Exhibiting at Thaifex - Anuga Asia 2025

HMH Trading Hub FZCO, located in Dubai, United Arab Emirates, is a rapidly expanding international trading firm specializing in the distribution and export of branded food and grocery products. Established to connect premium global food brands with Middle East, Africa, and Asian markets, the company has carved a significant niche in fast-moving consumer goods (FMCG) trading through operational excellence and a diversified brand portfolio.

Core Business

As a global FMCG distributor, HMH Trading Hub FZCO is engaged in the wholesale trade, B2B exports, and cross-border sourcing of renowned food and non-food brands. The company leverages Dubai’s strategic logistics and trade positioning to serve importers, supermarket chains, and regional distributors across multiple geographies.

Product & Service Offerings

Sweets & Confectionery

• Ferrero Rocher (Italy)
• SOCADO Premium Chocolates (Italy)
• Herr’s Snacks (USA)

Beverages

• Energy drinks
• Juice boxes
• Flavored soft drinks

Coffee and Tea

• Catamona Coffee (Taiwan)
• Various international and regional tea brands

Grocery Essentials

• Nestlé cereals and milk products
• Kraft Heinz condiments and sauces
• Mondelez snack items including Oreo and Toblerone

Non-Food Products

• Household cleaning products
• Packaging and disposable items

Pet Food

• Dry and wet food items across multiple brands

Specialization and USP

HMH Trading Hub’s unique selling proposition lies in:

• Access to multi-brand FMCG portfolios across categories
• A flexible B2B trading model with real-time inventory and order responsiveness
• Strong regional sourcing network with warehouse partners across UAE and free zones
• Support for multi-country labeling, repackaging, and compliance documentation

The company acts as a single-window global sourcing hub for both emerging and established retailers looking for branded, quality-assured products.

Financial Strength

While exact revenue figures are undisclosed, the scale of product range and high-profile partnerships with Nestlé, Mondelez, Mars, Kraft Heinz, and Ferrero suggest an annual turnover in the multi-million dollar range, aligning with mid-to-large-scale FMCG distributors in the UAE. The company operates with a lean structure that supports competitive pricing and fast rotation of stock.

International Shipment Data

According to import-export monitoring platforms and shipping data:

• Regular containerized shipments to GCC countries, East Africa, and Southeast Asia
• Strategic use of Dubai Airport Freezone (DAFZA) and Jebel Ali port facilities
• Estimated 300–500 TEUs shipped annually, especially in confectionery and shelf-stable grocery segments

Top destinations include:

• Saudi Arabia
• Kenya
• Qatar
• Sri Lanka
• Pakistan

Target Market

HMH Trading Hub serves a broad set of global clients:

• Hypermarkets and supermarkets
• Convenience chains
• Importers and national distributors
• Hotel and catering supply networks
• Online groceries and e-commerce retailers

They have a growing client base across Middle East, Africa, Central Asia, and select parts of Eastern Europe.

Capabilities

• Dedicated team for international sourcing, customs clearance, and documentation
• Multi-brand consolidation and palletized shipment support
• Expertise in expiration-sensitive product handling
• Warehousing capacity with scalable cold and dry storage options
• Multi-language support and packaging customization

Certifications and Compliance

• Compliant with Dubai Municipality Food Control Department
• Adheres to UAE ESMA food labeling and import laws
• GMP-aligned warehouse practices
• Strategic partners maintain ISO 22000 and HACCP certifications

Customer Testimonials

“HMH is our most dependable source for chocolates and snacks. Their speed and flexibility make them ideal for retail sourcing.”
— Faisal Al-Kuwari, Regional Buyer, Qatar

“Our chain in Nairobi relies heavily on HMH for consistent supply of branded goods, especially seasonal product lines.”
— Angela Ouma, Imports Manager, Kenya

Major Achievements

• Secured official distributor partnerships for SOCADO Italy and Herr’s USA
• Expanded presence in over 15+ countries across 3 continents within 5 years
• Developed a robust distribution line for Catamona Taiwanese coffee into GCC
• Recognized as a Top-10 Rising FMCG Exporters by Dubai Chamber of Commerce (2023)

HMH Trading Hub FZCO stands out as a dependable, agile, and globally networked trading partner, offering a premium mix of brands, logistics intelligence, and tailored distribution solutions to the rapidly evolving consumer markets worldwide.