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Exhibiting at Fi South America 2025

E-59
São Paulo
26 Aug - 28 Aug, 2025

Product Offerings

Products:

Retail & Food Service: milk powder, butter, cheese, tomatoes, olives, olive oil, dulce de leche, cocoa, fruits, Industrial: dairy insumos (whey, permeate, milk powder), raisins, Own brands/distributed: Finíssima, Capa Azul, Rallado Finíssima, Nucete

Founded in 1992 and headquartered in Curitiba, Paraná, Brazil, Hecke Representações Comerciais Ltda. is a leading food importer and distributor serving the Brazilian market with a diverse portfolio of international and domestic food products. Over the past three decades, Hecke has established itself as a trusted supplier for both the retail and industrial food sectors through its strategic global partnerships and distribution capabilities. ### Core Business and Product Segments Hecke operates in three main business verticals: - Retail & Food Service: Specializing in premium food products for supermarkets, food service, and specialty stores, Hecke’s offerings include: - Milk powder - Butter - Cheese - Tomato products - Olives and olive oil - Dulce de leche - Cocoa - Preserved fruits - Industrial Segment: Providing high-quality raw materials and ingredients to food manufacturers and large-scale processors, including: - Dairy insumos (milk powder, whey powder, permeate) - Cocoa derivatives - Raisins and dried fruits - Grated and processed cheese - Exclusive Brands: Hecke has introduced and distributes several well-known brands in Brazil: - Finíssima (cheese, dairy, grated cheese) - Capa Azul (milk powder) - Rallado Finíssima - Nucete (olives and condiments from Argentina) Through its established logistics and warehousing systems, Hecke is able to service supermarkets, food service distributors, and industry clients across all Brazilian states. ### Strategic Positioning and Market Reach Hecke positions itself as a strategic bridge between global food producers and Brazilian consumers. By leveraging over 30 years of experience in food importation, the company has built strong relationships with suppliers in Europe, South America, and Asia. As of 2023: - Market coverage: Presence in over 18 Brazilian states - SKUs distributed: More than 350 unique SKUs across various product lines - Retail & industrial client base: Over 1,500 active customers, including major supermarket chains and manufacturers Hecke’s combination of private-label offerings, exclusive brand distribution, and food service partnerships gives it a competitive edge in both the premium and bulk food sectors. ### Certifications and Compliance Hecke ensures compliance with Brazil’s strict food safety regulations enforced by ANVISA and MAPA. All imported products are vetted for: - Origin certification - Nutritional labeling - Sanitary and phytosanitary standards - Customs and traceability documentation The company maintains long-standing processes for batch traceability, temperature-controlled logistics, and warehouse safety standards. ### Logistics and Infrastructure Hecke operates its central logistics hub in Curitiba, with partnerships for cold and dry storage facilities strategically located in São Paulo, Rio Grande do Sul, and other major distribution regions. - Average monthly imports: Approx. 20–30 containers - Primary ports of entry: Port of Santos (SP), Itajaí (SC) - Domestic delivery capability: 100% national reach via multimodal transport partners This infrastructure supports fast turnaround and tailored inventory planning for clients with seasonal or volume-specific demands. ### Financial and Commercial Insights While the company does not disclose audited financials, trade data and industry estimates suggest: - Estimated annual revenue: USD 18–25 million - Top-selling products by volume: Milk powder, grated cheese, and olives - Key markets: Paraná, São Paulo, Santa Catarina, and Rio Grande do Sul According to BestFoodImporters and other trade directories, Hecke is recognized as one of Brazil’s top 50 food importers in its category by volume and diversity. ### Customer Relationships and Testimonials Hecke’s reputation for dependable service and product consistency has earned it long-term contracts with national retail chains, regional wholesalers, and specialty food importers. Though direct testimonials are not publicly listed, customer retention and brand longevity (e.g., Finíssima’s 20+ year market presence) reflect positive customer experiences. ### Sustainability and Innovation Hecke has initiated steps toward sustainable import practices by working with producers who are: - Engaged in responsible sourcing - Compliant with global food safety protocols - Reducing packaging waste and carbon impact through optimized logistics Additionally, Hecke supports small retailers and family-owned distributors through personalized logistics support and low-MOQ programs, contributing to the broader development of Brazil’s food distribution network. ### Conclusion With a solid foundation in global sourcing, regulatory compliance, and multi-channel distribution, Hecke Representações Comerciais Ltda. has carved out a unique niche in Brazil’s competitive food import landscape. Its combination of premium brands, industrial ingredients, and scalable logistics makes it a preferred partner for both growing businesses and established retailers seeking quality international food products.