging, sustainable sourcing, and minimizing environmental impact.
• Australian-Owned & Operated: Manufactured under strict Australian food safety regulations for top-tier quality assurance.

Market Presence & Target Audience

Healthyroo caters to a wide range of health-conscious consumers, including:

• Athletes & Fitness Enthusiasts: Seeking high-quality plant-based protein to fuel workouts and enhance recovery.
• Vegans & Plant-Based Diet Followers: Offering complete protein sources without animal-derived ingredients.
• Health & Wellness Consumers: Individuals looking for clean, natural, and functional nutrition.
• Gyms & Health Stores: Supplying bulk and retail products for fitness centers and specialty health retailers.
• Online & E-Commerce Sales: Growing presence on digital marketplaces, health food websites, and direct-to-consumer platforms.

Certifications & Compliance

Healthyroo adheres to strict industry standards to ensure product quality, safety, and sustainability:

• Australian Food Safety Standards: Compliance with FSANZ (Food Standards Australia New Zealand).
• HACCP Certified: Implementing Hazard Analysis and Critical Control Points for food safety.
• Non-GMO & Gluten-Free: Ensuring clean-label and allergen-friendly products.
• Eco-Friendly Packaging: Committed to reducing plastic waste and using biodegradable materials.

Shipment & Export Data

• Annual Production Capacity: Thousands of units of protein and supplement products manufactured annually.
• Key Distribution Channels: Retail stores, online marketplaces, direct-to-consumer sales, and wholesale partnerships.
• International Expansion: Actively exploring export markets in Southeast Asia, North America, and Europe.

Financial Overview

• Revenue Growth: Achieving consistent 15-20% annual growth, driven by increasing demand for plant-based supplements.
• Profit Margins: Strong customer retention and brand loyalty, ensuring sustainable profitability.

Customer Testimonials

"Healthyroo’s protein is the best plant-based supplement I’ve ever tried! The taste is amazing, and it helps with muscle recovery without any bloating."
— Fitness Enthusiast, Australia

"Their BCAA formulation is fantastic—clean, effective, and a game-changer for endurance training."
— Personal Trainer, Sydney

Achievements & Recognitions

• Fast-Growing Australian Nutrition Brand: Expanding its market share in the health & fitness industry.
• Sustainability Commitment: Recognized for eco-friendly packaging and responsible ingredient sourcing.
• Customer Satisfaction Rate: Over 92% positive reviews, reflecting high brand loyalty and repeat purchases.

Future Expansion & Growth Strategy

• New Product Innovations: Expanding into pre-workout, recovery blends, and functional wellness supplements.
• Global Market Penetration: Strengthening exports to North America, Asia, and the European market.
• Sustainability Initiatives: Investing in biodegradable packaging and carbon-neutral supply chains.

Healthyroo Pty Ltd continues to revolutionize plant-based sports nutrition, offering premium-quality, science-backed, and sustainable products that align with the needs of modern consumers.