Hindustan Herbal Cosmetics, based in Noida, India, is a dedicated manufacturer and exporter of herbal beauty, personal care, and hygiene products. Operating under the brand Biofresh, the company focuses on offering nature-based alternatives to conventional cosmetics through quality herbal formulations.
Core Business and Offerings
Hindustan Herbal Cosmetics produces a wide range of herbal cosmetics and personal hygiene products tailored for both B2B and B2C markets. It provides bulk product manufacturing, private labeling, and packaging support for domestic and international clients.
Product Categories:
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Beauty & Cosmetics:
- Herbal Face Creams
- Hair Shampoos and Conditioners
- Lipsticks, Lip Gloss
- Eyeliners, Mascaras
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Personal Care & Hygiene:
- Body Lotions
- Moisturizers and Body Scrubs
- Herbal Face Wash
- Depilatory Creams
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Packaging Supplies:
- Plastic Jars (for creams, gels, scrubs)
- Plastic Tubes (for lotions, face wash, creams)
All products are formulated using plant extracts, essential oils, and Ayurvedic actives, free from harmful chemicals like parabens and sulfates.
Specialization and USP
Hindustan Herbal Cosmetics is known for:
- Complete OEM/ODM services for herbal cosmetics
- Natural and eco-conscious formulations
- In-house R&D and formulation lab
- Flexible batch sizes for startups and regional distributors
- Customized herbal solutions based on client specifications
Their proprietary blends are developed for gentle, skin-friendly effects, targeting daily skincare and cosmetic needs.
Financials and Market Presence
Although private and without publicly shared financial data, the company is active in:
- Domestic retail markets in North India
- International exports to UAE and African nations
- Bulk supply to regional Ayurveda and herbal wellness brands
It has carved out a space as a regional manufacturer with growing export orientation in the herbal beauty segment.
Shipments and Export Data
Based on industry reports and trade listings:
- Export Regions: UAE, Nigeria, Kenya, Bangladesh
- Top Products Exported: Herbal creams, face wash, lipsticks
- Export Frequency: 10–15 bulk consignments quarterly
- Average Shipment Value: $2,000 – $8,000
All export consignments are supported with regulatory documentation such as COA and ingredient disclosures upon request.
Target Market
The company serves:
- Herbal and Ayurvedic cosmetic startups
- Regional distributors in the Middle East and Africa
- Retailers looking for white-label natural skincare products
- Online sellers and wellness clinics
Its cost-effective, nature-centric formulations appeal to eco-conscious and value-oriented consumers.
Capabilities
Manufacturing capabilities include:
- Herbal cream and lotion formulation lines
- Tube and jar filling and sealing machines
- Labeling and shrink packaging
- Product customization in texture, color, and scent
- Quality assurance and batch tracking systems
They maintain a modular facility structure allowing both small and large batch production.
Certifications and Compliance
Though specifics are not disclosed publicly, the company complies with:
- AYUSH standards for herbal cosmetics
- Basic GMP practices
- Ingredient disclosure and labeling compliance
- Working toward ISO and AYUSH Premium Mark Certification for exports
They ensure that product ingredients are within permissible limits as per Indian and target market regulations.
Customer Testimonials
“We source their herbal creams and body scrubs for our wellness retail chain. Products are gentle, affordable, and customizable.”
— Retail Partner, UAE
“Biofresh products have become quite popular in our local store. The quality and packaging compete well with bigger brands.”
— Distributor, North India
Major Achievements
- Developed over 50 herbal cosmetic SKUs under the Biofresh brand
- Supplied white-label products to 8+ international distributors
- Participated in Ayurveda India Expo and regional herbal fairs
- Successfully formulated paraben-free and sulfate-free cosmetic lines
- Scaling up herbal men’s grooming and anti-aging skincare categories
Hindustan Herbal Cosmetics continues to evolve as a promising player in the herbal beauty and hygiene market, offering tailored manufacturing and branding services for global herbal skincare innovators.